The Branding Business School Podcast
Victoria Marcouillier
The Branding Business School Podcast is the go-to show for women looking to build brands that command higher prices, so they can work on their own terms and create more time for their kids and families.
Whether you’re a mompreneur juggling kids and clients or a businesswoman seeking more time and income freedom, this podcast delivers actionable tips, expert insights, and real-life stories to help you elevate your brand, scale your business, and create a life you love.
As a mom to two young children and the CEO of BrandWell Designs, Victoria Marcouillier teaches what it takes to build a powerhouse brand in this online era without sacrificing your sanity or misplacing your priorities.
We support the dreamers and the disruptors and are showing up weekly to teach you practical advice on what it takes to become the go-to in your industry.
Get ready to charge more, work less, and enjoy the moments that matter most in life...the ones that don’t happen behind a laptop screen!
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Top 10 The Branding Business School Podcast Episodes
Goodpods has curated a list of the 10 best The Branding Business School Podcast episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to The Branding Business School Podcast for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite The Branding Business School Podcast episode by adding your comments to the episode page.
12: Growing Your Side Hustle While Working Full Time with Monika Garland
The Branding Business School Podcast
01/26/21 • 48 min
Are you wondering how to grow your side hustle when your full time job sucks up so much of your time? In this episode, Victoria interviews wedding videographer, Monika Garland, who shares how she balances her videography business on the side of her 9-5.
Monika booked 17 weddings in the first year of her side hustle and was scheduled to shoot 29 weddings before 2020 took an unexpected turn.
She shares with us how she got leads for her business with little to no experience and the valuable lessons she learned from her very first wedding .
After reinvesting 100% of her first paycheck into buying better camera equipment, Monika learned quickly how she could improve her process, elevate her experience, and charge more for her services.
For full show notes and links discussed in this episode, click here.
For show notes, head to www.thebrandingbusinessschool.com/thepodcast/
Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/
Follow BrandWell on Instagram.
Follow The Branding Business School on Instagram.
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06: Taking Your Side Hustle Full Time | How I Started BrandWell
The Branding Business School Podcast
11/24/20 • 40 min
Are you in that side hustle season of life, muscling through the workday so that you can get home and work on the business that you actually
Is growing your side hustle to the point where you can leave your full-time job all you think about?
I’ve been there, friend. In fact, it wasn’t that long ago that I was working full-time and building BrandWell on the side. I am happy to share that I have since quit my 9 to 5, taken my business full-time, and scaled it to a team of 7 in just the last 2 years.
Tune in for practical steps on how you can do the same. This is an episode that will leave you feeling inspired, motivated, and ready to take your side hustle to the next level.
For show notes, head to www.thebrandingbusinessschool.com/thepodcast/
Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/
Follow BrandWell on Instagram.
Follow The Branding Business School on Instagram.
Save 50% off your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link!
Get $30 off your first month of Nuuly using this link!
Get up to $150 off your first box of Factor Meals using this link!
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127: Retreat Recap: Why I Took My Design Team to Nashville for 3 Days
The Branding Business School Podcast
04/17/24 • 41 min
Nashville's vibrant heartbeat set the stage for the third annual BrandWell designer retreat, where creativity and camaraderie fused into an unforgettable weekend. Victoria has returned from an immersive brand experience with her all-female design team, and she’s sharing the highlights with you! From paying homage to Taylor Swift with friendship bracelets and customized acknowledgements, to indulging in designer trivia, to experiencing the local brands of Nashville; this retreat balanced strategic play with heartfelt moments.
Wrapping up the weekend, Victoria brought in each of the girls for a mini podcast interview to reflect on the mix of leisure and creativity that defined the Nashville retreat. The little joys, like experiencing a unique taco restaurant together and mastering the art of line dancing, became milestones in their girls weekend. As they have now parted ways, the retreat's impact lingers—a strengthened community of women in design, ready to infuse their work with the inspiration drawn from their collective adventure. Join the girls behind BrandWell Designs as they recount the laughter, the learning, and the love for branding that binds them all at BrandWell.
Links mentioned in today's episode:
View BrandWell’s Nashville IG Highlights!
Listen to the Retreat Prep Episode 125
For show notes, head to www.thebrandingbusinessschool.com/thepodcast/
Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/
Follow BrandWell on Instagram.
Follow The Branding Business School on Instagram.
Save 50% off your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link!
Get $30 off your first month of Nuuly using this link!
Get up to $150 off your first box of Factor Meals using this link!
121: How to Nail Your Next Brand Photoshoot
The Branding Business School Podcast
03/06/24 • 24 min
Elevate your brand's visual identity and leverage the power of branding! Today’s episode is a journey through the essentials of brand photography and its transformative power for your business's online presence. Victoria unravels the importance of professional imagery, sharing firsthand insights from BrandWell's own leap into the limelight of major publications. Discover how the right photos can instill trust, professionalism, and set the stage for acquiring high-ticket clients. Victoria is peeling back the layers on how a cohesive visual brand can set you apart from the competition, and why it's crucial that your online visuals truly reflect the caliber of service you're promising.
Strategizing for your brand photoshoot is crucial and Victoria walks you through how she and her team prep for BrandWell’s photoshoots! From selecting a photographer who mirrors your brand's aesthetic to choosing outfits that resonate with your brand's color story, these details help your brand's mission shine visually. Victoria even shares a bonus with you so that you too can strategically plan for your next brand photoshoot! Get ready to elevate your brand's image with strategy and style!
Links mentioned in today's episode:
BrandWell Designs
Grab the Brand Photoshoot Prep Guide!
Dress for Success with Nuuly & Get $20 Off!
For show notes, head to www.thebrandingbusinessschool.com/thepodcast/
Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/
Follow BrandWell on Instagram.
Follow The Branding Business School on Instagram.
Save 50% off your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link!
Get $30 off your first month of Nuuly using this link!
Get up to $150 off your first box of Factor Meals using this link!
145: Squarespace vs. WordPress - Which Website Platform is Better for Me?
The Branding Business School Podcast
11/20/24 • 26 min
Explore the ever-popular debate between Squarespace and WordPress, two giants in the web design world, as Victoria shares her personal experiences designing on both platforms! Uncover the strengths and weaknesses of each platform to help you decide which one is the right fit for your business. From ease of use to design capabilities, and from customization options to SEO effectiveness, there is no stone unturned. Whether you're a small business owner or a solopreneur, this episode will equip you with the insights needed to choose the platform that best supports your brand's online presence and growth.
Victoria will break down the costs and features of building a website on these platforms, highlighting why Squarespace might be the go-to for those seeking a streamlined, all-in-one solution, and why WordPress remains a favorite for those requiring extensive customization. The conversation also dives into the important aspects of security, maintenance, and customer support, emphasizing the critical impact these elements can have on your website's performance. With statistics, personal anecdotes, and practical advice, this episode is designed to empower you to make an informed choice that aligns with your business goals and technical expertise.
Links Mentioned in Today's Episode:
Listen to Episode 142: How to Build a Website that Converts: Website Tips for Service-Based EntrepreneursListen to Episode 102: From Local Experts to National Success: The Story of Two Nashville Realtors and the Home-Buying Class They Built
Get support with your Squarespace website from the BrandWell girls here!
For show notes, head to www.thebrandingbusinessschool.com/thepodcast/
Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/
Follow BrandWell on Instagram.
Follow The Branding Business School on Instagram.
Save 50% off your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link!
Get $30 off your first month of Nuuly using this link!
Get up to $150 off your first box of Factor Meals using this link!
137: Building a Career and Lifestyle to Honor Your Priorities | Welcome to The Branding Business School Podcast
The Branding Business School Podcast
09/23/24 • 4 min
Welcome to The Branding Business School podcast, your go-to resource for building powerful, profitable brands while maintaining your priorities. Meet Victoria Marcouillier, your host, brand strategist, and founder of BrandWell Designs. As a mom of two little girls and a seasoned entrepreneur, she's helped countless women create beautiful, strategic brands and websites that not only elevate their businesses but also give them the confidence to command higher prices and enjoy more time with loved ones. Every Wednesday she shares practical advice on branding, marketing, design, and entrepreneurship, making this podcast an essential tool for both new and seasoned entrepreneurs.
Each week we explore the essentials of scaling your business, balancing motherhood with work, and aligning your brand with your ideal clientele. You'll hear inspiring stories and valuable insights from incredible guests who have thrived in their entrepreneurial journeys. From brand strategy and website design to marketing hacks and mindset shifts, we've got everything you need to succeed. Subscribe to The Branding Business School podcast and let us help you build a brand and business that offers you the freedom you deserve.
For show notes, head to www.thebrandingbusinessschool.com/thepodcast/
Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/
Follow BrandWell on Instagram.
Follow The Branding Business School on Instagram.
Save 50% off your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link!
Get $30 off your first month of Nuuly using this link!
Get up to $150 off your first box of Factor Meals using this link!
99: A Serious Conversation About Selling With My COO, Lauren Stinner
The Branding Business School Podcast
08/23/23 • 39 min
This episode is an honest conversation about sales with Lauren Stinner. We talk about how Lauren started taking sales calls for BrandWell Designs and two big hurdles that she’s had to overcome with selling. We dive into how to sell with confidence, and also how to protect that confidence and move forward even after you receive a negative review.
Lauren Stinner is BrandWell Designs's COO and has taken on the task of sales calls since last year. Lauren chats about how she converted her first sales call she took, even with no formal training, and also how the additional training she received after that has helped her continue to sell with confidence. Lauren enjoys connecting with people on the sales calls and has even connected with a handful of fellow Swifties. Naturally, Taylor Swift does come up in conversation throughout this episode.
For show notes, head to www.thebrandingbusinessschool.com/thepodcast/
Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/
Follow BrandWell on Instagram.
Follow The Branding Business School on Instagram.
Save 50% off your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link!
Get $30 off your first month of Nuuly using this link!
Get up to $150 off your first box of Factor Meals using this link!
94: Scaling Your Business Without Sacrificing Your Sanity With Crush the Rush Founder, Holly Haynes
The Branding Business School Podcast
07/19/23 • 47 min
We all need to learn how to scale our businesses without sacrificing our sanity. Today on theThe Branding Business School Podcast, Holly Haynes, founder of Crush the Rush, shares great insights on how to create simple scaleable offers and systems to grow multiple 6 figures businesses without relying on the social algorithm.
For show notes, head to www.thebrandingbusinessschool.com/thepodcast/
Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/
Follow BrandWell on Instagram.
Follow The Branding Business School on Instagram.
Save 50% off your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link!
Get $30 off your first month of Nuuly using this link!
Get up to $150 off your first box of Factor Meals using this link!
07: The Beauty & Hardships of Starting a Business Young with Alana Futcher
The Branding Business School Podcast
12/01/20 • 40 min
Starting a business is scary. Starting a business when you're young is even scarier. On this episode of The BrandWell Podcast, Victoria interviews high-end wedding and event designer, Alana Futcher.
Alana started her business at just 21 years old and heard the word "No" a lot as a young entrepreneur. Now, she sees the beauty of starting her business young as she has years of experience under her belt and a portfolio of clients singing her praises.
If you're in the early stages of starting your business and are afraid of hearing the word "No" because of your age or inexperience, tune into today's episode!
Find show notes at www.brandwelldesigns.com
For show notes, head to www.thebrandingbusinessschool.com/thepodcast/
Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/
Follow BrandWell on Instagram.
Follow The Branding Business School on Instagram.
Save 50% off your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link!
Get $30 off your first month of Nuuly using this link!
Get up to $150 off your first box of Factor Meals using this link!
141: Do these 6 things BEFORE raising your prices!
The Branding Business School Podcast
10/23/24 • 22 min
Can your pricing strategy speak to your brand? Join Victoria as she unveils the secrets to elevating your pricing game. She explores why aligning your brand with future aspirations rather than past milestones is the ultimate key to success. From a therapist whose outdated website cost her clients to actionable tips on updating your brand's online presence, you'll learn how to set expectations that justify a higher price tag. Discover the six pivotal steps to prepare your audience for increased rates without having to defend them, and how educating your audience through various channels can differentiate you from the competition.
Uncover transformative stories from The Branding Business School graduates who, with a newfound brand strategy, doubled their sales by confidently raising their prices. This episode is your guide to achieving professional growth and personal satisfaction through a clear branding approach. Learn how to communicate changes with poise and prepare your market, whether you're informing loyal clients on retainer or capturing new leads. Your journey to unstoppable business success starts with understanding your brand's worth, and Victoria is here to help you make that leap. Don't miss out on the next chapter of your brand's evolution.
Links Mentioned in Today's Show:
Enroll in The Branding Business School Today!
For show notes, head to www.thebrandingbusinessschool.com/thepodcast/
Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/
Follow BrandWell on Instagram.
Follow The Branding Business School on Instagram.
Save 50% off your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link!
Get $30 off your first month of Nuuly using this link!
Get up to $150 off your first box of Factor Meals using this link!
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FAQ
How many episodes does The Branding Business School Podcast have?
The Branding Business School Podcast currently has 148 episodes available.
What topics does The Branding Business School Podcast cover?
The podcast is about Branding, Marketing, Entrepreneur, Entrepreneurship, Podcasts, Small Business and Business.
What is the most popular episode on The Branding Business School Podcast?
The episode title '06: Taking Your Side Hustle Full Time | How I Started BrandWell' is the most popular.
What is the average episode length on The Branding Business School Podcast?
The average episode length on The Branding Business School Podcast is 35 minutes.
How often are episodes of The Branding Business School Podcast released?
Episodes of The Branding Business School Podcast are typically released every 7 days.
When was the first episode of The Branding Business School Podcast?
The first episode of The Branding Business School Podcast was released on Oct 20, 2020.
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