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The Brand Edit

The Brand Edit

Debra K Menke

Welcome to The Brand Edit —where beauty meets brains and business gets a glow-up! ✨

Blending decades of sales and marketing, with fresh, AI-powered strategies, Deb offers strategies for med spa owners and aesthetic entrepreneurs - helping them stand out from the 'sea of same' - and lead their market.

From social media hacks to branding magic and the latest tech tools (hello, AI!), every episode is packed with fun, fresh insights. Whether you’re here to refresh your brand, architect your image, or just want to stay ahead in this ever-evolving digital space, BrandEdit.ai is where you’ll find the tools to make your brand glow.

Grab a coffee, hit play, and let’s have some fun while we transform your brand from basic to brilliant. Because life's too short for boring brands!
#TheBrandEdit #MedSpaMarketing #AestheticEntrepreneur #AIForBusiness #BrandStrategy #MedSpaOwners #AestheticBusiness #DigitalMarketingForSpas #BeautyBusiness
#SocialMediaForMedSpas #AIInMarketing #SkincareBusiness #EntrepreneurLife
#BeautyEntrepreneurs #AIForEntrepreneurs #BusinessBranding #MarketingStrategy #MedSpaIndustry #BrandingTips #TechForAesthetics #GlowUpBusiness

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Top 10 The Brand Edit Episodes

Goodpods has curated a list of the 10 best The Brand Edit episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to The Brand Edit for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite The Brand Edit episode by adding your comments to the episode page.

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In this episode of BrandEdit.ai, host Debra K. Menke dives into how med spas can stand out in a crowded market where everyone’s offering the same treatments. From using AI-powered strategies to crafting unique client experiences, Debra shares her insider tips and tricks from 30+ years in the aesthetics industry. Plus, she introduces the game-changing OxyVERVETM device that’s set to shake up the spa scene. Tune in for fun, fresh insights on how to take your med spa from same to standout!

Support the show

Thanks for tuning in to BrandEdit.ai! Be sure to subscribe so you never miss an episode filled with fresh, fun, and AI-powered strategies to help your med spa rise above the noise. If you’re ready to refresh your brand, architect your image, or just want to chat about the latest in aesthetics, visit us at BrandEdit.ai.
Life's too short for boring brands!
Your FREE GUIDE to Leveling Up Your Marketing with ChatGPT:
https://form.jotform.com/242775202324047Follow the fun on IG: @oxyverve.life
OxyVERVE US Distribution: www.dkmaesthetics.com

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Description: Having trouble keeping your books full? No stress—this episode of Brandedit.ai has got you covered! Deb’s dropping the ultimate playbook to help you elevate your aesthetics business, attract loyal clients, and fill your schedule with ease. If you’re ready to ditch the hustle for bookings and start owning your worth, you’re in the right place.

Tune in as we break down everything from pricing yourself like a pro (no more undercharging!) to creating unforgettable client experiences that’ll have your customers raving and rebooking. Learn how to add value without slashing prices, master the art of a killer referral program, and run promotions that actually work. And trust us—if you’re not offering the latest in luxury skin science (hello, OxyVerve), you’re leaving money on the table.

Deb’s dishing out all the insider tips—think irresistible retail bundles, leveraging mailing lists for new clients (yep, snail mail still works!), and how to throw a social media giveaway that’ll have your followers buzzing. This episode is packed with next-level strategies to help you stand out in a crowded market and grow your business.

Get your notebook ready, beauty bosses—this one’s a game-changer.

Key Takeaways:

  • Price like a pro: Stop undercharging and start owning your value.
  • Add value without cutting revenue: Upsell with complimentary services.
  • Wow-worthy client experiences: Small touches that make a big impact.
  • Referral programs that work: Turn your clients into raving fans.
  • Promotions & retail bundles: Drive revenue with smart offers.
  • Social media giveaways: Create buzz and grow your following.
  • OxyVerve: The must-have treatment to elevate your offerings.

P.S. Don’t miss the special offer at the end and your chance to be featured as a guest expert on the next episode of Brandedit.ai. Let’s glow up your business together!

Support the show

Thanks for tuning in to BrandEdit.ai! Be sure to subscribe so you never miss an episode filled with fresh, fun, and AI-powered strategies to help your med spa rise above the noise. If you’re ready to refresh your brand, architect your image, or just want to chat about the latest in aesthetics, visit us at BrandEdit.ai.
Life's too short for boring brands!
Your FREE GUIDE to Leveling Up Your Marketing with ChatGPT:
https://form.jotform.com/242775202324047Follow the fun on IG: @oxyverve.life
OxyVERVE US Distribution: www.dkmaesthetics.com

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Say hello! We love fan mail. 🩷

In this heartfelt bonus episode of BrandEdit.ai, I’m sharing something incredibly special—an unscripted, raw interview recorded in 2015 with my dad, Denis Menke, a former Major League Baseball player and coach. With a career spanning 40 years, Denis played for iconic teams like the Atlanta Braves, Houston Astros, and Cincinnati Reds, and later coached for teams like the Philadelphia Phillies and Toronto Blue Jays.

This episode is dedicated to my father, who passed away in 2020. His words and advice live on with me every day, and I’m honored to share this conversation with you. It’s packed with wisdom about stamina, resilience, and showing up consistently—whether you’re in sales, sports, or any other field. It’s a true treasure to me, and although the sound quality is a bit rough, the life lessons and insights from my dad are timeless.

I’ll also share some exciting info about the OxyVERVE device, a game-changer in the aesthetics industry that’s taking treatments to the major leagues—just like my dad took to the field.

Grab a cup of coffee, settle in, and get ready for an emotional and inspiring conversation. Don’t forget to follow and share—this episode is a tribute to my hero and the life lessons I’ve carried with me throughout my career.

Highlights:

  • Lessons in stamina and resilience from my dad’s 40-year MLB career
  • How staying steady helps in both sports and sales
  • The parallels between building a winning baseball team and a successful business
  • A special commercial break about the OxyVERVE device
  • The importance of loving what you do every day

This episode is a dedication to my father, Denis Menke, and I hope his words touch you the way they’ve touched me. ❤️

Support the show

Thanks for tuning in to BrandEdit.ai! Be sure to subscribe so you never miss an episode filled with fresh, fun, and AI-powered strategies to help your med spa rise above the noise. If you’re ready to refresh your brand, architect your image, or just want to chat about the latest in aesthetics, visit us at BrandEdit.ai.
Life's too short for boring brands!
Your FREE GUIDE to Leveling Up Your Marketing with ChatGPT:
https://form.jotform.com/242775202324047Follow the fun on IG: @oxyverve.life
OxyVERVE US Distribution: www.dkmaesthetics.com

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share episode

Say hello! We love fan mail. 🩷

Episode 2: How to Use AI to Boost Your Med Spa’s Content Marketing
In this episode of BrandEdit.ai, host Debra K. Menke reveals how med spa owners can harness the power of AI to streamline their content marketing and stand out in a highly competitive industry. Learn how to craft killer ChatGPT prompts to generate high-quality content, save time with reusable master prompts, and optimize your SEO to attract more clients.
Plus, don’t miss a special commercial break highlighting the fresh new OxyVERVETM—a 7-step sensory journey designed to bring customization and profitability back to the treatment room!
🎧 Tune in for fun, actionable insights on how AI can take your med spa’s marketing to the next level.
#MedSpaMarketing #AIforBusiness #OxyVERVE #ContentMarketing #AestheticsIndustry #BrandEditAI

Support the show

Thanks for tuning in to BrandEdit.ai! Be sure to subscribe so you never miss an episode filled with fresh, fun, and AI-powered strategies to help your med spa rise above the noise. If you’re ready to refresh your brand, architect your image, or just want to chat about the latest in aesthetics, visit us at BrandEdit.ai.
Life's too short for boring brands!
Your FREE GUIDE to Leveling Up Your Marketing with ChatGPT:
https://form.jotform.com/242775202324047Follow the fun on IG: @oxyverve.life
OxyVERVE US Distribution: www.dkmaesthetics.com

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Say hello! We love fan mail. 🩷

In this episode of BrandEdit.ai, we’re diving into the power of Artificial Intelligence to help you create buzz-worthy press releases that make your med spa or esthetic practice stand out. Whether you’re launching a new treatment, hosting an event, or looking to boost your brand’s visibility, AI tools like ChatGPT can save you time and deliver polished, professional content with ease.
We’ll break down the anatomy of a great press release, show you how to coach AI to match your brand’s voice, and share insider tips to ensure your PR hits the mark every time. Plus, don’t miss the special segment on the OxyVERVETM treatment—your new go-to for personalized, luxurious facials with impressive profit margins!
Ready to level up your marketing and stand out in a sea of same? Hit play, and let’s get started!

Support the show

Thanks for tuning in to BrandEdit.ai! Be sure to subscribe so you never miss an episode filled with fresh, fun, and AI-powered strategies to help your med spa rise above the noise. If you’re ready to refresh your brand, architect your image, or just want to chat about the latest in aesthetics, visit us at BrandEdit.ai.
Life's too short for boring brands!
Your FREE GUIDE to Leveling Up Your Marketing with ChatGPT:
https://form.jotform.com/242775202324047Follow the fun on IG: @oxyverve.life
OxyVERVE US Distribution: www.dkmaesthetics.com

bookmark
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share episode

Say hello! We love fan mail. 🩷

In this episode of BrandEdit.ai, Debra K. Menke breaks down how med spa owners can leverage AI-powered email marketing to drive client bookings, boost engagement, and turn leads into loyal customers. From personalized email campaigns to automating follow-ups, Debra shares the must-know strategies that will take your email marketing from good to great. Plus, she introduces the OxyVERVETM 7-step sensory experience—a game-changing treatment that your clients will rave about.

Want to boost your brand with AI? Fill out the form in the show notes and get your FREE COPY of The Esthetician’s Guide to ChatGPT!

Support the show

Thanks for tuning in to BrandEdit.ai! Be sure to subscribe so you never miss an episode filled with fresh, fun, and AI-powered strategies to help your med spa rise above the noise. If you’re ready to refresh your brand, architect your image, or just want to chat about the latest in aesthetics, visit us at BrandEdit.ai.
Life's too short for boring brands!
Your FREE GUIDE to Leveling Up Your Marketing with ChatGPT:
https://form.jotform.com/242775202324047Follow the fun on IG: @oxyverve.life
OxyVERVE US Distribution: www.dkmaesthetics.com

bookmark
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share episode

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FAQ

How many episodes does The Brand Edit have?

The Brand Edit currently has 6 episodes available.

What topics does The Brand Edit cover?

The podcast is about Marketing, Entrepreneurship, Podcasts, Brand Strategy and Business.

What is the most popular episode on The Brand Edit?

The episode title 'Booked Solid: Power Moves to Fill Your Books and Boost Your Bank Account' is the most popular.

What is the average episode length on The Brand Edit?

The average episode length on The Brand Edit is 14 minutes.

How often are episodes of The Brand Edit released?

Episodes of The Brand Edit are typically released every 3 days, 2 hours.

When was the first episode of The Brand Edit?

The first episode of The Brand Edit was released on Sep 30, 2024.

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