
Unique Challenge: Young Brothers and the Logistics of Hawaii's Inter-Island Commerce
10/20/23 • 6 min
Nestled in the heart of the Pacific, the Hawaiian Islands are not only a tropical paradise but also home to a unique challenge: its isolation. Hawaii's dependence on imported goods is staggering, with more than 80% of consumer products arriving via container ships.
Young Brothers, the inter-island freight handling and transportation company, stands at the forefront of this vital supply chain, moving 100% of all ocean-bound cargo between our islands. With nearly 400 employees and a legacy dating back to 1900, Young Brothers plays a crucial role in connecting our diverse islands, ensuring businesses, farmers, and individuals can thrive.
Today, we delve into the intricate web of marine transportation, exploring the complexities and innovations that enable Hawaii's economy to flourish despite its geographic seclusion.
Pacific Point developed a customer portal for Young Brothers, using realtime information to provide the best logistics and service possible. Join us in this 3-part interview as we uncover the unique challenges and solutions in the world of Hawaiian logistics, customer service, and community -- right here on The Audio Project.
Deena White Tearney is the Founder and CEO of Pacific Point, a Salesforce Consulting firm. Her passion is mentoring youth to pursue careers in tech. Connect with Deena on Instagram or Linkedin and find out more about Pacific Point .
Nestled in the heart of the Pacific, the Hawaiian Islands are not only a tropical paradise but also home to a unique challenge: its isolation. Hawaii's dependence on imported goods is staggering, with more than 80% of consumer products arriving via container ships.
Young Brothers, the inter-island freight handling and transportation company, stands at the forefront of this vital supply chain, moving 100% of all ocean-bound cargo between our islands. With nearly 400 employees and a legacy dating back to 1900, Young Brothers plays a crucial role in connecting our diverse islands, ensuring businesses, farmers, and individuals can thrive.
Today, we delve into the intricate web of marine transportation, exploring the complexities and innovations that enable Hawaii's economy to flourish despite its geographic seclusion.
Pacific Point developed a customer portal for Young Brothers, using realtime information to provide the best logistics and service possible. Join us in this 3-part interview as we uncover the unique challenges and solutions in the world of Hawaiian logistics, customer service, and community -- right here on The Audio Project.
Deena White Tearney is the Founder and CEO of Pacific Point, a Salesforce Consulting firm. Her passion is mentoring youth to pursue careers in tech. Connect with Deena on Instagram or Linkedin and find out more about Pacific Point .
Previous Episode

Deena’s keynote inspires women entrepreneurs in Sydney Australia at CUB’s IWD member event
CUB, a business members club for entrepreneurs in Australia, hosted Deena as the keynote speaker for their member International Women’s Day event
Deena White Tearney is the Founder and CEO of Pacific Point, a Salesforce Consulting firm. Her passion is mentoring youth to pursue careers in tech. Connect with Deena on Instagram or Linkedin and find out more about Pacific Point .
Next Episode

Enabled with technology: the relentless pursuit of exceptional customer service
In the relentless pursuit of exceptional customer service, businesses often grapple with unpredictable variables beyond their command. When the very livelihood of your customers hinges on your company's reliability, the stakes are elevated significantly.
In this second installment of our conversation with Jay Ana, CEO of Young Brothers, we delve into the pivotal role of technology investment in elevating customer service standards. Explore the strategic mindset necessary for businesses to seamlessly integrate technology, ensuring a continuous enhancement of services.
Pacific Point developed a customer portal for Young Brothers, using realtime information to provide the best logistics and service possible. Part two underscores the indispensable connection between customer satisfaction, technological innovation, and maintaining a competitive edge in the dynamic market landscape.
Learn more about the innovative customer portal we worked on together at: https://htbyb.com/customerportal/
Learn more about Pacific Point’s work and initiatives at: https://www.pacificpointcorp.com/s/insights
Deena White Tearney is the Founder and CEO of Pacific Point, a Salesforce Consulting firm. Her passion is mentoring youth to pursue careers in tech. Connect with Deena on Instagram or Linkedin and find out more about Pacific Point .
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