Are you AI Ready? Insights from a Data Expert

09/19/24 • 82 min

Summary

In this episode, Ben Etherington, CTO and co-founder of Webforge, shares his journey from the film industry to AI and his expertise in helping businesses implement AI effectively. The discussion explores the importance of data readiness, the challenges of outdated processes, and the role of company culture in adopting AI. Ben also touches on the future of AI, ethical considerations, and the differences between the US and UK tech landscapes. The episode wraps up with insights on building client trust and a light-hearted conversation about the challenges of having famous namesakes.

Chapters

00:00 Introduction and Background

07:07 Being Technical and Having Sales Skills

16:55 Webforge's Consulting, Strategy, and Education Services

26:00 Misconceptions and Challenges in AI Implementation

29:40 Conducting AI Readiness Audits

33:10 Poly-Structured Data Challenges

46:54 Working with SMBs: Trust and Value Propositions

58:35 Challenges of Compartmentalized Businesses

01:05:26 The Need for Transparency and Action in the AI Industry

01:07:32 Dispelling Misconceptions about Americans

01:11:41 Ranking Higher on Google: Building a Personal Brand

01:20:22 Inspiration from AI Thought Leaders

Connect with Ben - ⁠LinkedIn

Summary

Chapters

00:00 Introduction and Background

07:07 Being Technical and Having Sales Skills

16:55 Webforge's Consulting, Strategy, and Education Services

26:00 Misconceptions and Challenges in AI Implementation

29:40 Conducting AI Readiness Audits

33:10 Poly-Structured Data Challenges

46:54 Working with SMBs: Trust and Value Propositions

58:35 Challenges of Compartmentalized Businesses

01:05:26 The Need for Transparency and Action in the AI Industry

01:07:32 Dispelling Misconceptions about Americans

01:11:41 Ranking Higher on Google: Building a Personal Brand

01:20:22 Inspiration from AI Thought Leaders

Connect with Ben - ⁠LinkedIn

Previous Episode

$0-$35M ARR in 18 Months — Tufan Gok, CEO @ AdCreativeAI

Summary

AdCreative.ai has scaled from 0 to 35 million ARR in 18 months by simplifying the ad creation process using AI. They have developed Ad LLM, the world's first fine-tuned AI model based on advertising data, to generate high-converting ad inferences. The CEO, Tufan Gok, has a background in mechanical engineering and freelancing in paid advertising. His curiosity and passion for new technologies have driven his success as a growth hacker. AdCreative.ai is focused on solving the creative problem in advertising and aims to become the leader in the industry. Tufan Gok reflects on his journey as a startup founder and the personal and professional growth he has experienced. He emphasizes the importance of adapting as a company scales and the need for different skill sets at each stage. He also discusses the culture of innovation and entrepreneurship at AdCreative.aiand how they maintain it through careful hiring and fostering a supportive environment. Tufan shares his infectious energy and passion for AI and marketing, highlighting the potential of AI in the medical industry. He advises aspiring entrepreneurs to find a market with a clear problem and solve it with AI.

Chapters

00:00 Introduction and Background

07:23 The Role of Curiosity and Passion in Entrepreneurship

12:31 The Impact of AI on Growth Hacking

24:13 Introducing AdLM: An Ad-Centric AI Model

32:56 Simplifying Ad Creation with Instant Ads

40:15 The Future of Advertising: Seamless and Instant Ad Generation

45:04 Building a Culture of Innovation and Entrepreneurship

47:28 Finding Happiness in Simplicity

51:50 The Future of AI in Healthcare and Education

Connect with Tufan — LinkedIn

Next Episode

1000+ Coached — Build & Sell with AI (Rob Howard)

Summary

In this episode, Liam Lawson interviews Rob Howard, founder of Howard Development Consulting and Innovating with AI. They discuss Rob's diverse background in writing, advertising, journalism, and tech, and how he integrated these skills with AI. Rob shares insights on working with clients of all sizes, the challenges of large organizations, and the importance of experimentation in a long-term career. They also explore the creation of Innovating with AI and the AI Incubator course, which guides people from zero to building an AI product. Rob emphasizes the need for continuous learning, staying ahead in AI, and combining technical skills with effective communication. He also touches on the excitement around AI video generation, the importance of taking risks, and maintaining work-life balance. Rob advises beginners to start with mainstream chatbots and build solutions that address real problems.

Chapters

00:00 Combining Tech Skills with Communication Skills

06:27 The Unique Collaboration of Traits

12:06 Experimentation and Future Focus

26:09 The Breakthrough Moment: AI

29:59 Shaping Offerings Based on Market Demand

33:09 Combining Tech and Communication in AI

36:08 Delivering Live Workshops and Using Live Questions

38:01 Common Misconceptions About AI Models

40:28 Stepping Out of Your Comfort Zone in the AI Field

50:37 Exciting Developments in Video Generation and AI Models

54:20 Getting Started in AI: Familiarize Yourself with Chatbots