Amazon Prime Day Results and Key Takeaways for Upcoming Peak Periods

In today’s episode, Joe was joined by one of our Account Managers, Melissa Barnstoff, to talk through things that stood out for our clients during Prime day.

Some of the hot topics we touched on were:

• Running deals and promotions
• Major items to focus on during the days leading up to a peak shopping period
• Communication

While it may be a bit early to start touching on Q4 prep items, brands should start planning their advertising strategies early on, so they can make the most out of these periods.