Amazon Marketing Stream vs. Marketing Cloud vs. Attribution

We’re constantly asked to explain the difference between Amazon Marketing Stream, Amazon Marketing Cloud, and Amazon Attribution.

In this episode, Joe and Matt decided to dive deep into each of these features offered by Amazon. They touched on a quick overview for each, when sellers should consider using these features, and key information that can be obtained.

It can be challenging for brands to keep track of all the new features released by Amazon. So today, we wanted to summarize the major ones while helping brands better understand their benefits.