Building Turbo Tax for Law – Leveraging Legal Document Automation (Dorna Moini CEO Gavel)

Since she was a kid, Dorna Moini, the CEO of legal document automation company Gavel, knew she wanted to be a lawyer–specifically a human rights lawyer. So, right after she received an accounting degree from NYU she headed to law school and even took an internship with the UN International Criminal Tribunal for the Former Yugoslavia.

After talking to a trusted professor, she decided that before pursuing human rights law, it might be best to get other types of legal experience and she ended up working in big law for several years.

Even though corporate clients and large employers were her clients, Dorna never lost her desire to use her law degree for the greater good and took on a bunch of pro bono work–especially in the area of domestic relations.

While doing that work she figured out pretty quickly that a lot of it was repetitive, form based tasks that took time away from other work that actually required her legal skills. She asked a friend to build her an app that would automate the form creation process.

Basically she wanted TurboTax for domestic law. They called the app Self Help Law and it was a success. So much so that people within and without her firm started using it. In fact, it was so successful that people from other countries started asking her to design apps to fill out forms for the legal work they were doing. It was at that point that she figured maybe she should start a company and take her app to the masses.

In 2018 she quit her law firm job and became a full fledged legal tech entrepreneur. She changed the name of her company to Documate and the company began building a platform that would enable the automation of all kinds of forms.

Ultimately, the company turned into what is now known as Gavel and it helps its users automate the creation of all kinds of legal forms. It also automates documents related to running a law firm or legal department like intake forms and billing documents.