Swimming With Sharks: Adventures in Sales Ops - Episode 14: Krystina Gillenwater

In this adventure, we are joined by Krystina Gillenwater - Director of New Business for Digitopia.

Video Summary:

• Introduction.
• Interview: Krystina Gillenwater - Director of New Business, Digitopia.
• Question of the Day: If you are using HubSpot Snippets - what is your best snippet?

Video Takeaways:

A few key takeaways from this episode:

• RevOps is more than a "flavor-of-the-week" industry buzzword.
• RevOps is a business practice that aims to align an organization's revenue engine.
• Sales leaders are problem solvers, not pushy influencers.
• Teaching your customer service people sales techniques can open up more opportunities for your business - it worked at Digitopia.
• Running after every opportunity by trying to be "all-things-to-everyone" is counterproductive.
• Get really good at a few things - they you will be known for it.
• Smarketing Meetings are good - RevOp meeting with your Marketing, Sales AND Service leaders are even better.