The Brand of You

Join us as we talk with Rob Basso,Founder of Advantage Payroll Services, Entrepreneur, Professional Speaker and Author. Rob Basso is a recognized small business expert, successful business owner and entrepreneur. He is a published author, professional speaker and sought-after media personality. As the owner of a successful payroll service firm, Advantage Payroll Services, and the author of the small business book, The Everyday Entrepreneur, the media frequently calls upon Rob for his insights, opinions and expertise. In this episode, we talk about Branding. Rob shares some great tips and suggestions for building your business brand and how you can integrate your personal brand into the process to help attract the right clientele for your business. Rob's website is http://www.robbasso.com