Streamlined Solopreneur: Tips to Help Solopreneurs Automate Their Business

It would be a dream of mine to grow a newsletter from 0 to 8,000+ in less than 6 months. But that’s exactly what Chenell Basilio did. The way she did it? Deeply researched, super-helpful content. See, she teaches people how successful creators grew their newsletters to 50,000+ subscribers. And today, she’s going to tell us all about her process. And in How I Built It PRO, we talk about money and goals for the next 6 months.

Top Takeaways

• Creating unique, long-form content can be a boon to your website or newsletter; people want something good and helpful!
• Quick capture is important. Chenell uses Apple Notes because that allows her to quickly open and dictate notes while she’s listening to podcasts.
• Chenell will only do deep dives on creators who’ve built an audience since 2018. That way she can cover techniques that still work today, making the content relatable.

Show Notes

• Growth in Reverse
• Chenell on Twitter
• Chenell on Linkedin
• How the best newsletter operators grow to 50K+ subscribers
• Podchaser
• Listen Notes
• TweenMax
• Readwise
• Github: Video Speed Controller
• Chrome Video Speed Controller

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I remember the first time I got an affiliate payout. I didn’t even know it was coming. The money just showed up in my account.

“What is this from?” Then an email followed. A hosting company I had written a blog post about paid my affiliate commission for the last 2 months.

Since then, I’ve been stumbling through, clumsily trying to make affiliate income an appreciable part of my income – but it’s never worked as well as I hoped.

So I brought in an expert: my friend Justine. She’s been doing affiliate programs forever and currently leads ConvertKit, as well as consults through her own business, Brilliant Affiliate. She’s the perfect person to talk to.

Justine not only sets me straight, but she offers a TON of fantastic actionable advice for how to make the most of affiliate programs, how to find the right ones, and how they can live harmoniously (and even help) with sponsorships.

Top Takeaways

• Affiliate programs provide a way to earn passive income by referring customers to products/services you recommend. Look for ones that pay well.
• Target your affiliate content to the right people – people who are low in the funnel, and are weighing their options between your recommended product and competitors.
• Balance affiliate income with sponsorships - affiliates are more passive/long-term while sponsorships are good for timely campaigns. But being a good affiliate can also help you land sponsored campaigns from the same company!

Show Notes

• Justine Galea
• Justine on Twitter
• ConvertKit
• Podcasting Tools

Sponsors:

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• Get started with Clariti for just $1 your first month with code SOLO2024
• Ready to get Unstuck? Visit https://streamlined.fm/unstuck for 33% off.

Too many people create online courses the wrong way. They go into a cave for 6 months, develop the course based only on what they want to teach, then announce it's for sale...to crickets. Sound familiar?

There's a better way! A way that will save you time, validate your idea, and make you money faster.

This clip is brought to you by Sensei - Automatic

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Alex Marshall started coaching in February 2020...I think I just heard the collective groan. Alex did too, which is why she turned to social media — specifically Instagram — as a way to gain followers and leads. And while most of her leads still come through social media, in the intervening 3 years since she started coaching, she want on a journey that nearly lead to burnout and leaving social altogether. Today she’s back in a way that works best for her, and we discuss how you, dear creator, can have a healthy relationship with social media too. Plus in the Pro show, we discuss ChatGPT. It was newly hot when we recorded. It was fun listening back given where it is today.

Top Takeaways

• It’s easy to put too much pressure on yourself when you feel you need to post every single day, or that your whole life is content. But you need to do what’s best for you.
• It can also feel like you need to be everywhere. Alex recommends picking one platform that does well for you and stick with it for a while. For her it’s Instagram. For me it’s LinkedIn.
• Don’t be in an all or nothing mindset. It’s OK to miss a day, or a couple. It’s OK to only post in one place. And it’s OK to not share everything you do.

Show Notes

• Alex Marshall
• Alex Marshall on Instagram
• Joe on LinkedIn
• Khe Hy

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I’m a pen and paper guy for sure, but the Kindle Scribe is a perfect companion for me. And as a result, I’ve been using the freeform notebooks more like a planner. I still use (and love) my William Hannah notebook, but my friend Brian sent me an interesting link the other day: hyperpaper.me. It's a customizable PDF planner for eInk devices, and I love it.

Read the review here

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