Kim Leonard + Wolfgang Streitborger | Department of Tourism Development

Wherein Kim Leonard and Wolfgang Streitborger talk about their specific roles within the Tourism Development department of Tennessee, and what Tennessee means to the rest of the world. Kim comes to us with a sales and value perspective while Wolfgang talks about how the uniqueness of Tennessee and how it attracts German and western European audiences for weeks at a time.

"Tourism is an industry, and what we really do is economic development."

Kim Leonard is the Tennessee Tourism Development Director of Sales

Wolfgang Streitborger is the Tennessee Tourism Development German Representative

https://www.tn.gov/tourism.html

Best Behavior Creative Club I The Stories Behind Tennessee Tourism. A Designsensory Original Production.

This is a podcast for the people that make things, and make things happen. Our host and creative director, Chris McAdoo, takes you behind the scenes with experts in creativity, business, technology, and marketing. Together we'll uncover what it takes to drive engagement, grow a brand, pursue a passion, and nourish a creative life.

This edition of the podcast was recorded live at the Music City Center in Nashville, TN, where we spoke with over twenty industry leaders across the state of Tennessee Tourism. Best Behavior Creative Club is the first of many original productions for Designsensory, positioned to act as a catalyst for additional original podcasts, limited series, and various other forms of content. Designsensory is a full-service research, branding, advertising and digital firm based in Knoxville, TN and known all over the world. Visit our site to learn more or drop us a line.