Cakesbody - Taylor and Casey (as seen on Shark 🦈 Tank)

09/17/24 • 33 min

Welcome back to the podcast! This week, we’re excited to reconnect with Taylor and Casey, co-founders of CAKES Body, for an update since we last spoke to them in 2022. They’re on a mission to solve a problem many women face but few talk about—Nipple Freak Out, or as they call it, NFO. Their solution? The world’s first grippy, not sticky, nipple covers that use your body’s natural heat, with no sticky adhesives. What started as a simple fix quickly turned into a viral sensation, with TikTok driving massive demand and multiple sellouts of their product. But the real game-changer came when Taylor and Casey appeared on Shark Tank in 2023. They secured a $300,000 deal with Emma Grede in exchange for 10% equity, a move that’s propelled their company to nearly $10 million in revenue today. This wasn’t just a business deal—it was the moment that launched CAKES Body into a whole new level of success. This week, you’ll learn: - How CAKES Body is empowering women by revolutionizing traditional bras - The power of manifestation in their journey - What it was like to pitch on Shark Tank and make a deal with Emma Grede - How they’re owning the boob solution space Without further ado, let’s meet the founders of CAKES Body, Taylor and Casey! ReplyForward

Previous Episode

Poplight - Rose & Caroline Matthes (as seen on Shark 🦈 Tank)

On the latest episode of Startup To Storefront, we’re shining a spotlight on Rose & Caroline, the wife-and-wife duo behind Poplight, as seen on Shark Tank! 💡

The idea for Poplight came to them when they moved into their first place together. They wanted beautiful, modern wall lighting that fit their budget, but quickly realized traditional wall sconces just wouldn’t work for them:

💸 They’re expensive – costing hundreds of dollars each.

🔧 They require a contractor for installation (and might even break your lease!)

🔒 Once installed, they’re permanent, meaning you can’t take them with you if you move or redecorate.

That’s when they had their 💡 lightbulb moment:

Poplight, renter-friendly wall lighting that installs in seconds, can be moved easily, and fits any budget! Here’s how their journey unfolded: - They went viral on TikTok (yes, in their overalls!) - A Shark Tank producer reached out, but they thought it was a scam. - After some convincing, they made it onto the show—and the rest is history!

🎉 INSTAGRAM GIVEAWAY ALERT 🎉 We’re giving away a black Poplight exclusively to our Instagram followers! Stay tuned for the details on how to enter and win! Tune in to hear how they built a brand, conquered Shark Tank, and are lighting up the world with Poplight. 🔥

Next Episode

Do Twins Have Their Own Language? - Dr. Joan A Friedman

We are excited to welcome Dr. Joan Friedman to this week’s episode of Startup to Storefront! 🎙️ As a renowned twin expert, Dr. Friedman has dedicated her life to understanding the emotional needs of twins and helping families navigate their unique challenges. Not only is she an identical twin herself, but she’s also the mother of five, including fraternal twins! W

ith her acclaimed books Emotionally Healthy Twins and The Same but Different, Dr. Friedman shares invaluable insights on how twins can grow as individuals while maintaining a strong bond. 💡✨

On this week’s episode, you’ll discover:

The fascinating concept of twin synergy and how it shapes their unique connection

Why dedicated one-on-one time with each twin is crucial for their emotional development and individuality

The surprising strengths and "superpowers" that set twins apart from the rest of us

Don’t miss this enlightening conversation!

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