Pursuing Personal and Professional Development with Jay Pitts
02/03/21 • 23 min
On this episode of the Start with a Win podcast, Adam talks with Jay Pitts, broker-owner of RE/MAX Premier Properties in Louisville, Kentucky. Jay says that it was a no-brainer for him to end up in real estate, considering that his dad and uncle were both RE/MAX agents in small-town Kentucky while Jay was growing up. From them, he learned all of the aspects of the business since small-town real estate agents do so much more for their communities than manage home sale transactions. He started his career in finance, but he knew this wasn’t a good fit, and he got into real estate before long.
During the Great Recession, when so many real estate professionals were struggling and even failing, Jay drew from his entrepreneurial spirit to adapt his business and bring in consistent income by doing about 20 BPO orders per week. He also invested a lot of time and energy into prospecting, getting his name out there so that he was top-of-mind when people were ready to buy or sell. Eventually, he was so overwhelmed by calls from the signs he had put up that he pulled one of his good friends into the business with him, and they went to work. The brokerage now has about 30 agents, and they have sold over 2,000 homes, so their setup is producing excellent results.
Jay says that even in 2021, many agents don’t know how to get themselves out there. He recommends doing content marketing through videos on social media, showcasing behind-the-scenes videos such as documenting a personal real estate investment. He also says some very successful real estate agents have never experienced a down market because they got into the industry after 2010. When that time comes in the economy, these agents will need to learn how to sell availability and educate their consumers.
An avid proponent of coaching and mentoring, Jay emphasizes the importance of caring about the development of the people around you as well as your own development. He says that the accountability provided by mentors and coaches is unlike any accountability you could give yourself individually and that these folks are a treasure trove of information on situations you might be facing. He encourages listeners to be intentional about mentoring their employees and providing them with growth opportunities.
Connect with Jay:
http://www.resourcepodcast.net/
https://www.linkedin.com/in/jaypittsrealtor
https://www.facebook.com/LouisvilleKYHomesandRealEstate/
https://www.instagram.com/jaypittsrealtor/?hl=en
Connect with Adam:
https://www.startwithawin.com/
https://www.facebook.com/REMAXAdamContos
https://twitter.com/REMAXAdamContos
https://www.instagram.com/REMAXadamcontos/
Leave us a voicemail:
888-581-4430
On this episode of the Start with a Win podcast, Adam talks with Jay Pitts, broker-owner of RE/MAX Premier Properties in Louisville, Kentucky. Jay says that it was a no-brainer for him to end up in real estate, considering that his dad and uncle were both RE/MAX agents in small-town Kentucky while Jay was growing up. From them, he learned all of the aspects of the business since small-town real estate agents do so much more for their communities than manage home sale transactions. He started his career in finance, but he knew this wasn’t a good fit, and he got into real estate before long.
During the Great Recession, when so many real estate professionals were struggling and even failing, Jay drew from his entrepreneurial spirit to adapt his business and bring in consistent income by doing about 20 BPO orders per week. He also invested a lot of time and energy into prospecting, getting his name out there so that he was top-of-mind when people were ready to buy or sell. Eventually, he was so overwhelmed by calls from the signs he had put up that he pulled one of his good friends into the business with him, and they went to work. The brokerage now has about 30 agents, and they have sold over 2,000 homes, so their setup is producing excellent results.
Jay says that even in 2021, many agents don’t know how to get themselves out there. He recommends doing content marketing through videos on social media, showcasing behind-the-scenes videos such as documenting a personal real estate investment. He also says some very successful real estate agents have never experienced a down market because they got into the industry after 2010. When that time comes in the economy, these agents will need to learn how to sell availability and educate their consumers.
An avid proponent of coaching and mentoring, Jay emphasizes the importance of caring about the development of the people around you as well as your own development. He says that the accountability provided by mentors and coaches is unlike any accountability you could give yourself individually and that these folks are a treasure trove of information on situations you might be facing. He encourages listeners to be intentional about mentoring their employees and providing them with growth opportunities.
Connect with Jay:
http://www.resourcepodcast.net/
https://www.linkedin.com/in/jaypittsrealtor
https://www.facebook.com/LouisvilleKYHomesandRealEstate/
https://www.instagram.com/jaypittsrealtor/?hl=en
Connect with Adam:
https://www.startwithawin.com/
https://www.facebook.com/REMAXAdamContos
https://twitter.com/REMAXAdamContos
https://www.instagram.com/REMAXadamcontos/
Leave us a voicemail:
888-581-4430
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Lessons in Leadership with NAREB President-Elect Lydia Pope
Our guest on this episode of the Start With A Win podcast is Lydia Pope, President-elect of the National Association of Real Estate Brokers. Lydia provides a brief history of NAREB by shedding light on unconscious bias and discrimination, including the obstacles Black families have encountered in the homebuying process. Lydia didn’t initially realize how prevalent this discrimination was until she and her husband went to buy their first home many years ago. It was very apparent that their real estate agent was steering them to certain neighborhoods and houses and away from others. This experience motivated Lydia to get involved in real estate, and the rest is history. She has been working with clients to ensure fair housing practices, educate them about the home buying process, and make sure that they feel empowered to look at whichever houses they want to without fear.
NAREB launched in 1947, providing education and advocacy for Black homebuyers as they navigate the homebuying process. The organization is proud of its past, relentless in the struggle for equality, and committed to opening doors for others, and they expect the same of each member. Their efforts have gained a new level of purpose over the past seven years since the publication of their first State of Housing in Black America (SHIBA) report, which provides data for the unfair practices in the housing industry that negatively impact Black families. With these statistics in hand, Lydia feels the job set before her is very clear. She is committed to making positive gains in credit scoring, restrictive underwriting, down payment assistance programs, affordability, and the long-term effects of COVID-19 on the economy. On the NAREB website, you will find resources and training about their focus areas, including community, government, and membership. If you are a real estate professional of any ethnicity or any background, consider joining NAREB as they lead the way in positive cultural change.
Connect with Lydia:
Connect with Adam:
https://www.startwithawin.com/
https://www.facebook.com/REMAXAdamContos
https://twitter.com/REMAXAdamContos
https://www.instagram.com/REMAXadamcontos/
Leave us a voicemail:
888-581-4430
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