MSP Sales Mastery: The Secret to Getting More Clients and Closing More Deals

02/05/25 • 21 min

🚀 Struggling to land more MSP clients? You’re not alone.
In this live session, we dive deep into the real challenges MSPs face in sales—and how to overcome them. Featuring Robert Gillette, a sales expert who helped scale an MSP from $10M to $30M, we break down the biggest mistakes MSPs make and the key to winning more deals with confidence.
🔹 Why most MSPs struggle with lead generation (and how to fix it)
🔹 The #1 sales myth that holds you back
🔹 How repetition & practice can skyrocket your close rate
🔹 The secret behind the Dream 100 strategy for building long-term client relationships
🔹 Why your authenticity is your biggest sales advantage
🎤 Plus, don’t miss Robert’s insights on selling cybersecurity—even when prospects "don’t care."
---- 🗓️ Join us February 27th
http://startgrowmanage.com/trainingday-yt
---- ⭐️ Demo MSP Dojo
https://www.mspdojo.net/live-demo
---- 👋 Connect with Robert
https://www.linkedin.com/in/rwgillette/

Start, Grow, And Manage a scalable MSP that powers an extraordinary life. Our tools, practices and processes help you engage, energize and execute on building a business that powers an extraordinary life. Learn more about our programs and how they can fuel your fire.
Facebook • Instagram • LinkedIn

Send us a text

Previous Episode

How to Make Sales 86% More Effective: Prescriptive Sales

Send us a text

In this episode, co-hosts Jeff Loehr and Joe Rojas discuss a sales strategy that makes selling easier and more natural, and according to those who study this sort of thing at Harvard, 86% more effective.
The key is to negotiate with your prospects, rather than against them, and show them how you solve a key problem they know they have. Join us to get the prescriptive sales formula for MSPs.
Tune in to learn valuable knowledge from this dynamic duo as they offer a solution for improving your sales conversations.
⭐️ Prescriptive Sales Course
https://startgrowmanage.com/prescriptive-sales-course/

Next Episode

The People-First Approach to Growth

Send us a text

In this episode of Start Grow Manage, hosts Jeff Loehr and Joe Rojas dive into a game-changing shift for Managed Service Providers (MSPs): moving beyond reselling and embracing the power of consulting.
They’re joined by Adam Walter, the mastermind behind Humanize IT and Virtual C, who shares how MSPs can stop just selling products and start solving real business problems. From building stronger client relationships to having more impactful conversations, this discussion is packed with strategies to help you elevate your MSP game.
💡 KEY TAKEAWAYS_ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _
✅ How to humanize client interactions and add real value
✅ The power of meaningful conversations in unlocking new opportunities
✅ Practical tools—like Humanize IT—to improve client engagement
✅ How to increase project revenue by shifting from selling to consulting
🛡️ CISA Threat Update & Sales Training – Feb 27 https://startgrowmanage.com/trainingday-yt
👤 Jeff
https://www.linkedin.com/in/jeffloehr/
https://twitter.com/jeffloehr
👤 Joe
https://www.linkedin.com/in/joerojas/
👤 Adam Walter
https://www.linkedin.com/in/adamswalter/
https://www.humanizeit.biz/
Get 20% off with coupon code • SGM-2025
📞 Schedule a free coaching session https://pages.startgrowmanage.com/book-a-free-coaching-session