
Meet the Willy Wonka of Slime | Karen Robinovitz, CEO Sloomoo Institute with Marc Beckman
10/22/24 • 58 min
In this episode of Some Future Day, we explore the uplifting story of Karen Robinovitz, the founder of Sloomoo Institute, an immersive experience dedicated to the playful and therapeutic world of slime. Karen recounts her evolution from a childhood slime enthusiast to a successful entrepreneur amidst personal tragedies, including the loss of her husband and cousin. She emphasizes the profound healing power of joy, creativity, and mental health support. Conversations delve into the inclusive, multi-generational community of Sloomoo, with highlights of its educational and sensory experiences, celebrity endorsements, and innovative collaborations with global brands like Nike and Google.
Featuring highbrow design and cutting-edge technologies like CGI and augmented reality, Karen also discusses the institute’s mission to support mental fitness and emotional learning through partnerships with organizations like The Goldie Hawn Foundation. This episode offers an inspiring look at overcoming adversity and spreading happiness through creative, immersive experiences.
Throughout the interview, Karen emphasizes Sloomoo's mission to "deliver joy" while exploring the therapeutic benefits of tactile play. She shares insights into the challenges of building a novel business concept and her vision for Sloomoo's future as more than just an immersive experience, but a character-driven world akin to Pokemon or Hello Kitty.
This episode offers a fascinating look at how personal healing can spark innovative entrepreneurship, blending nostalgia, cutting-edge design, and a commitment to mental health awareness.
Sign up for the Some Future Day Newsletter here: https://marcbeckman.substack.com/
Episode Links:
LinkedIn: https://www.linkedin.com/in/karenrobinovitz/Sloomoo Institue: https://sloomooinstitute.com/
Instagram: https://www.instagram.com/sloomooinstitute/
Youtube: https://www.youtube.com/@SloomooInstitute
Facebook: https://www.facebook.com/SloomooInstitute/
Tiktok: https://www.tiktok.com/@sloomooinstitute
To join the conversation, follow Marc Beckman here:
In this episode of Some Future Day, we explore the uplifting story of Karen Robinovitz, the founder of Sloomoo Institute, an immersive experience dedicated to the playful and therapeutic world of slime. Karen recounts her evolution from a childhood slime enthusiast to a successful entrepreneur amidst personal tragedies, including the loss of her husband and cousin. She emphasizes the profound healing power of joy, creativity, and mental health support. Conversations delve into the inclusive, multi-generational community of Sloomoo, with highlights of its educational and sensory experiences, celebrity endorsements, and innovative collaborations with global brands like Nike and Google.
Featuring highbrow design and cutting-edge technologies like CGI and augmented reality, Karen also discusses the institute’s mission to support mental fitness and emotional learning through partnerships with organizations like The Goldie Hawn Foundation. This episode offers an inspiring look at overcoming adversity and spreading happiness through creative, immersive experiences.
Throughout the interview, Karen emphasizes Sloomoo's mission to "deliver joy" while exploring the therapeutic benefits of tactile play. She shares insights into the challenges of building a novel business concept and her vision for Sloomoo's future as more than just an immersive experience, but a character-driven world akin to Pokemon or Hello Kitty.
This episode offers a fascinating look at how personal healing can spark innovative entrepreneurship, blending nostalgia, cutting-edge design, and a commitment to mental health awareness.
Sign up for the Some Future Day Newsletter here: https://marcbeckman.substack.com/
Episode Links:
LinkedIn: https://www.linkedin.com/in/karenrobinovitz/Sloomoo Institue: https://sloomooinstitute.com/
Instagram: https://www.instagram.com/sloomooinstitute/
Youtube: https://www.youtube.com/@SloomooInstitute
Facebook: https://www.facebook.com/SloomooInstitute/
Tiktok: https://www.tiktok.com/@sloomooinstitute
To join the conversation, follow Marc Beckman here:
Previous Episode

Melania Trump
Melania Trump is the former First Lady of the United States of America and joins Marc Beckman for an exclusive interview surrounding the launch of her new memoir, Melania.
The former First Lady opens up about Love, Trust, Individual Freedom, Blockchain Technology, Modeling, Communism, Pink Floyd, Women’s Rights (Pro-Choice), and America’s AI War with China. In Conversation with Melania Trump: Reflecting on Life, Career, and Personal Beliefs
Episode Links:
https://melaniatrump.com/
Sign up for the Some Future Day Newsletter here: https://marcbeckman.substack.com/
To join the conversation follow Marc here:
LinkedIn: https://www.linkedin.com/in/marcbeckman/
Twitter: https://twitter.com/MarcBeckman
Instagram: https://www.instagram.com/marcbeckman/
TikTok: https://www.tiktok.com/@marcbeckman
Marc Beckman is a Senior Fellow of Emerging Technologies at NYU, the CEO of DMA United, and is on the New York State Bar Association's Taskforce for Cryptocurrency and Digital Assets.
DMA United: https://dmaunited.com/
Some Future Day is produced and edited by Make More Media: https://makemore.media/
Next Episode

Meet the Photographer Who Lived with Bob Marley for Three Years | Lee Jaffe and Marc Beckman
Bob Marley is among the most iconic musicians in the world with 150 million in album sales. Marley's mission of love and peace was born from the tiny island of Jamaica, but inspired the entire world. And Lee Jaffe caught it all.
In this episode of Some Future Day, master photographer Lee Jaffe shares insights from his new book ' Hit Me With Music: roots rock reggae,' and recounts his extraordinary artistic journey. Starting from his days as a double major in art and LSD at Penn State, to his transformative experiences in politically charged Brazil and culturally rich Jamaica, Lee opens up about his role in the legalization of cannabis and his interactions with influential artists like Hélio Oiticica.
The episode explores his arrest and subsequent move to Jamaica, aligning with the Rasta culture during a tense political climate under Michael Manley. Lee delves into his close relationship with Bob Marley and the Wailers, detailing their struggles, triumphs, and the creation of iconic music like 'Catch a Fire.' Additionally, the narrative covers the early days of Island Records, Marley's impactful performances, and the cultural convergence with artists like Bruce Springsteen. Reflecting on the evolving landscape of art, the discussion extends to the influence of digital photography and AI, transforming artistic practices amid technological advancements. This episode provides an in-depth look at the intersection of art, politics, and music through the lens of Lee Jaffe's multifaceted career.
Sign up for the Some Future Day Newsletter here: https://marcbeckman.substack.com/
Episode Links:
Lee Jaffe: https://lee-jaffe.com/Hit Me With Music: roots rock reggae: https://www.rizzoliusa.com/book/9780847835126/
To join the conversation, follow Marc Beckman here:
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