#022: Amy Porterfield on How to Generate Hot Freelance Leads with Facebook Ads
12/11/14 • 37 min
To explain how you can use Facebook to generate highly targeted leads for your freelance business, I've brought in one of the world's most recognized experts on the topic ... the one and only Amy Porterfield.In this week's podcast, Amy explains why Facebook is such a powerful tool to generate potential clients cost effectively. And she walks you through a simple campaign you can set up and deploy immediately.
To explain how you can use Facebook to generate highly targeted leads for your freelance business, I've brought in one of the world's most recognized experts on the topic ... the one and only Amy Porterfield.In this week's podcast, Amy explains why Facebook is such a powerful tool to generate potential clients cost effectively. And she walks you through a simple campaign you can set up and deploy immediately.
Previous Episode
#021: Forget Goals! Focus on Habits Instead (Pt. 2 of 2)
In the previous episode, I shared my recent experiments with habit development techniques ... and why I'm getting away from traditional goal setting.Today's show is the second part of this important discussion. I've brought in my colleague James Clear to delve deeper into the topic.James has done extensive research in the area of habits. He's also transformed his business and his life as a result of implementing cutting-edge yet simple habit-building techniques.In this interview, we discuss James' 5-step habit building system, including:Why it worksHow to implement these stepsWhat to do when you slipAnd how to develop and maintain long-term momentumThis is fascinating information you can put into practice immediately. And if you're participating in my 30-day "mini habit" challenge, I bet it will help you stay on track and keep you motivated.
Next Episode
#023: The State of Independence in America — What’s Happening in Today’s Freelance Economy
Is freelancing a growing trend or a fad?
And if it's growing, who's really profiting from this massive shift in the labor force?
If you've followed me for a while, you probably know that I'm a big "trend junkie." I even put together two comprehensive reports on the state of freelancing, back in 2011 and 2012.
But I've never come close to the information and insights that MBO Partners has produced over the past few years, mainly through their State of Independence reports.
Ever since having MBO Partner's Gene Zaino on the show to discuss the new emerging models of freelance/client engagement, I've been meaning to have a separate discussion with him about the freelance economy — and specifically what his firm has uncovered via these comprehensive studies.
In this interview, Gene and I discuss the biggest findings from the 2014 report, including who's doing well, what they're doing to thrive, how freelancers impact the economy, and what's ahead in the world of independent work.
If you like this episode you’ll love
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