How This Bookstagrammer Makes Six Figures Without Brand Deals
03/12/25 • 18 min
When publishers wouldn't pay for her bookish content on Instagram (free books don't pay bills!), Hayley Solano got creative and built a literary empire that goes far beyond monthly discussions.
After growing her #bookstagram to 40,000 followers, Hayley launched The Enchanted Book Club. She took her love of books and turned it into this vibe where classic book lovers can connect, no matter how busy life gets.
For fifteen bucks a month (or $150 if you go annually), you get access to this bookish world... and she has 800 members!
Want 40 book recommendations for every vibe? Click here.
Watch this on YouTube at @ShelfMadeStories
Follow along on Instagram at @ChristinaAllDay
Connect with Hayley here:
- Website: enchantedbookclub.com
- Instagram @hayleysolano
When publishers wouldn't pay for her bookish content on Instagram (free books don't pay bills!), Hayley Solano got creative and built a literary empire that goes far beyond monthly discussions.
After growing her #bookstagram to 40,000 followers, Hayley launched The Enchanted Book Club. She took her love of books and turned it into this vibe where classic book lovers can connect, no matter how busy life gets.
For fifteen bucks a month (or $150 if you go annually), you get access to this bookish world... and she has 800 members!
Want 40 book recommendations for every vibe? Click here.
Watch this on YouTube at @ShelfMadeStories
Follow along on Instagram at @ChristinaAllDay
Connect with Hayley here:
- Website: enchantedbookclub.com
- Instagram @hayleysolano
Previous Episode
This Bookstore Makes Money Even If No One Buys Books
Have you ever dreamed of opening your own bookstore?
Pull up a chair as Amy Hall takes us behind the shelves of Hudson Valley Books for Humanity. She's getting real about the ups, downs, and creative hustle it takes to make an indie bookstore work today.
From turning her book-loving dream into a thriving community hub to finding smart ways to keep the lights on (spoiler: it's not just about selling books), Amy's sharing all the tea on building a bookstore that stands out from the crowd.
Want 40 book recommendations for every vibe? Click here.
Watch this on YouTube at @ShelfMadeStories
Follow along on Instagram at @ChristinaAllDay
Catch up with Amy & Hudson Valley Books for Humanity:
- Website: hvbooksforhumanity.com
- Instagram: @hudsonvalleybooksforhumanity
- Facebook: /HVBooksforHumanity
- LinkedIn: linkedin.com/in/amyhall914
Next Episode
She Opened an Instagram-Worthy Bookstore in 25 Days
When everyone said bookstores couldn't survive, Jenny Kelley did the impossible - opening Bookish Boutique in just 25 days!
With pink couches, a wine bar, and custom "Smut University" merch, this Panama City store is defying the odds.
How is she thriving where major chains have failed?
Tune in to discover the secrets behind her success and why readers are flocking to this bookish paradise one year later!
Want 40 book recommendations for every vibe? Click here.
Watch this on YouTube at @ShelfMadeStories
Follow along on Instagram at @ChristinaAllDay
Connect with Jenny Kelley from Bookish Boutique:
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