#13: How To Scale To £100k MRR

Rocket SaaS just hit £100k MRR! In this episode, Ryan explains the top 5 reasons why we achieved this and outlines how you can implement this into your business to achieve the same result.

Takeaways

• Demand generation and content marketing are crucial for scaling a business. By creating educational thought leadership content, businesses can reach the 95% of their target audience who are not yet in the buying mindset.
• Retargeting ads can fuel demand generation efforts by targeting engaged audiences with relevant content. This helps build brand awareness and keeps the business top of mind for potential customers.
• An email newsletter can be a powerful tool for building relationships with prospects and customers. By providing valuable, educational content on a regular basis, businesses can establish themselves as experts in their industry.
• Customer service plays a vital role in reducing churn and keeping customers happy. By improving communication, providing detailed reporting, and listening to customer feedback, businesses can increase customer satisfaction and retention.
• Hiring an amazing team is essential for scaling a business. By focusing on cultural fit and creating processes and standard operating procedures, businesses can ensure that their team is aligned and efficient.

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Check out Ryan’s agency, Rocket SaaS, here: https://rocket-saas.io/

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