Can the Fox Cities Become a Brewery Tourist Destination?
Explicit content warning
07/15/24 • 29 min
How are local brewers making the Fox Cities a destination for brewing? Gary Arndt, Bobby Fleshman, and Allison McCoy are joined again by special guests Steve Lonsway of the Stone Arch Brewery and Oliver Behm from the Hop Yard. The discussion centers around the potential for the Fox Cities area to become a craft beer destination for more than just locals. The guests share insights on what it takes for a community to attract beer tourists, the cultural impact of breweries, and the collaboration required among local brewers to foster a vibrant beer scene.
PATREON
Support the show! Get episodes 1 week early and bonus merch: patreon.com/respectingthebeerpodcast
FACEBOOK GROUP
Got a question about beer or just want to get social? Join the RtB Facebook group: https://www.facebook.com/groups/respectingthebeer
Got a question? Email us at [email protected]
Guest Bios
Steve Lonsway
Stonearch Brew Pub, Owner, Founder, CEO
https://www.stonearchbrewpub.com/
Steve's brewing journey began in college in 1991 after discovering his passion for home brewing. Partnering with his father and brother, they established Homebrew Market in 1993 then Steve further honed his skills at the Siebel Institute of Brewing Technology in 1996. As Corporate Brew Master of a local brewery, he oversaw multiple locations before starting Stone Arch with his father in 2004. Steve enjoys traveling with his wife, two daughters and rescue dog, supporting the Chicago Bears, and finding solace in his yard and parlor.
Oliver Behm,
Hop Yard Ale Works, Owner, Founder, Brewer
Oliver & Amy Behm were born and raised in the Fox Valley. Their passion for food & love for beer took them on many adventures across the county. What they created for you is a collaboration of the best parts of their memories.
Their wish is you enjoy the atmosphere, community and brewery experience as much as they did to risk it all, and follow their dreams!
00:00 Introduction and Guest Introduction
00:19 The Rise of Craft Beer Destinations
01:19 Fox Cities as a Craft Beer Destination
03:46 Challenges and Collaboration in the Craft Beer Industry
11:18 Promoting Appleton and Fox Cities as Beer Destinations
15:47 The Charm of Appleton's Downtown
16:20 Craft Beer and Community Growth
19:20 The Evolution of Appleton's Bar Scene
20:17 Family and Community at Breweries
23:53 The Role of Regulars in Brewery Success
25:47 Expanding Brewery Locations and Challenges
29:24 Conclusion and Podcast Wrap-Up
--
CREDITS
Hosts:
Music by Sarah Lynn Huss
Recorded & Produced by David Kalsow
Brought to you by McFleshman's Brewing Co
How are local brewers making the Fox Cities a destination for brewing? Gary Arndt, Bobby Fleshman, and Allison McCoy are joined again by special guests Steve Lonsway of the Stone Arch Brewery and Oliver Behm from the Hop Yard. The discussion centers around the potential for the Fox Cities area to become a craft beer destination for more than just locals. The guests share insights on what it takes for a community to attract beer tourists, the cultural impact of breweries, and the collaboration required among local brewers to foster a vibrant beer scene.
PATREON
Support the show! Get episodes 1 week early and bonus merch: patreon.com/respectingthebeerpodcast
FACEBOOK GROUP
Got a question about beer or just want to get social? Join the RtB Facebook group: https://www.facebook.com/groups/respectingthebeer
Got a question? Email us at [email protected]
Guest Bios
Steve Lonsway
Stonearch Brew Pub, Owner, Founder, CEO
https://www.stonearchbrewpub.com/
Steve's brewing journey began in college in 1991 after discovering his passion for home brewing. Partnering with his father and brother, they established Homebrew Market in 1993 then Steve further honed his skills at the Siebel Institute of Brewing Technology in 1996. As Corporate Brew Master of a local brewery, he oversaw multiple locations before starting Stone Arch with his father in 2004. Steve enjoys traveling with his wife, two daughters and rescue dog, supporting the Chicago Bears, and finding solace in his yard and parlor.
Oliver Behm,
Hop Yard Ale Works, Owner, Founder, Brewer
Oliver & Amy Behm were born and raised in the Fox Valley. Their passion for food & love for beer took them on many adventures across the county. What they created for you is a collaboration of the best parts of their memories.
Their wish is you enjoy the atmosphere, community and brewery experience as much as they did to risk it all, and follow their dreams!
00:00 Introduction and Guest Introduction
00:19 The Rise of Craft Beer Destinations
01:19 Fox Cities as a Craft Beer Destination
03:46 Challenges and Collaboration in the Craft Beer Industry
11:18 Promoting Appleton and Fox Cities as Beer Destinations
15:47 The Charm of Appleton's Downtown
16:20 Craft Beer and Community Growth
19:20 The Evolution of Appleton's Bar Scene
20:17 Family and Community at Breweries
23:53 The Role of Regulars in Brewery Success
25:47 Expanding Brewery Locations and Challenges
29:24 Conclusion and Podcast Wrap-Up
--
CREDITS
Hosts:
Music by Sarah Lynn Huss
Recorded & Produced by David Kalsow
Brought to you by McFleshman's Brewing Co
Previous Episode
How Stone Arch Brewpub & Hop Yard Ale Works Got Their Start
Appleton is a thriving brewing community and we've brought two other local brewers to prove it: Steve Lonsway of Stone Arch Brewpub and Oliver Behm of Hop Yard Ale Works. Gary, Bobby, and Allison host a round table with the two fellow brewers to discuss how they got their start, what their specialties are, and what they give guests who ask for the closest thing to Budlight.
PATREON
Support the show! Get episodes 1 week early and bonus merch: patreon.com/respectingthebeerpodcast
FACEBOOK GROUP
Got a question about beer or just want to get social? Join the RtB Facebook group: https://www.facebook.com/groups/respectingthebeer
Got a question? Email us at [email protected]
Guest Bios
Steve Lonsway
Stonearch Brew Pub, Owner, Founder, CEO
https://www.stonearchbrewpub.com/
Steve's brewing journey began in college in 1991 after discovering his passion for home brewing. Partnering with his father and brother, they established Homebrew Market in 1993 then Steve further honed his skills at the Siebel Institute of Brewing Technology in 1996. As Corporate Brew Master of a local brewery, he oversaw multiple locations before starting Stone Arch with his father in 2004. Steve enjoys traveling with his wife, two daughters and rescue dog, supporting the Chicago Bears, and finding solace in his yard and parlor.
Oliver Behm,
Hop Yard Ale Works, Owner, Founder, Brewer
Oliver & Amy Behm were born and raised in the Fox Valley. Their passion for food & love for beer took them on many adventures across the county. What they created for you is a collaboration of the best parts of their memories.
Their wish is you enjoy the atmosphere, community and brewery experience as much as they did to risk it all, and follow their dreams!
Episode Timeline
00:00 Introduction and Hosts
00:27 Meet the Guests: Steve and Oliver
00:52 Steve's Brewing Journey
04:57 Oliver's Brewing Journey
09:31 The Brewing Community and Competition
10:37 Craft Beer Trends and Market
12:15 Brewing Styles and Brand Identity
14:46 The Cast Conditioning Journey
15:29 The Business Side of Beer and Food
16:24 Handling Non-Craft Beer Drinkers Who Ask for Budlight
17:08 Pizza and Beer: A Perfect Match
19:26 On-Premise vs. Off-Premise Sales
22:02 Signature Beers and Brewing Stories
25:24 The Art of Recipe Tinkering
28:35 Happy Accidents in Brewing
29:06 Conclusion and Farewell
--
CREDITS
Hosts:
Music by Sarah Lynn Huss
Recorded & Produced by David Kalsow
Brought to you by McFleshman's Brewing Co
Next Episode
What NOT to Do When Opening a Brewery
Learn from our mistakes! Gary Ardnt grills three brewery owners on their mistakes when opening a brewery. Bobby and Allison Fleshman of McFleshmans, Steve Lonsway of Stone Arch Brew Pub, and Oliver Behm of Hop Yard Ale Works reminisce on hard lessons they've learned while opening breweries and why they keep doing it, despite the challenges.
PATREON
Support the show! Get episodes 1 week early and bonus merch: patreon.com/respectingthebeerpodcast
FACEBOOK GROUP
Got a question about beer or just want to get social? Join the RtB Facebook group: https://www.facebook.com/groups/respectingthebeer
Got a question? Email us at [email protected]
GUEST BIOS
// Steve Lonsway //
Stonearch Brew Pub, Owner, Founder, CEO
https://www.stonearchbrewpub.com/
Steve's brewing journey began in college in 1991 after discovering his passion for home brewing. Partnering with his father and brother, they established Homebrew Market in 1993 then Steve further honed his skills at the Siebel Institute of Brewing Technology in 1996. As Corporate Brew Master of a local brewery, he oversaw multiple locations before starting Stone Arch with his father in 2004. Steve enjoys traveling with his wife, two daughters and rescue dog, supporting the Chicago Bears, and finding solace in his yard and parlor.
// Oliver Behm //
Hop Yard Ale Works, Owner, Founder, Brewer
Oliver & Amy Behm were born and raised in the Fox Valley. Their passion for food & love for beer took them on many adventures across the county. What they created for you is a collaboration of the best parts of their memories. Their wish is you enjoy the atmosphere, community and brewery experience as much as they did to risk it all, and follow their dreams!
--
TIMELINE
00:00 Introduction and Episode Overview
00:22 Challenges of Starting a Brewery
01:45 Learning from Mistakes
03:51 Financial Struggles and Planning
10:29 The Importance of Banking Relationships
15:48 Cost of Starting a Brewery
18:06 Personal Stories and Experiences
19:32 Why We Keep Brewing
21:11 Conclusion and Farewell
--
CREDITS
Hosts:
Music by Sarah Lynn Huss
Recorded & Produced by David Kalsow
Brought to you by McFleshman's Brewing Co
Respecting the Beer - Can the Fox Cities Become a Brewery Tourist Destination?
Transcript
Hello everyone and welcome to another episode of respecting the beer. My name is Gary Arndt. With me as usual is Bobby Fleshman Allison McCoy, and we also have our guests from our previous episode, Steve Lonsway and Oliver Behm from the Hop Yard and the Stone Arch Brewery. Last time we talked about how you guys got into brewing this episode, I want to talk about this area, the city as a destination for beer. Last episode, you mentioned Asheville
If you like this episode you’ll love
Episode Comments
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/respecting-the-beer-318152/can-the-fox-cities-become-a-brewery-tourist-destination-61059468"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to can the fox cities become a brewery tourist destination? on goodpods" style="width: 225px" /> </a>
Copy