Remarkable Marketing Podcast
Eric Eden
We interview marketers who aspire to be remarkable and they share short stories of the best marketing they have ever done. The goal is for marketers and business leaders who listen to be inspired to do epic marketing.
A relaxed, informative, conversational style podcast that delivers deep value to marketing professionals, entrepreneurs and business owners worldwide.
Episodes are short 10-20 minute episodes (video and audio), recorded remotely at a mutually convenient time, making it convenient for Eric and his guests.
Episodes are distributed on RemarkableMarketing.io, Apple Podcasts, Spotify, YouTube, LinkedIn and to our list of 10,000 followers.
All episodes
Best episodes
Seasons
Top 10 Remarkable Marketing Podcast Episodes
Goodpods has curated a list of the 10 best Remarkable Marketing Podcast episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Remarkable Marketing Podcast for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Remarkable Marketing Podcast episode by adding your comments to the episode page.
The Art of Social Media for Business and a Blueprint for Social Success
Remarkable Marketing Podcast
10/09/24 • 28 min
Peg Fitzpatrick is today's guest and she discusses what she has learned being a social media guru and influencer for 10+ years. Peg has written a new book on Social Media Marketing for Small Businesses. Peg shares some great stories about working with social media legend Guy Kawasaki.
Navigating today’s social media landscape can be overwhelming, but fear not! We dissect the strengths and weaknesses of popular platforms, shedding light on their potential for small businesses. From the chaotic nature of X (formerly Twitter) to the standout linking features of Pinterest, we explore how each platform can serve your business needs. Discover how early influencer access on new platforms fuels rapid growth, and learn why LinkedIn could be the key to connecting with your audience in meaningful ways.
Consistency, quality engagement, and patience are your allies in the quest for social media success. With Peg’s expert advice, we offer a blueprint that emphasizes timeless principles over fleeting trends. From repurposing content creatively to building an email list and a robust website presence, this episode provides actionable strategies for long-term success. Don't miss out on Peg’s valuable tips, including the Pinterest 5x5 Power Up program, designed to keep your content visible and engaging. This episode is your ticket to mastering social media marketing for small businesses with a unique flair.
The Pinterest 5x5 Power Up program
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
7 Deadly Sins of Growth Hacking, Mastering the Art of Standing Out, and How to Founder
Remarkable Marketing Podcast
02/11/25 • 18 min
Ever wondered what it takes to truly stand out in a crowded market? Join us for an insightful conversation with serial entrepreneur Anthony Franco, who has mastered the art of grabbing attention with creativity and novelty. Anthony takes us on a journey through his entrepreneurial successes, sharing unforgettable stories. He challenges the myth of overnight success, instead highlighting the persistence and clever strategies—like using the seven deadly sins for crafting marketing messages—that are essential for any entrepreneur. By the end of the episode, you'll be brimming with fresh ideas and a newfound appreciation for the creative sparks that drive business innovation.
Thinking about selling your business? Anthony lays out the roadmap to make it an attractive proposition. From ensuring profitability and maintaining spotless financial records to building a business that thrives independently of its founder, these insights are gold for any entrepreneur considering an exit strategy. As the founder often needs to wear many hats, Anthony stresses the importance of initially acting as the chief revenue officer to thoroughly understand your market. And since entrepreneurship can be a lonely journey, he emphasizes the necessity of building a supportive network. Connect with fellow founders and dive into local entrepreneurial communities to share stories, advice, and camaraderie that will sustain you through both the highs and lows of your entrepreneurial journey.
Check out Anthony's web site and podcast How to Founder
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
Driving 100% Growth with Paid Social Campaigns
Remarkable Marketing Podcast
02/15/24 • 17 min
Unlock the secrets of high-impact paid social campaigns with digital marketing maestro Paul Cassimus, who joins us to dissect the art of refining a standout tax relief campaign. Embrace the critical nature of testing and optimizing as Paul guides us through the maze of initial targeting challenges and the quest for resonating offers. He'll reveal how nuanced tweaks to ad copy and landing pages can catapult customer engagement, leading to a surge in booked appointments and a dip in no-show rates. As we journey through the strategic intricacies of budget allocation across platforms like Facebook and TikTok, you'll gather invaluable insights into the continuous cycle of learning and lead nurturing that paves the way for scaling your marketing feats to new heights.
Navigating the minefield of client expectations in digital marketing is no simple task, yet this episode aims to equip you with the tools for success. We delve into the dangers of overpromising and underline the imperative of establishing transparent communication and achievable goals.
Marketing is not just an expense; it's an investment that can actively shape outcomes, turning the process into a data-driven power play. Aligning with clients on a common vision of marketing as a long-term investment sets the stage for enduring prosperity. And for those thirsty for knowledge, we spotlight a resource that promises to guide you in applying these effective marketing strategies to your own ventures – all under the sage guidance of our guest, Paul Cassimus.
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
50 Game-Changing AI Tools to Supercharge Your Business Growth and Productivity
Remarkable Marketing Podcast
02/12/25 • 38 min
50 AI Tools Every Marketer, Founder and Creator Need to Know
Discover the top 50 AI tools essential for marketers, founders, and creators to grow and automate business processes. This comprehensive guide covers the use cases, websites, and costs for each tool, highlighting strategies for integrating them seamlessly. Learn how to leverage these easy-to-use, cost-effective tools for massive productivity boosts in content creation, marketing, sales, customer service, and software development. Explore tools like ChatGPT, Claude, Gemini, and many more, while gaining insights on best practices for testing and integrating these technologies to drive growth and outpace your competition.
View the full slides and list of 50 tools here
00:00 Introduction to Top 50 AI Tools
01:06 Why These Tools Matter
04:50 Unlocking Massive Productivity
11:57 Large Language Models
16:12 Workflow Automation and Integration
17:10 AI Productivity and Collaboration Tools
21:04 AI Video Creation and Editing
22:41 Audio and Music Creation
24:36 Tools for Marketers and Sales
26:32 AI Builder and Development Tools
31:03 AI Creator Tools
36:11 Conclusion and Final Thoughts
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
The Growth Framework Business Leaders Need to Succeed
Remarkable Marketing Podcast
07/11/24 • 24 min
Unlock the secrets to sustainable business success with Bill Flynn, a veteran professional with over 20 years in high-tech startups. You'll gain invaluable insights into how understanding customer problems and implementing disciplined business operating systems can drive true growth. Bill shares his journey from pivotal roles in sales and operations to becoming a growth coach, emphasizing that solving real customer issues is far more critical than simply chasing innovative ideas.
Through a compelling case study discover how initial assumptions about customer needs were radically transformed through getting direct customer feedback. We learned that customers valued simplicity and ease of use over features we initially thought were important. This newfound understanding allowed us to fine-tune our messaging, boosting sales and leading to a profitable acquisition by Iron Mountain. This episode shows how prioritizing customer insights can streamline product development and marketing strategies, particularly in challenging economic climates.
Learn how to build a high-performing team that can drive your business to new heights. Bill and Eric discuss the importance of hiring A players and focusing on core customers using the 80-20 rule to maximize profitability. We also delve into proactive problem-solving by addressing root causes rather than just immediate issues. Find out why business leaders should "fire themselves" from day-to-day operations to focus on the future of their business, and get practical advice on simplifying life by concentrating on what truly matters. This is a must-listen for anyone serious about long-term business success.
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
It's the Golden Era of Brand Storytelling in Marketing from Super Bowl Ads to Social Media
Remarkable Marketing Podcast
05/25/24 • 22 min
It's the Golden Era of Storytelling in Marketing from Super Bowl Ads to Social Media
How can marketers take advantage of the unique time we are living in where great storytelling in marketing can be the game changer?
In this episode, marketing expert John Bohan, who has collaborated with over 250 renowned brands including Dreamworks, Toyota, and Intel, discusses the essential elements of great storytelling in marketing. John emphasizes the importance of creating entertaining, educational, and inspirational content, and shares a successful campaign story for Yellowtail Wine during the Super Bowl. He also delves into the success stories of brands like Prime and Liquid Death, highlighting the impact of edgy and relatable marketing. John provides actionable advice for marketers on crafting compelling brand stories and leveraging social media, while also discussing the transformative potential of AI in marketing. Listeners can connect with @TheJohnBohan on Instagram or LinkedIn to get a complimentary brand story evaluation.
Yellowtail Super Bowl commercial John discussed
Example of Prime video story telling with Logan Paul and KSI
Check out John's website Socialtyze
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
01:06 Diving into Effective Storytelling in Marketing
02:21 Case Study: Yellowtail's Super Bowl Campaign
06:49 Challenges and Strategies in Marketing Campaigns
11:02 Exploring Other Successful Marketing Examples
15:12 Key Advice for Marketers on Brand Storytelling
18:28 The Future of Marketing with AI and UGC
20:05 Connecting with John for More Insights
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
How The Art of Impactful Brand Storytelling Can Drive 6X Growth
Remarkable Marketing Podcast
03/30/24 • 23 min
In this episode, branding and messaging expert Ryan Holck, with over 20 years of experience helping 100+ organizations, shares his insights on the crucial role of storytelling in marketing. Delving into his journey from nonprofit work to marketing, Ryan emphasizes the importance of storytelling for both nonprofit and for-profit organizations. He introduces a four-part storytelling framework designed to help businesses effectively convey their impact and engage their audience. Ryan also discusses common challenges businesses face in storytelling and offers advice on how to overcome them. Additionally, he provides resources to help small businesses clarify their messaging and improve website engagement. Throughout the conversation, the focus remains on making a genuine impact and the power of narrative in connecting with audiences.
Resources
https://distillyourstory.com/free-10-minute-website-audit/
https://distillyourstory.com/unlocking-clarity-3-steps-to-creating-an-effective-marketing-story/
00:24 Ryan's Journey into Marketing and Storytelling
02:11 Case Study: Nonprofit Marketing Success
05:06 The Art of Storytelling in Marketing
07:53 Common Pitfalls in Business Storytelling
09:16 Overcoming Storytelling Challenges
14:27 Maximizing Impact with Customer Testimonials
18:36 Advice for Effective Storytelling in Marketing
20:06 Exclusive Resources for Enhancing Your Marketing
22:08 Closing Thoughts and Resources
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
How Marketing to 50 Million People a Month on Social Media is Saving Lives During the Worst Drug Epidemic in the History of the World
Remarkable Marketing Podcast
03/30/24 • 20 min
This episode features an inspiring conversation with Adam Vibe Gunton, a bestselling author, TED Speaker, and addiction recovery expert who shares his compelling journey from being a homeless drug addict to recovery.
From a traumatic event in college that spiraled into drug addiction to becoming homeless, Adam narrates his path to recovery, highlighting the turning point in his life that led him to sobriety and his purpose of helping others. Adam discusses the impactful role of marketing in saving lives through storytelling he does to 50 Million people on social media every month and the importance of sharing recovery stories to reach and assist those struggling with addiction. He explains his approach to coaching and training individuals in recovery to write and publish their stories, his work in creating a 50-state resource guide, and the significance of conveying a hopeful vision of life after recovery to encourage individuals to seek help. Adam's story underlines the power of persistence, the impact of relatable and hopeful messaging, and the crucial role that believing in the value of what one is advocating for plays in effective marketing and outreach.
For those struggling with addiction, here are some critical resources Adam shared
For a Free digital and audio copy of Adam's book visit https://recoveredonpurpose.org
For the Free Relapse Prevention Worksheet visit https://recoveredonpurpose.org/relapse-prevention-worksheet-2/
Recovered On Purpose on Facebook https://facebook.com/recoveredonpurpose
00:00 Inspiring Journey: From Addiction to Bestselling Author
00:17 The Remarkable Story of Recovery and Purpose
02:15 Marketing with a Mission: Saving Lives Through Storytelling
04:39 The Power of Consistency in Messaging and Outreach
06:47 Recovery Marketing: A Dual Approach to Helping Addicts
10:16 The Art of Persuasion: Relating and Inspiring in Recovery Marketing
15:20 Learning from the Past: Reflecting on Anti-Drug Campaigns
18:07 Resources and Support for Those Struggling with Addiction
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
Standing Out in a Sea of Content: The Power of Framework Thinking
Remarkable Marketing Podcast
03/17/24 • 16 min
This episode discusses strategies for making content stand out amid the massive amount of B2B content being generated. It emphasizes avoiding boring content, getting rid of buzzwords, and being direct. The conversation introduces the concept of 'framework thinking' as a means to differentiate content, not just in professional services but across various industries. This approach involves clarifying the service provided, how it's delivered uniquely, and why it's done—a reflection of the provider's worldview. The discussion highlights the importance of having a clear, unique perspective, exemplified by companies like Basecamp, whose product and marketing strategies are deeply informed by their foundational beliefs. This not only helps in targeting content to the right audience but also improves marketing efficiency, conversion rates, and potentially allows for higher pricing. The script concludes by asserting the value of 'framework thinking' in creating more focused, effective content strategies across the entire marketing funnel, rather than just generating vast amounts of generic, top-of-funnel material.
00:00 Unlocking the Secrets to Stand Out in a Sea of Content
12:18 Embracing Framework Thinking for Impact
12:51 The Power of a Unique Perspective in Marketing
14:00 Crafting Content That Resonates and Converts
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
Does Outdoor Advertising on Billboards, Blimps and Cars Work?
Remarkable Marketing Podcast
08/18/24 • 16 min
Unlock the secrets of outdoor advertising with our latest episode featuring industry expert Charlie Riley. Discover how to harness the full spectrum of out-of-home (OOH) advertising, from classic billboards to avant-garde guerrilla tactics like wearable billboards and blimps. Charlie's insights shine light on the power of a multi-channel approach, seamlessly blending OOH with digital, social, and direct mail strategies. Get ready to be inspired by innovative campaigns, such as wrapping smart cars for experiential marketing and the clever use of direct mail to amplify brand visibility.
Ever thought OOH advertising was too pricey or impossible to measure? Think again. Charlie debunks common myths and reveals cutting-edge tracking methods like website pixelation and QR codes that bring accountability to OOH campaigns. You'll also learn how targeting secondary cities can make your budget stretch further and how OOH fits perfectly into B2B and ABM strategies. Whether you're launching a new product or planning a regional campaign, tune in for creative, cost-effective strategies that make outdoor advertising not just feasible, but revolutionary.
Check out Charlie's company Onecreen.AI
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
Show more best episodes
Show more best episodes
FAQ
How many episodes does Remarkable Marketing Podcast have?
Remarkable Marketing Podcast currently has 203 episodes available.
What topics does Remarkable Marketing Podcast cover?
The podcast is about Marketing, Content Marketing, Podcasts, Online Marketing, Digital Marketing, Business, B2B Marketing and Marketing Strategy.
What is the most popular episode on Remarkable Marketing Podcast?
The episode title 'The Entrepreneurial 100 Mile Race: A Story about B2B Marketing Success and Personal Growth' is the most popular.
What is the average episode length on Remarkable Marketing Podcast?
The average episode length on Remarkable Marketing Podcast is 21 minutes.
How often are episodes of Remarkable Marketing Podcast released?
Episodes of Remarkable Marketing Podcast are typically released every 22 hours.
When was the first episode of Remarkable Marketing Podcast?
The first episode of Remarkable Marketing Podcast was released on Jan 31, 2024.
Show more FAQ
Show more FAQ