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Ranking Revolution - 35. Email Marketing and Converting Leads | Alex Horsman | Part 1

35. Email Marketing and Converting Leads | Alex Horsman | Part 1

Ranking Revolution

07/10/24 • 39 min

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In this episode of the Ranking Revolution Podcast, host Doug Cunnington discusses SEO, getting started in the field, and transitioning to other roles with Alex Horsman. They focus on the power of email marketing and converting leads to paying clients, emphasizing independence from Google reliance.

00:00 Introduction

00:41 Welcome and Guest Introduction

02:23 Alex's Journey into SEO

04:49 Building and Scaling Affiliate Sites

10:45 Email Marketing Strategies

13:05 Creating Effective Lead Magnets

20:57 Implementing Tripwire Funnels

28:39 Tools and Platforms for Email Marketing

31:46 Optimizing Email Sequences

38:28 Conclusion

07/10/24 • 39 min

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