The value and the curse of free in practice

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Lisa Linfield has a goal to equip, engage and empower 1 Million Women to live a financially free life -so that they too may be able to live a life of purpose and choice.
In order to do this, she walked away from a 20-year corporate career to start her own wealth management business – believing that this was her purpose and her passion, and she had all she needed to succeed. How hard could it be?
And then the enormity of the change set in.
Leaving corporate illuminated so many thinking patterns that were keeping her stuck. As she worked with her clients to shift their financial positions, she realised they too struggled to change the thinking patterns that kept them financially stuck.
And so she did what she always does when confronted with a puzzle. She researched how to solve it.
The big frustration though was that all the books out there seemed to hold one piece of the puzzle. One helped you change habits. One spoke of achieving goals. One focussed on mindset. One was grounded in brain science. None brought all the pieces of the puzzle together.
So she wrote that book. Deep Grooves: Overcoming Patterns That Keep You Stuck is the one book you need to make changes to your life that lasts a lifetime.
Lisa Linfield is a personal finance expert, keynote speaker, course creator and host of her podcast Working Women’s Wealth. Lisa is a board Certified Financial Planner (CFP) and is CEO of a wealth and investment management business, Southern Pride Wealth. She has two honours degrees (one in Financial Planning) and has studied at Oxford, Insead and London Business School.
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Website: https://www.lisalinfield.com
LinkedIn: https://www.linkedin.com/in/lisa-linfield/
Working Women's Wealth Podcast: https://workingwomenswealth.com/

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