Project C.Y.A.

Welcome to the Project C.Y.A. podcast, a show for service-based entrepreneurs to explore the intersection of risk and uncertainty in their business and personal life.

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Hi Friend! I'm Julee Yokoyama. I help service-based entrepreneurs organize and protect their operations, and themselves, for more peace of mind, operational efficiency, and business growth.

15 years of experience has shown me many ways that "winging it" won't get you far in business or life. It's understanding how to assess risk, effectively plan, and have tough conversations BEFORE a crisis that we can experience more clarity, confidence, and even life fulfillment.

If you benefited from this episode, please take a moment to rate & review the show. This helps me reach more entrepreneurs, like you, who are ready to cover their asses!

🔗 Grab the FREE Assess Your Risk Workbook: https://www.projectcya.com/start/
🔗 Sign up for my newsletter https://www.projectcya.com/newsletter

👋 CONNECT WITH JULEE:

Instagram: https://www.instagram.com/juleeyokoyama/

LinkedIn: https://www.linkedin.com/in/julee-yokoyama/

YouTube: https://www.youtube.com/@juleeyokoyama

Work with Julee: https://juleeyokoyama.com/

Proactive risk management strategies can shift your mindset, empower your decision-making, and lead you to greater business success. The entry bar to start a business is lower than ever before, and many entrepreneurs don't have a formal business background.

As businesses evolve and become more complex, risk management becomes increasingly important in areas such as team management, payroll, insurance, and new service lines. Ultimately, you need to make time to manage risk for greater peace of mind, operational efficiency, and business growth.

Topics discussed in this episode:
- The evolving nature of businesses and the increasing complexity as they grow
- The importance of taking a step back to assess the business's direction and alignment with goals
- How risk management provides a framework for processing information and making empowered decisions
- Moving from reactive to responsive decision-making
- Changing the relationship with fear and leveraging risk management to overcome hesitations
- Managing expectations and aligning strategies with long-term business goals

Quotes:

"How you treat some things in your life is telling to how you behave in other parts of your life."

"Understanding how to manage risk in our business allows us to change our relationship with fear."

________________________________________________________
Hi Friend! I'm Julee Yokoyama. I help service-based entrepreneurs organize and protect their operations, and themselves, for more peace of mind, operational efficiency, and business growth.

15 years of experience has shown me many ways that "winging it" won't get you far in business or life. It's understanding how to assess risk, effectively plan, and have tough conversations BEFORE a crisis that we can experience more clarity, confidence, and even life fulfillment.

If you benefited from this episode, please take a moment to rate & review the show. This helps me reach more entrepreneurs, like you, who are ready to cover their asses!

🔗 Grab the FREE Assess Your Risk Workbook: https://www.projectcya.com/start/
🔗 Sign up for my newsletter https://www.projectcya.com/newsletter

👋 CONNECT WITH JULEE:

Instagram: https://www.instagram.com/juleeyokoyama/

LinkedIn: https://www.linkedin.com/in/julee-yokoyama/

YouTube: https://www.youtube.com/@juleeyokoyama

Work with Julee: https://juleeyokoyama.com/

Have you ever felt like you were treading water in your business, barely able to catch a breath before the next wave hit you?

In this episode, we're diving into the fundamentals of risk assessment and opportunity evaluation, and how to plan your response effectively.

I address three everyday struggles faced by entrepreneurs:

1. Lack of Visionary Perspective - You can gain clarity amidst the chaos by making time for strategic thinking and evaluating your business from a higher perspective. Get on board with "visionary airlines" and soar above the challenges.
2. Weak Operational Foundations - Learn how to build a strong operational foundation by implementing solid systems, hiring the right resources, and establishing efficient processes. Strengthen your business from within and set yourself up for success.
3. Failure to Manage Risk Effectively - Discover various risk response strategies, including avoidance, mitigation, acceptance, and transferring or sharing risk.

You'll also be introduced to various risk response strategies, including avoidance, mitigation, acceptance, and transferring or sharing risk.

By following these steps, you'll be better prepared to navigate the ups and downs of entrepreneurship and create a more successful and resilient business.

PS: Stay tuned for future episodes where we'll dive deeper into risk response planning.
Topics discussed in this episode:
- The significance of making time for visionary thinking in business planning
- The importance of building solid operational foundations to support business growth
- The role of risk management in minimizing blindside problems and roadblocks

Quotes:

"You gotta get up to that 30,000-foot altitude to be able to take a breath and a calm look at everything that's going on around you."

"When you have proactively considered risk as a possibility, if it does come to pass, it's gonna hurt less because you've already acknowledged it and potentially have planned for it."

________________________________________________________
Hi Friend! I'm Julee Yokoyama. I help service-based entrepreneurs organize and protect their operations, and themselves, for more peace of mind, operational efficiency, and business growth.

15 years of experience has shown me many ways that "winging it" won't get you far in business or life. It's understanding how to assess risk, effectively plan, and have tough conversations BEFORE a crisis that we can experience more clarity, confidence, and even life fulfillment.

If you benefited from this episode, please take a moment to rate & review the show. This helps me reach more entrepreneurs, like you, who are ready to cover their asses!

🔗 Grab the FREE Assess Your Risk Workbook: https://www.projectcya.com/start/
🔗 Sign up for my newsletter https://www.projectcya.com/newsletter

👋 CONNECT WITH JULEE:

Instagram: https://www.instagram.com/juleeyokoyama/

LinkedIn: https://www.linkedin.com/in/julee-yokoyama/

YouTube: https://www.youtube.com/@juleeyokoyama

Work with Julee: https://juleeyokoyama.com/

As a small business operations consultant with years of experience, I can't stress enough how vital it is to have a solid succession plan in place.
Succession planning is not just about retirement or selling your business; it's a versatile strategy that covers a wide range of scenarios. Whether you're planning for a temporary absence, like a well-deserved vacation, or contemplating long-term changes, such as retirement or possible incapacitation, having a well-defined succession plan is key.
Topics discussed in this episode:

Succession Planning is Delegation Strategy: The episode emphasizes that succession planning for small businesses is essentially a series of delegation strategies. It involves considering scenarios that could lead to a change in your role, responsibilities, or availability in the business.

Various Scenarios for Succession Planning: The episode discusses a range of scenarios that necessitate succession planning. These include temporary situations like vacations, leaves, and sabbaticals, as well as more permanent situations like selling the business, retiring, or addressing the business in case of incapacitation or death.

Planning for Both Expected and Unexpected Scenarios: The host suggests that succession planning should encompass both expected and unexpected scenarios. This could involve planning for anticipated events like taking a vacation or transitioning to an advisory role, as well as considering the worst-case scenario of sudden incapacity or passing away.

Organizational Efficiency and Risk Mitigation: Planning for succession not only prepares for the future but also improves organizational efficiency in the present. Documenting processes, responsibilities, and contacts creates a more streamlined operation, benefiting the business even if no major event occurs.

Succession planning is not just about preparing for the future. It also brings immediate benefits to your current work life. By organizing and streamlining your processes, you'll create efficiencies that enhance your day-to-day workflow. So, it's a win-win situation.
I'll also share my recommendation to start with two scenarios:

• the worst-case scenario (emergency or absence)
• the personal goal scenario (like that dream vacation you've been dreaming of).

By tackling these scenarios, you'll not only get your affairs in order but als

________________________________________________________
Hi Friend! I'm Julee Yokoyama. I help service-based entrepreneurs organize and protect their operations, and themselves, for more peace of mind, operational efficiency, and business growth.

15 years of experience has shown me many ways that "winging it" won't get you far in business or life. It's understanding how to assess risk, effectively plan, and have tough conversations BEFORE a crisis that we can experience more clarity, confidence, and even life fulfillment.

If you benefited from this episode, please take a moment to rate & review the show. This helps me reach more entrepreneurs, like you, who are ready to cover their asses!

🔗 Grab the FREE Assess Your Risk Workbook: https://www.projectcya.com/start/
🔗 Sign up for my newsletter https://www.projectcya.com/newsletter

👋 CONNECT WITH JULEE:

Instagram: https://www.instagram.com/juleeyokoyama/

LinkedIn: https://www.linkedin.com/in/julee-yokoyama/

YouTube: https://www.youtube.com/@juleeyokoyama

Work with Julee: https://juleeyokoyama.com/

I'm thrilled to kick off this exciting three-part series with you, where we'll explore the cornerstones of every successful business: the mission, vision, and values.
Join me as we explore the significance of these statements and how they influence delegation and succession planning, offering valuable guidance for business owners and entrepreneurs out there.
Topics discussed in this episode:
- Understanding the Basics: Let's start by understanding the importance of mission, vision, and values as the very foundation of a business. You will get clarity on what your business does, its aspirations, and the core principles that drive it forward.

The Road Trip Analogy: To make it relatable, I'll share a fun road trip analogy. Imagine your mission statement as the vehicle driving towards future success, while the vision statement acts as the exciting roadmap to your desired destination. And your values? They're like those reassuring road signs, keeping your business on the right track.

Crafting an Effective Mission Statement: I'll share some key questions to consider, helping you create a concise, clear, and motivational statement that truly reflects your business's purpose. Plus, we'll discuss the importance of making it strong enough to transcend individual leaders and prepare for a seamless leadership transition.

Learning from Inspiring Examples: We'll take inspiration from well-known brands like Warby Parker, Life is Good, Honest Tea, and Toms Shoes, exploring their effective mission statements that communicate their purpose and target audience in a succinct manner.

Stay tuned for the next episodes, where we'll dive even deeper into the visionary aspect with the vision statement and explore the power of our core beliefs with the values statement.
Until then, happy planning, and I can't wait to catch you in the next one!

________________________________________________________
Hi Friend! I'm Julee Yokoyama. I help service-based entrepreneurs organize and protect their operations, and themselves, for more peace of mind, operational efficiency, and business growth.

15 years of experience has shown me many ways that "winging it" won't get you far in business or life. It's understanding how to assess risk, effectively plan, and have tough conversations BEFORE a crisis that we can experience more clarity, confidence, and even life fulfillment.

If you benefited from this episode, please take a moment to rate & review the show. This helps me reach more entrepreneurs, like you, who are ready to cover their asses!

🔗 Grab the FREE Assess Your Risk Workbook: https://www.projectcya.com/start/
🔗 Sign up for my newsletter https://www.projectcya.com/newsletter

👋 CONNECT WITH JULEE:

Instagram: https://www.instagram.com/juleeyokoyama/

LinkedIn: https://www.linkedin.com/in/julee-yokoyama/

YouTube: https://www.youtube.com/@juleeyokoyama

Work with Julee: https://juleeyokoyama.com/