Profitable Web Designer with Shannon Mattern

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7.

This week we’re wrapping part 2 of my 2022 year in review with a look at how I was my own biggest obstacle!

In this episode I’m digging into:

• Why putting so much pressure on myself to replace my husband’s income actually backfired.
• How I completely overhauled a side of my business that I wasn’t fully committed AND my branding to as a stress response.
• How I “doomscrolled” my way into questioning my business without any evidence of a real problem.

Key lessons I’m taking away from 2022:

• When the anxiety and sweaty palms kick in, that’s when it’s time to slow down and look at the big picture rather than get caught up in the details.
• Prioritizing my mindset over hustle and numbers not only serves me better, but my students and business as a whole.
• Focus on the things that actually bring joy and income, instead of worrying about what other people might think.

When you're ready, here are some ways we can help you with your web design business:​

🎧 Subscribe to Profitable Web Designer Premium: Get behind-the-scenes, insider access to our archive of web design business coaching call replays normally tucked away inside the Web Designer Academy for just $10/month, cancel anytime.

👩‍💻Learn more about the Web Designer Academy: We help ambitious women web designers reclaim their time, book profitable web design projects they love, and make more as freelance web designers than they ever thought possible.

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7.

This week we’re diving into part 1 of my 2022 year in review and all things mindset and numbers.

In this episode I’m breaking down:

• What caused me to start accumulating mindtrash and how I ignored all the signs.
• My exact revenue numbers from 2021 to 2022.
• The choices I made to empower myself and simultaneously overwork myself this year.
• How I FINALLY realized I was meant to go all in on the Web Designer Academy.

Key lessons I’m taking away from 2022:

• It’s not just about financial and time freedom; fulfillment is equally as important, and the key to success is mindset - mine, as much as that of my students.
• Sit with your numbers and listen to what they’re telling you. You’ll learn SO much about your business when you look at where you made your money vs where you spent your time.
• Notice how you handle anxiety. If you’re like me, it leads to overworking on things that don’t even generate much, if any, revenue, which creates more anxiety, and.... You get the point.

When you're ready, here are some ways we can help you with your web design business:​

🎧 Subscribe to Profitable Web Designer Premium: Get behind-the-scenes, insider access to our archive of web design business coaching call replays normally tucked away inside the Web Designer Academy for just $10/month, cancel anytime.

👩‍💻Learn more about the Web Designer Academy: We help ambitious women web designers reclaim their time, book profitable web design projects they love, and make more as freelance web designers than they ever thought possible.

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7.

This week I’m chatting with Web Designer Academy student Megan Harrington about how she increased her web design business revenue by 4x in just one year!

Megan is the owner of Zestful Media & Design, a brand and web strategist, and also offers courses on how to build a unique brand and graphics. Her self-declared superpower is to “bring clarity to businesses while designing a beautiful brand aesthetic, organized marketing and strategic websites/funnels.”

“I’m so glad that I invested in the program because it was what I needed. I needed some guidance, and it has just definitely helped me get to that next level.” - Megan Harrington

3 shifts Megan made to grow her web design business:

• Changing her business structure to stop undercharging and over delivering.
• Looking for and investing in a mentor to help take her business to where she wanted to go.
• Being willing to leave the lonely entrepreneur “bubble” of doing it all alone and asking for help.

“I thought there is such a huge benefit being mentored by someone who had been in my shoes.” - Megan Harrington

When you're ready, here are some ways we can help you with your web design business:​

🎧 Subscribe to Profitable Web Designer Premium: Get behind-the-scenes, insider access to our archive of web design business coaching call replays normally tucked away inside the Web Designer Academy for just $10/month, cancel anytime.

👩‍💻Learn more about the Web Designer Academy: We help ambitious women web designers reclaim their time, book profitable web design projects they love, and make more as freelance web designers than they ever thought possible.

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7.

In this week’s episode I’m chatting with Web Designer Academy student Racheal Graham about growing a sustainable web design business to be your own boss!

Racheal Graham is the web designer and tech strategist behind Greenhouse Creative, where she helps her clients create businesses that fit into their lives rather than having their lives run by their business. She started her web design business in 2018 as a side hustle and quickly realized she could have the freedom she desired by taking it full time.

When you're ready, here are some ways we can help you with your web design business:​

🎧 Subscribe to Profitable Web Designer Premium: Get behind-the-scenes, insider access to our archive of web design business coaching call replays normally tucked away inside the Web Designer Academy for just $10/month, cancel anytime.

👩‍💻Learn more about the Web Designer Academy: We help ambitious women web designers reclaim their time, book profitable web design projects they love, and make more as freelance web designers than they ever thought possible.

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7.

This week I’m chatting with Josh Hall about the challenges businesses are facing right now and how to navigate them!

Like me, Josh is also a Web Design Coach. He started web design as a freelancing side hustle, and over the years has managed to grow it to a six-figure business today. And, funnily enough, we are actually both based at Columbus, Ohio! He’s also the host of the Web Design Business Podcast.

3 key points from my talk with Josh:

• There are always going to be periods of ups and downs in business. You need to be proactive and learn to problem-solve based on the data to adapt to challenges.
• Trying to go it alone can cause you to make mistakes that perpetuate the problem - having a coach or mentor to help you get to the root of that problem will help you see the reality.
• Never turn off your sales strategy, even if you need to lessen it during your busier seasons. By always carving out time for your most effective marketing and sales activities, you’ll build a pipeline for when you come out of your booked-out season.

We also talk about:

• Trends in the challenges our clients are facing and how we’re seeing that what used to be easy might now take a bit longer.
• The difference between leads and clients and how you should pay attention to feedback from the people who are paying you, not just talking to you during a consultation.
• Tactics to get you through the down times in business and how it takes courage to push through these times.

When you're ready, here are some ways we can help you with your web design business:​

🎧 Subscribe to Profitable Web Designer Premium: Get behind-the-scenes, insider access to our archive of web design business coaching call replays normally tucked away inside the Web Designer Academy for just $10/month, cancel anytime.

👩‍💻Learn more about the Web Designer Academy: We help ambitious women web designers reclaim their time, book profitable web design projects they love, and make more as freelance web designers than they ever thought possible.