Marketing & Branding Principles To Grow Your Real Estate Business with Sharon Vornholt

11/10/22 • 27 min

Today’s guest is Sharon Vornholt, a real estate investor and business coach. She has been in the property business since 1991, starting with her home inspection business before kicking off a career in investment in 1998.

Since 2013, Sharon has been running a successful blog and podcast, providing value on real estate investing to her audience. She has since expanded into providing coaching services on marketing and the industry for other investors who seek success.

On this episode of Profit First for REI, Sharon’s going to share the wealth of knowledge she has accumulated in her years. Don’t miss it!
Key Takeaways:
[01:41] Sharon Vornholt and her Background

[05:02] Sharon and Her Career as a Marketer

[06:19] Direct Marketing and Branding

[08:08] On Probates

[10:28] On Learning About and Implementing Profit First

[14:43] On Her Money Mindset Then and Now

[16:21] Beliefs to Pass on to the Next Generation of Investors

[22:18] Advice for the Real Estate Investing Community

[24:04] Connect With Sharon

Quotes:

[12:41] “We all understand income and expenses, and you got to have the money coming in to pay the bills. But [the Profit First Approach] is at a much deeper level...it challenges you really to look at money differently.”

[17:03] “I think you have to invest in yourself, you have to invest in your education, because why should you have to learn everything the hard way, when you can get a coach?”

[22:59] “Focus on getting the leads in the door, and focus on your brand–even if you're brand-spanking new.”

Connect with Sharon:
Blog & Podcast: https://louisvillegalsrealestateblog.com

Probate Course: https://probateinvestingsimplified.com/

Website: https://sharonvornholt.com/

Tired of living deal to deal?

If you are a real estate investor or business owner who is tired of living deal to deal, and want to double your profits, head over here to book your no-obligation discovery call with me. Either myself or someone from my team will hop on a short call with you to get clear on your business goals, remove any obstacles holding you back, and map out a game plan to help you finally start keeping more of the money you work so hard to make. - David

[05:02] Sharon and Her Career as a Marketer

[06:19] Direct Marketing and Branding

[08:08] On Probates

[10:28] On Learning About and Implementing Profit First

[14:43] On Her Money Mindset Then and Now

[16:21] Beliefs to Pass on to the Next Generation of Investors

[22:18] Advice for the Real Estate Investing Community

[24:04] Connect With Sharon

Quotes:

[17:03] “I think you have to invest in yourself, you have to invest in your education, because why should you have to learn everything the hard way, when you can get a coach?”

[22:59] “Focus on getting the leads in the door, and focus on your brand–even if you're brand-spanking new.”

Connect with Sharon:
Blog & Podcast: https://louisvillegalsrealestateblog.com

Probate Course: https://probateinvestingsimplified.com/

Website: https://sharonvornholt.com/

Tired of living deal to deal?

Previous Episode

The Hardest Lesson Learned with Justin Donald

Time is without a doubt one of our most important resources, but how we spend it often doesn’t get the consideration it deserves. Time is a finite asset we pull from for every single activity we do in our lives, from lifestyle to work, and like any resource, we should be smart about how we invest it.

Our guest today is an expert on the subject. Justin Donald is the author of The Lifestyle Investor, a book all about finding balance between work and personal time, and investing with an emphasis on achieving the lifestyle you want.

His entire philosophy on putting lifestyle first has a fantastic intersection with the Profit First method’s focus on making sure that the owner-investor gets their share. Tune in!
Key Takeaways:
[00:43] Justin Donald

[02:29] The First Commandment: Lifestyle First

[06:35] Why People Live With the Intentionality of Putting Themselves First

[10:17] On the Money Struggles Justin Has Experienced

[14:22] On the Lion Logo on His Book

[18:06] Money Mindset to Pass on to His Children

[22:00] Justin Donald’s Keys to Success

[28:08] The Hardest Lesson Justin Has Learned

[30:36] How Listeners Can Provide Value Back to Justin
Quotes:
[03:36] “For me, the whole purpose of life is to be in control of your time, to be a time billionaire, to really buy your time back and spend it in a way that you see fit.”

[13:33] “You're just a mindset shift away from this abundant place, this opportunity of never running out and having more than you can ever use.”

[26:12] “The more you hang out with people that are bigger thinkers, you're just naturally going to become a bigger thinker.”
Connect with Justin:
Get a free copy of his book: lifestyleinvestorbook.com

Buy a copy: The Lifestyle Investor: The 10 Commandments of Cash Flow Investing for Passive Income and Financial Freedom

Website: justindonald.com

Tired of living deal to deal?

If you are a real estate investor or business owner who is tired of living deal to deal, and want to double your profits, head over here to book your no-obligation discovery call with me. Either myself or someone from my team will hop on a short call with you to get clear on your business goals, remove any obstacles holding you back, and map out a game plan to help you finally start keeping more of the money you work so hard to make. - David

Next Episode

How to Build Financial Freedom in Real Estate Investing with Brett Snodgrass

Today’s guest is Brett Snodgrass, an investor-entrepreneur and the founder of Iron Deep and Simple Wholesaling. Prior to founding his own businesses, Brett spent years as a real estate investor and expanding his professional tool kit.

After steadily growing his experience and expertise, Brett slowly scaled up his business, hiring people in roles he used to do on his own, eventually even stepping down and hiring a CEO for his company.

On this episode of Profit First for REI, Brett shares his history in real estate investing, Profit First, and how he got to where he is today. Tune in!

Key Takeaways:

[00:48] Introducing Brett Snodgrass
[03:14] Brett on Real Estate Investing
[08:45] On Building Success by Surrounding Yourself With Successful People
[15:37] Brett on Experiencing the Lack of Financial Clarity
[17:50] On Struggling to Pay Himself
[20:51] Factors That Keep People Living Deal to Deal
[23:56] Money Management as an Art to Teach to His Kids
[29:56] Connect With Brett

Quotes:

[04:41] “I don't know what other business model [other than real estate investing]–for me at least–that I can really build that financial freedom.”
[09:12] “That gave me confidence, to be around people in mastermind groups.”
[24:09] “I think that making money is an art. I think it's something that you can learn at a very young age and just like an artist or musician”

Connect with Brett:

Podcast: https://podcasts.apple.com/us/podcast/the-brett-snodgrass-podcast

IronDeep: https://www.irondeep.com/

Tired of living deal to deal?