Product Podcast - Defining and Contrasting B2B vs. B2C Products

Defining and Contrasting B2B vs. B2C Products

11/15/19 • 40 min

At Leapfrog, we work with many types of companies and products. Some of these feature Business to Business (B2B) models, and some use a Business to Consumer (B2C) model. We unpack questions such as, what are these two models? How do they differ? What are the different risks associated with each? Join us for another session where we unpack these models within our own engagements as well as examples within big tech companies.
To learn more about our process and what we do, check out www.lftechnology.com.

Previous Episode

How do we navigate the differences between buyers vs. users?

We unpack the differences between buyers and users in the product management space. Often, these groups can be confused, and sometimes they can even be the same! We discuss pressing questions like, who are these two groups of people? What information can they offer us? How do we navigate their differences?
To learn more about our process and what we do, check out www.lftechnology.com.

Next Episode

How to properly use POCs, MVPs, and prototypes

In product development, sometimes we need to pull out Proof of Concepts (POC), Minimum Viable Products (MVP), and prototypes from our toolkit. These terms are often misunderstood, or misused. We discuss what each of these tools are, when we need to use them, and how they can benefit our processes.
To learn more about our process and what we do, check out www.lftechnology.com.