Love, Marriage & Bootstrapping: Kim & Jason Coleman on Building a Software Company With Your Spouse

Kim Coleman and Jason Coleman are two entrepreneurs who have shared the journey of building a software company. However, their mission has been much more than a professional partnership. They’re a married couple with two kids who’ve built a successful company and several software products together: it’s safe to say they bring a unique perspective to the world of bootstrapping.

In 2006, they launched Stranger Studios, a web design and software development studio. In 2011 they launched their now flagship product Paid Memberships Pro. The big success followed in 2015 when they started building the team.

For most folks, logging off or commuting home at the end of the day is enough to separate your work life and your personal life. But for Kim and Jason, the lines are not as clear cut. In this episode, they discuss navigating personal and professional challenges, that range from compromising (or not) on hard decisions to facilitating a healthy work environment that encourages team morale, all while maintaining a harmonious marriage.

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Thanks to Kim and Jason for joining us and providing such valuable advice about building successful distributed companies. Join us next week with co-founder, bootstrapper, writer, and podcaster Arvid Kahl to learn about the positive impact that building in public can have on software product makers' lives and careers.

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