The Art of 'Just Enough' Research: With Guest Erika Hall

Settling into Season 2 of our podcast, we have the great Erika Hall joining us for an awesome episode, where we talk about the importance of research and how you can benefit from including it in your product business.

We’ll also be jumping into the Pack Delorean to take a leap back in time, to discuss how Erika got started in the design industry and what first got her interested in the subject of research.

Erika is Co-founder and Director of Strategy at Mule, a consultancy which focuses on helping organisations make better, more evidence-based decisions.

She is also a prolific writer and the author of Just Enough Research, now in its second edition, and Conversational Design, both from A Book Apart.

She writes about topics that challenge the conventional wisdom of the field, which encourage designers to think more deeply about the implications of their work.

Packed with practical advice + knowledge bombs aplenty...😬😮😲😀
DO NOT MISS THIS EPISODE!

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Thanks to our sponsor:

https://plusx.space/

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Links from the show:

1. Just Enough Research by Erika Hall (Book)

https://abookapart.com/products/just-enough-research?_pos=1&_sid=dba49314c&_ss=r

2. Conversational Design by Erika Hall (Book)

https://abookapart.com/products/conversational-design?_pos=2&_sid=dba49314c&_ss=r

3. You’re my Favourite Client by Mike Monteiro (Book)

https://abookapart.com/products/youre-my-favorite-client?_pos=1&_sid=3c8bd7e92&_ss=r

4. Design is a Job by Mike Monteiro (Book)

https://abookapart.com/products/design-is-a-job?_pos=2&_sid=3c8bd7e92&_ss=r

5. Ruined by Design by Mike Monteiro (Book)

https://www.ruinedby.design/

6. Behave by Robert Sapolsky (Book)

https://www.bookdepository.com/Behave-Robert-M-Sapolsky/9780099575061

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Links to Erika:

LinkedIn: https://www.linkedin.com/in/erikahall/

Twitter: @mulegirl

Website: https://muledesign.com/

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Original music used in this podcast © Resting State by HOME:
https://home96.bandcamp.com/releases
Under the creative commons 3.0 license:
https://creativecommons.org/licenses/by/3.0/