#3 Dion Hinchcliffe: The unexpected can lead to beautiful innovations

12/03/20 • 21 min

Dion Hinchcliffe (Washington DC) is an internationally recognized thought leader, IT expert, enterprise architect, best selling book author, frequent keynote speaker, analyst, and transformation consultant. He is VP and principal analyst at Constellation Research (Monte Vista, California). In Open up Digitals, Dion speaks about the essence of digital collaboration.
"No more defined outcomes – The work environment is different, the tools have been adapted... now we have to help employees with the changes. Planned change has a definite outcome. But it is precisely the unexpected that can lead to beautiful innovations. As long as you are open to continue learning and facilitate this for your employees as a leader. With the focus on that it's a marathon, not a sprint."
"Expect unexpected consequences and use them to your advantage – People are most important in your digital organization. Provide Working Out Loud, let employees share what they are doing in open environments so that others can join in. And keep wondering if it's meaningful work, what we're doing together."
Open up Digitals is a Fellow Digitals production.

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#2 Marianne Sturman: The future of work is remote (Dutch)

Marianne Sturman (Amsterdam) is a Dutch thought leader who coined the term 'The New Way of Working' in the year 2000. As founder and CEO of her company Moneypenny, she is seen as a pioneer and expert in the field of remote working and the future of work.
"Work and life are increasingly intertwined." – Due to an unpleasant reason, we now see that working remotely is normal. Companies had to. For managers, this means that they have to be even more proactive towards their employees. So: call more often, set up meetings differently, and keep all colleagues involved."
"Informal contact with colleagues is missing, keep facilitating that." – Not all managers have this in place. As an organization, provide training, and teach the right skills. In addition, keep an eye on the developments within digitization and keep looking at work processes. And get used to the fact that work and life are increasingly intertwined."
Open Up Digitals is a Fellow Digitals production.

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# 4 Steven van Belleghem: Focus on time, money & energy (Dutch)

Steven van Belleghem (Bruges) is a Belgian thought leader on the transformation of customer relationships and the future of marketing. He is a keynote speaker, specialized in the 'future of customer centricity,' writer of 4 best selling management books, and guest lecturer at the London Business School. Stevens talks about the biggest changes in customer behavior, customer contact and the technological opportunities to become truly distinctive.
Customer expectations – "I have seen an evolution in customer behavior over the past six months. Customers are used to virtual meetings, use less paper, travel less... We have made a huge digital leap forward and this will continue to be the case. I also see that safety nets have disappeared, for example in the travel sector. Booking a trip has become a lot more uncertain. It would be nice if companies could be that safety net and remove uncertainties. Finally, you see that in the social debate, clients expect more from companies than just a nice purpose talk. They should take a stand."
"It's a crazy paradox: for the company that can save the most time for you, you as a customer will spend the most time – Companies are accustomed to focus on their own goals, and then see how these can be delivered to the customer. Turn that around and ask yourself: What is the most scarce good the customer has? Most people want more time, money, energy. If you, as a company, agree with that, then keep asking yourself whether what you offer fits in. Look at new trends and technology, from that perspective you can offer much more value."
Open up Digitals is a Fellow Digitals production.