
Marketing, Mindset & Magic: A Spa Owner’s Success Blueprint
04/14/25 • 20 min
Meet Jessica Skop!
Jessica Skop, an international best-selling author, founded Serendipity Wellness Spas in 2004 in Linden, MI. After a fire in 2007, she rebuilt and expanded it into a 6,500 sq. ft. full-service spa and Wine Café, later adding a Frankenmuth location in 2009. She has trained with industry leaders like Inspiring Champions, Tony Robbins, and Jack Canfield.
Jessica has received numerous accolades, including Entrepreneur of the Year, Enterprise of the Year, Woman-Owned Business of the Year, and the Talk of the Town 5-Star Award for 14 years in a row. Featured in Spa Inc. Magazine, TNG Worldwide Magazine, and Spark & Ignite Your Marketing Podcast, she was also the keynote speaker for Girls in Business.
Now, with multiple seven-figure businesses, she coaches spa owners on marketing and mindset while expanding into women’s retreats. Jessica is a devoted wife to Ryan and mother to two boys, Nathan and Hawk.
Free Gift!
I am including my Spa Marketing Playbook template that I use on all of my promotions to properly map them out. Doing this small bit of work will create a massive difference.
Click HERE to access Jessica's Spa Marketing Playbook.
Meet Jessica Skop!
Jessica Skop, an international best-selling author, founded Serendipity Wellness Spas in 2004 in Linden, MI. After a fire in 2007, she rebuilt and expanded it into a 6,500 sq. ft. full-service spa and Wine Café, later adding a Frankenmuth location in 2009. She has trained with industry leaders like Inspiring Champions, Tony Robbins, and Jack Canfield.
Jessica has received numerous accolades, including Entrepreneur of the Year, Enterprise of the Year, Woman-Owned Business of the Year, and the Talk of the Town 5-Star Award for 14 years in a row. Featured in Spa Inc. Magazine, TNG Worldwide Magazine, and Spark & Ignite Your Marketing Podcast, she was also the keynote speaker for Girls in Business.
Now, with multiple seven-figure businesses, she coaches spa owners on marketing and mindset while expanding into women’s retreats. Jessica is a devoted wife to Ryan and mother to two boys, Nathan and Hawk.
Free Gift!
I am including my Spa Marketing Playbook template that I use on all of my promotions to properly map them out. Doing this small bit of work will create a massive difference.
Click HERE to access Jessica's Spa Marketing Playbook.
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I Have Something To Say!
Bill Deering shares about his heart-felt journey and his new book I Have Something to Say!
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Living an Extra-Ordinary Life
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