Humanizing Hurricane Forecasting: A New Era in Hurricane Messaging

The 2024 Atlantic hurricane season has come to an end. In this episode, Deputy Director Jamie Rhome reveals how the National Hurricane Center is transforming hurricane communication by shifting focus from technical storm tracking to human-centered hazard messaging. The conversation explores innovative communication strategies that prioritize saving lives, emphasizing the critical importance of making forecasts more accessible, actionable, and meaningful to communities in potential storm paths.

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