From Surfing to $1B in Sales: How Allison Chapleau Became San Francisco’s Top Multi-Unit Agent

Imagine starting your career with almost nothing and ending up as one of the most respected commercial real estate agents in San Francisco. That’s the story of Allison Chapleau, who took an internship at Marcus & Millichap, worked for $400 a week, and learned the ropes by cold-calling and running errands. Her big break came when she co-listed a mortuary in Weed, California—earning an $80,000 commission that wiped out her debt and kick-started her career.

In this episode, Allison shares how saying “yes” to every opportunity helped her build a thriving business and why forming relationships with other agents is essential to long-term success. She dives into the power of farming—consistently marketing to a targeted group—and how segmenting clients based on their time horizon has helped her stay top of mind when they’re ready to buy or sell. Whether you're a residential agent looking to break into commercial real estate or someone seeking inspiration from a self-made success story, this episode is packed with practical tips and motivation. Hit play and learn how Allison built a $1B career—one deal at a time!