I, Podcast
04/30/20 • 39 min
Kyle takes a page out of the essay I, Pencil, and discovers how uninhibited creative energies led to the miracle of the podcast industry.
Episode at a GlanceYou may have thought about everything that goes into enticing someone to press play, but have you ever thought about the design decisions that have led up to the play button itself? There is a whole world of cooperation between people, far apart and personally unbeknownst to each other, that allows your podcast episode to reach your listener.
This podcast industry is a marketplace that performs miracles almost every moment of every day. Today, you and I are going to take a journey. I am going to walk you through the day in the life of a podcast episode -- from ideation to listener. There are three major segments all acting in concert with each other to form what I see as the reference model to the current layout of what we CALL the Podcast Industry. These three smaller industries consist of Production, Distribution, and Consumption.
If these three smaller industries did not act in coordination with each other, podcasting would not exist. I've created a diagram of this model to help conceptualized as you follow along.
NES Design Master: Leonard E. ReadToday’s Master is Leonard E. Read. Mr. Read (who lived from 1898–1983) established the Foundation for Economic Education (FEE) in 1946 and served as FEE’s president for 37 years. He was a strong defender of American liberty with a specific focus on individual freedom and private property rights. This is what led him to author 29 books and hundreds of essays.
But is his powerful yet simple essay titled, “I, Pencil: My Family Tree” published back in 1958, that is his most famous work. For over 60 years hundreds of thousands of Americans of all ages have read (or heard) this simple and beautiful explanation of the miracle of the “invisible hand” by following the production of an ordinary pencil. If you are new to “I, Pencil” -- Please check out the link in my show notes to both the PDF version of the essay and an Audio version provided by the Foundation for Economic Education (FEE).
Although a few of the manufacturing details and place names have changed, the principles endure. I love the principles found in "I, Pencil" -- especially when you can apply them to improving your podcast design.
Notable Quotes"Leave all creative energies uninhibited." -- Leonard E. Read
"[Markets are a] configuration of creative human energies. [Thousands] of tiny know-hows, configuring naturally and spontaneously in response to human necessity and desire. And in the absence of any human masterminding." -- Leonard E. Read
"We are perishing for want of wonder, not for want of wonders." -- GK Chesterton
Presented by Create Art PodcastTo get your art muscles strong enough to start designing podcasts, you need to listen to the Create Art Podcast. If you're like me and crave creativity, art, and learning how to find your artistic muse, then you need to join my good friend Timothy Kimo Brien as he takes a deep dive into the world of creativity with the Create Art Podcast.
About NESPodcasting Starts with an idea: an idea that is not easily squished! However, long before their creators ever sit down at the microphone, a podcast idea needs to hardened, tested, and found worthy. This goes beyond just content creati...
Kyle takes a page out of the essay I, Pencil, and discovers how uninhibited creative energies led to the miracle of the podcast industry.
Episode at a GlanceYou may have thought about everything that goes into enticing someone to press play, but have you ever thought about the design decisions that have led up to the play button itself? There is a whole world of cooperation between people, far apart and personally unbeknownst to each other, that allows your podcast episode to reach your listener.
This podcast industry is a marketplace that performs miracles almost every moment of every day. Today, you and I are going to take a journey. I am going to walk you through the day in the life of a podcast episode -- from ideation to listener. There are three major segments all acting in concert with each other to form what I see as the reference model to the current layout of what we CALL the Podcast Industry. These three smaller industries consist of Production, Distribution, and Consumption.
If these three smaller industries did not act in coordination with each other, podcasting would not exist. I've created a diagram of this model to help conceptualized as you follow along.
NES Design Master: Leonard E. ReadToday’s Master is Leonard E. Read. Mr. Read (who lived from 1898–1983) established the Foundation for Economic Education (FEE) in 1946 and served as FEE’s president for 37 years. He was a strong defender of American liberty with a specific focus on individual freedom and private property rights. This is what led him to author 29 books and hundreds of essays.
But is his powerful yet simple essay titled, “I, Pencil: My Family Tree” published back in 1958, that is his most famous work. For over 60 years hundreds of thousands of Americans of all ages have read (or heard) this simple and beautiful explanation of the miracle of the “invisible hand” by following the production of an ordinary pencil. If you are new to “I, Pencil” -- Please check out the link in my show notes to both the PDF version of the essay and an Audio version provided by the Foundation for Economic Education (FEE).
Although a few of the manufacturing details and place names have changed, the principles endure. I love the principles found in "I, Pencil" -- especially when you can apply them to improving your podcast design.
Notable Quotes"Leave all creative energies uninhibited." -- Leonard E. Read
"[Markets are a] configuration of creative human energies. [Thousands] of tiny know-hows, configuring naturally and spontaneously in response to human necessity and desire. And in the absence of any human masterminding." -- Leonard E. Read
"We are perishing for want of wonder, not for want of wonders." -- GK Chesterton
Presented by Create Art PodcastTo get your art muscles strong enough to start designing podcasts, you need to listen to the Create Art Podcast. If you're like me and crave creativity, art, and learning how to find your artistic muse, then you need to join my good friend Timothy Kimo Brien as he takes a deep dive into the world of creativity with the Create Art Podcast.
About NESPodcasting Starts with an idea: an idea that is not easily squished! However, long before their creators ever sit down at the microphone, a podcast idea needs to hardened, tested, and found worthy. This goes beyond just content creati...
Previous Episode
Podcasts are Bespoke by Design
Ep.04 -- Podcasts are Bespoke by Design Kyle talks about the importance of knowing what existing formats are in your niche and how bespoke design thinking can make you stand out.
Episode at a Glance
When considering the creation of a new podcast there are generally two options available to you: Copy an existing format, or create your own special format. But how do you create a format that is unique enough to be different but not too unique that it scares listeners away? The answer is in understanding what existing formats are in your niche and how bespoke design thinking can make you stand out.
Notable Quotes
"The concept is to create something that no other podcast has anywhere in your niche. That means you need to know who is in your niche." -- Kyle M. Bondo
That Podcast I Mentioned
Here's to Joe Saul-Sehy and The Stacking Benjamins Show that takes "talking about money while in your Mom's basement" and shows you how the strategy of being different in your niche works.
Presented by Create Art Podcast
To get your art muscles strong enough to start designing podcasts, you need to listen to the Create Art Podcast. If you're like me and crave creativity, art, and learning how to find your artistic muse, then you need to join my good friend Timothy Kimo Brien as he takes a deep dive into the world of creativity with the Create Art Podcast.
About NES
Podcasting Starts with an idea: an idea that is not easily squished! However, long before their creators ever sit down at the microphone, a podcast idea needs to hardened, tested, and found worthy. This goes beyond just content creation and delivery. It requires real thought and structure to design a podcast that will survive long enough to find an audience. Follow your host Kyle M. Bondo has he takes fragile podcast ideas and transforms them into fierce audio concepts that are Not Easily Squished!
- NES Website: noteasilysquished.com
- NES Theme Music: What Are You Waiting For by NoiseWorld
- NES Podcast Hosting: Libsyn.com
NES is a Gagglepod Studios Production
Thank you for listening! Be sure to check out the other Gagglepod Studios shows including Podwrecked, PAUSE for Dramatic Effect, and Create Art Podcast -- you can find all of these and more at Gagglepod.com
Go create something great!
Next Episode
Dawn of the Podcast Designer
1 RecommendationsEp.06 -- Dawn of the Podcast Designer
Kyle talks about Podcast Designer as an emerging discipline and how it will be a vital skill for any studio focused on podcast content creation.
Episode at a GlancePodcast design is an act of communication. However, a common mistake made by most podcasters is thinking of ourselves as only audio communicators. We’re fortunate to speak the audio language fluently, but we need to be able to translate that thinking into visual and performance mediums as well. In other words, we need to be bilingual. But not in the way you would expect. If you are bilingual, it means you are fluent in two languages. However, using bilingual in the context of audio communication AND visual and performance mediums is a little more nuanced. And it is the cornerstone of good podcast design.
Notable Quotes"The three great essentials to achieve anything worthwhile are: Hard work, Stick-to-itiveness, and Common sense." -- Thomas Edison
Presented by Create Art PodcastTo get your art muscles strong enough to start designing podcasts, you need to listen to the Create Art Podcast. If you're like me and crave creativity, art, and learning how to find your artistic muse, then you need to join my good friend Timothy Kimo Brien as he takes a deep dive into the world of creativity with the Create Art Podcast.
About NESNot Easily Squished, hosted by Kyle M. Bondo, talks about Audio Experience (AX) Design and the emerging discipline of Podcast Design. Learn how to take your fragile podcast concept and transform it into a fierce audio experience that is Not Easily Squished!
- NES Website: noteasilysquished.com
- NES Theme Music "What Are You Waiting For" by NoiseWorld
- NES Libsyn Episode Library
- NES Podcast Industry Model [PDF]
Thank you for listening! Be sure to check out the other Gagglepod Studios shows including Podwrecked, PAUSE for Dramatic Effect, and Create Art Podcast -- you can find all of these and more at Gagglepod.com
Go create something great!If you like this episode you’ll love
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