The Keys to Staging Your Home While Still Living in It

Northern Virginia Real Estate Podcast with The Gillies Team

05/19/17 • -1 min

Staging your home for the market involves depersonalizing, decluttering, neutralizing, and three other key points to remember.

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If you need to stage your home to prepare it for the market while you’re still living in it, there are four main points you need to remember to maximize its value. First, you need to depersonalize, declutter, and neutralize. These three things are at the core of what it means to stage and get your house ready. The reason why you depersonalize and take down family portraits, kids’ trophies and other personal items is that we want the person who walks into your home to envision themselves living there. Your home is a place where you have created memories, but when the time comes to sell we need the buyer to be able to make that same connection and feel like it is a place where they will make their own family memories. When you declutter and neutralize, you’re making sure you’re not distracting buyers with bold colors or too many things in your house so they can focus on the things that make your house great. Second, work to make sure each room has a purpose. Oftentimes there are rooms in a house that are sparsely used or used for a purpose the average buyer is unlikely to copy. For example, many homeowners use their formal living room as a kids’ play room. Think about repurposing this room as a 2nd living area or an office – these are uses buyers are likely to see value in and can envision using it in a similar way. If you can show value in each room and present it as a place buyers can see themselves using we are likely to get a higher return on the square footage.

Depersonalizing, decluttering, and neutralizing are at the core of what it means to stage your house.

05/19/17 • -1 min

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