Episode 63: Anna Hardy on why you shouldn't be putting ALL your energy in to Social media!

02/05/24 • 98 min

In this week’s episode, Rahul Khona is chatting with the awesome family photographer from Manchester Anna Hardy who has been through it all – from documenting weddings for over 15 years and then transitioning to family photography as well as being an educator to other photographers.

Networking is like the unsung hero of a photographer's journey, and we're diving into why making those real connections can seriously level up your game. Plus, we're shaking things up with marketing – forget the fancy ads and social media, Anna swears by the good old mailing list. Find out how a bit of personal touch can go a long way in building a community around your work.

Ever wondered how to really connect with your clients? Anna reveals the secrets on empathising with them and turning their stories into timeless photos that truly mean something. We're also getting into the nitty-gritty of social media – why it's cool but maybe not where you should be putting ALL your energy. Sometimes, less scrolling means more creativity.

Lastly, let's talk about selling without feeling like you're selling. Anna tells us on how being genuine, passionate, and just downright real with your clients can make all the difference.

This podcast is full of genuine nuggets from Anna - so dive in and take a listen!
Heaps of free resources from Anna here:
https://annahardy.co.uk/resources-for-photographers/
Join my mailing list here:
https://annahardy.co.uk/mailinglist/
3 ways you can work with me here:
https://annahardy.co.uk/photographer-services/
NineDots discount - use the code NINEDOTS15 to get 15% off any of the following (including payment plans) before the end of February:

Any of the courses in The Library (https://annahardy.co.uk/the-library/)
My family photography courses and bundle (https://annahardyphotographyeducation.thinkific.com/bundles/family-photography-bundle)
Marketing Machine (https://annahardyphotographyeducation.thinkific.com/courses/marketingmachine)
The Shutterhood - as well as heaps of coaching and community this includes ALL Library courses for free, including the family photography and marketing courses above (https://annahardy.co.uk/the-shutterhood/)

Support the show

Lastly, let's talk about selling without feeling like you're selling. Anna tells us on how being genuine, passionate, and just downright real with your clients can make all the difference.

Any of the courses in The Library (https://annahardy.co.uk/the-library/)
My family photography courses and bundle (https://annahardyphotographyeducation.thinkific.com/bundles/family-photography-bundle)
Marketing Machine (https://annahardyphotographyeducation.thinkific.com/courses/marketingmachine)
The Shutterhood - as well as heaps of coaching and community this includes ALL Library courses for free, including the family photography and marketing courses above (https://annahardy.co.uk/the-shutterhood/)

Support the show

Previous Episode

Episode 62: Amy Sampson with her love for the 24mm and shooting what you love, not chasing trends

In this podcast Rahul Khona is joined by Devon wedding photographer and Rangefinder winner Amy Sampson where we discuss the power of a photo and how taking photos for loved ones can be the best gifts we can give them. Amy also talks about shooting weddings at her favourite focal length 24mm, accessing people and moments, being aware at weddings plus working alongside videographers. We also talk about shooting what you love and feel passionate about and not changing for current trends in the market.
Join the best wedding photography community on the planet! Get access to all our educational content, earn discounts at all our events and gain access to the NineDots online Community to help grow your business and photography skills for 2024!
Visit: www.nine-dots.co for more info!
NINEDOTS 2024 - IS COMING TO MANCHESTER!
12 + 13th November 2024

Our speaker line up so far includes:
MATTEO CARTA . NICK NORTH . LISA DEVLIN
SACHIN KHONA . KATE HAMPSON . DAVE SCHOLES
ASSUMPTA VITCU . HOLLIE MATEER . DAN MORRIS
ANNA PUMER . MARTIN 2SMOOVE

Book now: https://nine-dots.co/gathering

The carefully curated schedule ensures that all photographers, new and experienced, will take lots of new skills away from the event. From live shoots, to business advice, how to book more weddings, practical tips, personal development, there really is something for everyone. For more information visit: nine-dots.co/gathering to see highlights of our past events and what we have in store for 2024!

Find out about, and book your place on, the GREAT ESCAPE LUXURY RETREAT for wedding photographers. Apr 29 - May 2 2024.
Join PicTime using the code 'NINEDOTS' and new users will receive one bonus month when upgrading to any Pic-Time paid plan

Support the show

Next Episode

Episode 64: The Richters on staying true to their unique style and ignoring current wedding trends!

In this latest podcast episode, Rahul Khona hangs out with the super cool duo, The Richters – Monica & Pol, who are all about alternative wedding photo and videos. They talk about what it's like dealing with the low bookings in 2024 and spill some secrets on how they stay on everyone's radar using social media.

We also chat about connecting with couples, staying true to their unique style, and even share Monica’s film editing process and Pol’s technique of mixing super 8 with digital for their amazing photo + films.

They also discuss about that weird feeling of being a bit insecure at weddings and how that actually turns up their creative juices. Plus, we have a discussion about the importance of not changing your style, sticking to your guns, and not following current trends that you don’t believe in.

Support the show