Group Licensing with The Brandr Group

05/10/23 • 51 min

This week we are learning about group licensing rights! Chris Marciani from The Brandr Group joined us in the studio for a discussion about how TBG develops co-branded campaigns using group player rights.

We announce our inclusion in the Creative Coast Fast Pitch competition. We also congratulate the Micconope 1851 collective for its recent announcement regarding the Marvin Jones LASER Center.

In our News and Facts segment, we discuss the ongoing NCAA review, the launch of the Conquest Collective, the approval of NIL activity for high school athletes in both North Carolina and Virginia, and the official endorsement of the Midnight Ride Collective.

Our Nillie Mathlete segment discusses the earning potential of high school athletes.
We discuss our favorite nillies including Drake Maye’s football camp and Zips Carwash commercials with UNC athletes like Austin Greaser.

To learn more about our Nillie platform, visit nillie.io or email [email protected]. To learn more about our Framework platform, visit victreefi.com.

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“We learned how the Brandr group helps companies connect with student-athletes and use university intellectual property.” (13:25-13:55 | Chrissy)

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Name Image Likeness is produced and edited by Palm Tree Pod Co.

We announce our inclusion in the Creative Coast Fast Pitch competition. We also congratulate the Micconope 1851 collective for its recent announcement regarding the Marvin Jones LASER Center.

To learn more about our Nillie platform, visit nillie.io or email [email protected]. To learn more about our Framework platform, visit victreefi.com.

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“We learned how the Brandr group helps companies connect with student-athletes and use university intellectual property.” (13:25-13:55 | Chrissy)

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Name Image Likeness is produced and edited by Palm Tree Pod Co.

Previous Episode

Five Tips for NIL Demos

This week we discuss five lessons we learned during a recent NIL software demonstration for VicTreeFi’s Framework software. We talk about what worked and what flopped.

In our News and Facts segment, we discuss the University of Florida’s latest guidance for international athletes, the official endorsement of Dinkytown Athletes, the launch of Florida Victorious, and the Florida Board of Governor’s ban on TikTok.

Our Nillie Athlete segment discusses the income earned by Sports Illustrated models.

We hear from Nillie Athletes NaeSaan Dickerson. We discuss our favorite nillies including Mason Cobb’s deal with Painting with a Twist and Harold Perkins’ deal with a John Deere franchise.

To learn more about our Nillie platform, visit nillie.io or email [email protected]. To learn more about our Framework platform, visit victreefi.com.

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“We are releasing updated software for the Fall 2023 Semester and so we organized a group demonstration of the software and I wanted to talk about how we thought it went.” (19:25-20:35 | Chrissy)
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Name Image Likeness is produced and edited by Palm Tree Pod Co.

Next Episode

Nothing Runs Like a Deer

This week we go behind the scenes of a NIL deal! Grace Vest from Sunshine Quality Solutions hops on the podcast to discuss the John Deere dealership’s NIL campaign featuring LSU’s Harold Perkins, Jr. Grace also discusses how they connected with other athletes, like Garrett Nussmeier, through the MatchPoint app. She compares this experience to working with an agent to broker a deal with Harold Perkins. Grace describes the photo shoot experience and the plans to fully launch Harold’s campaign later in 2023.

We also discuss our advisory board for the Creative Coast Fast Pitch competition.

In our News and Facts segment, we discuss potential changes to North Carolina’s high school NIL governance, Missouri’s revised NIL law, the launch of Leah Clapper’s NIL Island with an assist from Kristi Dosh, and the agenda for the 2023 Black Student-Athlete Summit.

Our Nillie Mathlete segment discusses changes to North Carolina’s NIL guidance.

We discuss our favorite nillies including TR Waste Solution’s deal with Riley Cooper and Gavin Dugas and Settlemeier’s Jackets’ partnership with Jackson Shelstad.

To learn more about our Nillie platform, visit nillie.io or email [email protected]. To learn more about our Framework platform, visit victreefi.com.

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