
The Role of Angels in the Economy
03/10/20 • 5 min
What is the role of angel investing in the economy? If there is no capital, there is no company. It's as simple as that.
Without investment capital, there would be no new companies and no new jobs. Our economy would be in zero growth mode. This is based on a quote from Carl Furtado from the Golden Triangle Angel Network.
Small to medium size enterprises, referred to as SMEs, are defined as companies with fewer than 500 employees and they represent over 98% of companies in North America and Europe, employing over two-thirds of all workers.
A small fraction, around 4% of these SMEs, are high growth companies – called Gazelles, that create virtually all new jobs.
What is the connection between job creation and the entrepreneurial economy?
Virtually 100% of all new jobs in the last 30 years have come from new company creation. This is true of all developed countries. U.S. job data shows this particularly well. Angels play a critical role in the economy, investing in 27x more startups than venture capital investors.
The Golden Triangle Nework (GTAN) has an infographic that shows their group's investments alone have created over one thousand jobs since its inception in 2009.
Two major forces are affecting the angel asset class.
First, entrepreneurs need less capital than ever to prove their business models. Using agile lean techniques, they can achieve significant growth.
Next, the ability for angels to co-invest in syndicated deals has increased.
Successful angels often syndicate deals and co-invest with everyone across the investment ecosystem, including internationally with venture capitalists, angel funds, founders and government partners.
Some of the most attractive angel investment opportunities use technology-based barriers of entry to achieve competitive differentiation and high valuations.
While Canada invests heavily in scientific research and development, it is difficult to commercialize these techniques and bring them to market with solid business models.
Angels provide a vital bridge across the commercialization funding gap, filling the gap in the funding continuum between initial seed capital from friends and family– and the larger scale investments made by venture capital.
If funding is not available through this often lengthy interim development phase, many startups would fall into the Valley of Death, reducing the pipeline of businesses for later stage growth and development.
As summarized by Bryan Watson, former Executive Director of NACO, it was not that long ago that the majority of policy and support programs were designed primarily for supporting venture capital-backed companies. Angels, a collective of individuals, are a difficult entity to develop policy for.
The economic crisis of 2008, and crowding out of angel investors in the Canadian market coupled with increased sophistication of angel groups, allowed angels to communicate with all levels of government. This led to programs that angel-backed companies could leverage to cross the funding-gap, while also helping to offset the risk faced by angels. This is based on research from Cumming and Macintosh (2006).
The innovation funding gap continuum shows that angels fund companies to scale-up. The Valley of Death is in that chasm between seed and maturity. This is where individual angels, angel groups, angel syndicates, and funds, help smoothen the journey across the funding continuum for Canadian entrepreneurs.
Some provinces also give angel investors direct tax credits to incentivize investment into entrepreneurial companies, and help reduce the risk of the asset class to a level that incentivizes investment.
What is the role of angel investing in the economy? If there is no capital, there is no company. It's as simple as that.
Without investment capital, there would be no new companies and no new jobs. Our economy would be in zero growth mode. This is based on a quote from Carl Furtado from the Golden Triangle Angel Network.
Small to medium size enterprises, referred to as SMEs, are defined as companies with fewer than 500 employees and they represent over 98% of companies in North America and Europe, employing over two-thirds of all workers.
A small fraction, around 4% of these SMEs, are high growth companies – called Gazelles, that create virtually all new jobs.
What is the connection between job creation and the entrepreneurial economy?
Virtually 100% of all new jobs in the last 30 years have come from new company creation. This is true of all developed countries. U.S. job data shows this particularly well. Angels play a critical role in the economy, investing in 27x more startups than venture capital investors.
The Golden Triangle Nework (GTAN) has an infographic that shows their group's investments alone have created over one thousand jobs since its inception in 2009.
Two major forces are affecting the angel asset class.
First, entrepreneurs need less capital than ever to prove their business models. Using agile lean techniques, they can achieve significant growth.
Next, the ability for angels to co-invest in syndicated deals has increased.
Successful angels often syndicate deals and co-invest with everyone across the investment ecosystem, including internationally with venture capitalists, angel funds, founders and government partners.
Some of the most attractive angel investment opportunities use technology-based barriers of entry to achieve competitive differentiation and high valuations.
While Canada invests heavily in scientific research and development, it is difficult to commercialize these techniques and bring them to market with solid business models.
Angels provide a vital bridge across the commercialization funding gap, filling the gap in the funding continuum between initial seed capital from friends and family– and the larger scale investments made by venture capital.
If funding is not available through this often lengthy interim development phase, many startups would fall into the Valley of Death, reducing the pipeline of businesses for later stage growth and development.
As summarized by Bryan Watson, former Executive Director of NACO, it was not that long ago that the majority of policy and support programs were designed primarily for supporting venture capital-backed companies. Angels, a collective of individuals, are a difficult entity to develop policy for.
The economic crisis of 2008, and crowding out of angel investors in the Canadian market coupled with increased sophistication of angel groups, allowed angels to communicate with all levels of government. This led to programs that angel-backed companies could leverage to cross the funding-gap, while also helping to offset the risk faced by angels. This is based on research from Cumming and Macintosh (2006).
The innovation funding gap continuum shows that angels fund companies to scale-up. The Valley of Death is in that chasm between seed and maturity. This is where individual angels, angel groups, angel syndicates, and funds, help smoothen the journey across the funding continuum for Canadian entrepreneurs.
Some provinces also give angel investors direct tax credits to incentivize investment into entrepreneurial companies, and help reduce the risk of the asset class to a level that incentivizes investment.
Previous Episode

Billionaire Mindset – Sale of iStockphoto to Getty Images: Patrick Lor, Managing Partner at Panache Ventures
Lessons learned from Patrick Lor, Co-Founder of iStockphoto and Managing Partner at Panache Ventures based in Calgary, Alberta.
"I don't know if there's anything secret about this. But, we grew iStockphoto off the side of our desks and eventually iStock became such a success that we sold it for $50 million U.S. A few years later, they were doing about $300 million worth of revenues. The company would have been worth a few billion dollars. We didn't have that billionaire mindset."
Part 2 of this interview coming soon. Stay tuned.
Recorded on location at the Western Angel Investment Summit 2020 in Victoria, B.C.
Next Episode

Roundtable on Angel Activity: Senator Colin Deacon and Professor Thomas Hellmann, Oxford University
Replay of the NACO Roundtable on Canadian Angel Activity
Good morning everyone. Welcome to today's Roundtable on Canadian Angel Activity. I'm Claudio Rojas, CEO of NACO and I will be your host for today's discussion. Thank you all for making the time to join us.
Entrepreneurs are under severe pressure.
COVID-19 has unleashed a combined health pandemic and economic crisis. The necessary shutdown to stop the spread of the virus has impacted company operations, dried up revenue, and the need for access to capital has never been greater. Today is the first in a series of conversations, Roundtables on stimulating angel activity, supporting the innovation ecosystem, and ensuring that entrepreneurs have sufficient access to capital to survive the economic effects of the crisis.
Entrepreneurs, many of whom have put everything on the line, are struggling to stay solvent, cutting expenses, and laying off workers. The future has never. Then more uncertain. Government officials are working tirelessly to keep the economy functioning while instituting necessary measures to protect Canadians.
Today's Roundtable includes global, national, and regional leaders from across the early stage capital ecosystem. We have over 350 listeners. We're going to move rapidly, taking stock of the current state of angel activity and gathering insights on policy responses to sustain the future of Canada's innovation economy.
Bringing a policy perspective to this discussion are Senator Colin Deacon and Professor Thomas Hellmann.
Colin Deacon, Senator in the Parliament of Canada from Halifax, Nova Scotia is an innovative thinker who spent his career turning ideas into products and services prior to joining the Canadian Senate.
Dr. Thomas Hellmann is the DP World Professor of Entrepreneurship and Innovation at Saïd Business School at the University of Oxford. He has been an advisor consultant to the World Economic Forum, Barclays Bank, the Government of British Columbia, and numerous startup companies. His case studies on entrepreneurial companies and venture financing bring a unique perspective on policy issues and potential response.
Originally Recorded on April 2, 2020. Click here to join future roundtables.
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