No longer a man’s world: Making diesel careers appealing to women

As competition continues to recruit more diesel technicians to the trucking industry, many companies are looking to appeal to an untapped pool of talent in women. Surveys indicate that women make up just 1-3% of technicians currently in the industry. In this episode, host Ray Clark, visits with Jay Goninen, of WrenchWay, and Jenny DeArmond, a corporate recruiter for Stoops Freightliner-Quality Trailer, about what can be done to make technician positions more appealing to women.