Log in

goodpods headphones icon

To access all our features

Open the Goodpods app
Close icon
headphones
Midi Money

Midi Money

Gabe Schillinger

Want to know how I've sold over $1,000,000 of beats online without relying on tons of subscribers or social media followers? The Midi Money Podcast is going to pull back the curtain and share how you can do the same. --> Learn more at https://midimoney.com/go
bookmark
Share icon

All episodes

Best episodes

Top 10 Midi Money Episodes

Goodpods has curated a list of the 10 best Midi Money episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Midi Money for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Midi Money episode by adding your comments to the episode page.

From my own experience, it's always best to use platforms like Facebook, Instagram YouTube, or even BeatStars as a way to bring an audience to you, which you can then move into your own ecosystem.

And for me, that might look something like this👇

1). Someone clicks on my Facebook/Instagram ad and goes to a page on my website.

2). Then, I give that person something (usually beats or a training workshop) in exchange for a name, email address, and/or phone number.

3). I then use that phone number and email address to stay in touch and build relationships with the people I work with.

This whole process is part of a bigger system that I developed (called The Producer Funnel), and it's one of the biggest assets to my production team, Legion Beats.

The reason why it's been so beneficial to my business is because it allows me to build relationships with my customers at a high level in my own ecosystem.

And recently, I wanted to get a closer look at how advertising experts use social media platforms to promote their products and build their own audiences...

...so I sat down with advertising specialist Lisanne Murphy to diagnose some problems that music producers (and online businesses in general) are having with their online ads.

She thinks that success in your online business today in 2021 is largely based on how well you can communicate with your customer.

Kinda like what I said earlier with The Producer Funnel, Lisanne, is a strong believer in creating your own platform built to serve your audience.

And while email and text messaging are two of the most effective ways to build community, Lisanne also suggests using tools like Facebook Groups, Slack, or even Discord to keep communication open.

She believes that the goal of running Facebook and Instagram ads should be to get people off of Facebook and Instagram, and onto your own platform so that you can serve them down the road and not just today.

So, if you're new to advertising and are thinking about running some ads for your producer business...

...I'd suggest going into it with the intention to first build trust and relationships with your customers.

Additional Resources:

--

SUBSCRIBE to our YouTube:

http://bit.ly/MidiMoneyYT

--

Please subscribe, rate, and review our podcast. Thank you for your support!

bookmark
plus icon
share episode

DJ Flippp talked with me about how he also was unhappy at a certain point in his life due to some conflicts in his personal and professional life...

One of the conflicts he briefly touched on was the fact that he could get sued just for talking about a certain topic... he literally could not speak about it or he'd get in huge legal trouble.

However, he told me as much as he could about the mess that he was in, and he told me how he now stays away from any potential trouble with his music career on the newest episode of the Midi Money Podcast.

If you wanna hear all about that situation OR you just wanna know how full-time music producers find happiness and fulfillment in their own careers, I suggest you check it out!

Additional Resources:

--

SUBSCRIBE to our YouTube:

http://bit.ly/MidiMoneyYT

--

Please subscribe, rate, and review our podcast. Thank you for your support!

bookmark
plus icon
share episode

However, for the longest time, he would have issues with the people that would book studio time with him because they weren't really serious about the work they would do...

He explained to me that clients would show up to just have fun, throw parties, and use his studio as a spot to bring their friends, which was something that was extremely irritating to Flippp.

Later, though, he created a system that would filter out anyone who wasn't really serious about their music careers, which meant he would only be working with the best and/or most serious rappers and singers in the game.

This system uses the marketing principle I just told you about, which is, "when you pay, you pay attention", listen to this episode of the Midi Money Podcast to see how it works for DJ Flippp

Additional Resources:

--

SUBSCRIBE to our YouTube:

http://bit.ly/MidiMoneyYT

--

Please subscribe, rate, and review our podcast. Thank you for your support!

bookmark
plus icon
share episode

However, because there are a lot of rappers and singers looking for beats on YouTube, it also means that there are a lot of producers who are uploading beats to YouTube, and that there are a lot of boats around you trying to catch the same fish.

So, how do you get around all of this competition...❓

Well, the best way to win on YouTube is by standing out, and to do that, you've got to optimize your channel and videos for search without doing what everyone else is doing.

This process is called Search Engine Optimization (SEO), and here are some quick tips for you to implement in your YouTube account immediately.

  • 💎 Don't look for the same fish everyone else is looking for; if everyone is trying to rank for Drake Type Beat on YouTube, you might want to try to rank for something else.
  • #️⃣ Using a few targeted hashtags in your YouTube Video Description can help you rank higher in YouTube search.
  • 🔑 Trying to target too many keywords in one video can hurt your performance in search because YouTube won't know where to correctly place your video.

Many times, getting your channel ranking by being very specific can be much easier than trying to rank for general broad terms, so it is imperative you find your niche on YouTube if you want to start ranking for top keywords using SEO.

Let me know if you decide to use any of these strategies and how well they work for you.

Additional Resources:

--

SUBSCRIBE to our YouTube:

http://bit.ly/MidiMoneyYT

--

Please subscribe, rate, and review our podcast. Thank you for your support!

bookmark
plus icon
share episode

He emphasized the fact that a lot of small businesses only exchange products and services for 💵, and that there are so many other businesses that do that exact same thing...

After that, we then talked about how people can start treating their own music careers as actual businesses and what separates those who are succeeding in music from those who aren't.

The main thing that Rick sees with those who are succeeding is the fact that they understand the fundamentals of the industry AND have built foundations for themselves.

Here's what that looks like...👇

  • 📝 understanding and properly collecting publishing
  • 💽 using tools like Sound Exchange to claim your streaming royalties
  • 📲 putting your music to work for you by releasing it on the right platforms (instead of leaving it in storage where it won't be able to collect royalties for you...)

After reading all this, do you feel like you've correctly built the foundation for your music career?

Additional Resources:

--

SUBSCRIBE to our YouTube:

http://bit.ly/MidiMoneyYT

--

Please subscribe, rate, and review our podcast. Thank you for your support!

bookmark
plus icon
share episode

👉 Start Your Own Contest at: https://midimoney.com/contestsecrets

We've used this snowball effect collaboratively to create viral contests and launches, where we basically have people sharing our contests and launches at no cost

Basically, it works like this: 👇

  • We create and launch a contest for rappers and singers, who are incentivized to share the contest on various social media platforms through a rewards system.
  • Rappers and singers share the contest on their own social media accounts, and get rewarded for sharing by getting access to additional beats or bonus material provided by us.
  • As each person shares the contest with their followers and friends, more people see it... and then those people share it with their followers and friends...

The cycle continues, creating a giant snowball that organically continues to get bigger and bigger.

And the best part about this whole process is that it creates an army of affiliates to do all of the sharing for you, essentially at 0 cost...

That's basically the Cliff Notes version of this whole process, though, so if you'd like to get a closer look at using the snowball effect and wanna learn how to apply it in your own business, AD and I dive into it on the newest Midi Money Podcast episode!

Additional Resources:

--

SUBSCRIBE to our YouTube:

http://bit.ly/MidiMoneyYT

--

Please subscribe, rate, and review our podcast. Thank you for your support!

bookmark
plus icon
share episode

On the newest episode of the Midi Money Podcast RIZR confessed to me that he'd only been DJing for two weeks when he was asked to open as a DJ for Illmind...

This sounded like a great opportunity to get recognition in the music industry, but he'd never spun a record before, and he only considered himself to be a producer at the time.

However, since he realized that this one opportunity could open up more doors for him in the future, RIZR decided to grab a turntable and start practicing.

He ended up performing at that show, which led to even more gigs with Illmind and opened up other shows for him, including one with Just Blaze who was a longtime idol of his.

From there, RIZR has been able to land a Netflix placement and has been apart of projects that charted on iTunes, which he talks about on this episode.

Remember, big futures often disguise themselves as just small opportunities in the present, so it's important to be aware of every door that's opened in front of you, because you never know what they'll lead to. 🚪🔑

Additional Resources:

--

SUBSCRIBE to our YouTube:

http://bit.ly/MidiMoneyYT

--

Please subscribe, rate, and review our podcast. Thank you for your support!

bookmark
plus icon
share episode
  • How to create dedicated space for vocalists in your beats so that artists are drawn to your productions
  • The key mixing differences between beats that artists want and beats they don’t
  • How to effectively choose and shape your sounds to make your drums slap
  • Using communication to clearly define goals in the production process, so that the artists you work with get their desired results

On top of that, we also dove deep into some of the best productivity hacks for producers, so make sure listen to the whole episode!

Additional Resources:

--

SUBSCRIBE to our YouTube:

http://bit.ly/MidiMoneyYT

--

Please subscribe, rate, and review our podcast. Thank you for your support!

bookmark
plus icon
share episode

This week’s guest on the Midi Money Podcast has worked with Jay Z, Timbaland, Polow Da Don, Drake, Beyonce and a whole lot more.

Please welcome the talented and legendary Sound Oracle 🙌 I’m super excited for this one, there’s so many 💎💎💎!

We cover a wide variety of topics including:

  • How Sound Oracle went from jobless, chasing his dream to working with Timbaland in 90 days!
  • The importance of automation in your music business.
  • Adapting and evolving as a producer and a human, music producer hustle and more!

Additional Resources:

--

SUBSCRIBE to our YouTube:

http://bit.ly/MidiMoneyYT

--

Please subscribe, rate, and review our podcast. Thank you for your support!

bookmark
plus icon
share episode

Some of the things I hear pretty often are, "How do I get my beats/songs on this blog?" or "How do I get a ton of streams on my beats/songs?"...

...but in reality, these usually aren't the things that will create a long-term and sustainable career in the music industry.

Instead, knowing your customers' needs and wants can be way more effective.

One of the things I learned from my friend The Young Exec (who's been able to network with people like DJ Khaled and Rick Ross) is that, as a musician, you don't always need to provide value through your music, especially when you're first starting out.

In fact, if you're only pushing your beats and songs to people who don't know you, it could backfire on you and your brand because you haven't yet earned their trust AND most people already have their go-to places to find great music.

So what's the solution...how do I get new customers and fans to find my beats and songs❓

One way to do this is by offering products and services people need first, and then pitching your music after, and here's what that might look like. 👇

If you're a producer who wants to target rappers and singers, you could offer a few beats upfront at no cost, and then charge for custom exclusives or a beat pack you've put together at a low cost.

Alternatively, if you want your beats/songs in front of people who aren't musicians and just listen to music recreationally, one of the things The Young Exec has recently recommended is to offer COVID-19 face masks (and bundle them with your music).

And while he explains his process, he emphasizes the fact that musicians need to shift their mentality from wanting to get into the industry to building a business that leads with value first.

Do you agree with this mindset shift?

Additional Resources:

--

SUBSCRIBE to our YouTube:

http://bit.ly/MidiMoneyYT

--

Please subscribe, rate, and review our podcast. Thank you for your support!

bookmark
plus icon
share episode

Show more best episodes

Toggle view more icon

FAQ

How many episodes does Midi Money have?

Midi Money currently has 45 episodes available.

What topics does Midi Money cover?

The podcast is about Producer, Podcasts, Music, Business, Music Interviews and Entrepreneurship.

What is the most popular episode on Midi Money?

The episode title 'Making $100k In 90 Days Using Funnels As a Music Producer | MMP w/ Bruce Beats' is the most popular.

What is the average episode length on Midi Money?

The average episode length on Midi Money is 50 minutes.

How often are episodes of Midi Money released?

Episodes of Midi Money are typically released every 14 days.

When was the first episode of Midi Money?

The first episode of Midi Money was released on May 25, 2020.

Show more FAQ

Toggle view more icon

Comments