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Michelle Barone - RED - Building Buzz, Sciarratta Style

Building Buzz, Sciarratta Style

05/13/25 • 35 min

Michelle Barone - RED
In this episode of the RED, Michelle Barone and Ashleigh McPherson sit down with Anthony Sciarratta, founder of Sciarratta Public Relations, to explore the intersection of creativity, leadership, and innovation in today’s PR landscape. Anthony shares what inspired him to start his own firm and how his passion for storytelling and content creation has shaped the way he approaches public relations.
From behind-the-scenes looks at standout campaigns to candid reflections on the challenges of balancing content creation and business leadership, Anthony offers a fresh perspective on what it takes to succeed in the ever-evolving world of social media. He also reveals what he looks for in team members, how he stays ahead of trends, and his vision for the future of Sciarratta PR.
Whether you're an aspiring publicist, creative professional, or entrepreneur, this episode is packed with real-world insight, practical advice, and inspiration from one of PR’s rising stars.
Tune in and discover why authenticity, innovation, and heart are at the core of Anthony’s approach to business.
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Support Our Sponsors!
Mental Health America of Dutchess County: Dedicated to promoting mental health and providing comprehensive support services to individuals and families. Learn more and find resources at https://mhadutchess.org.
WAVA Water: Discover how Wava Water goes beyond hydration to fuel your body and mind. Visit wavawater.com to find your focus and stay refreshed.
Mahoney’s Irish Pub: Friday nights at Mahoney’s Irish Pub are where the vibes are HIGH, the drinks are flowing, and the weekend officially begins!
From Orphan to Millionaire: From the gunfire of a Colombian nightmare to the fulfillment of the American Dream, discover Steve Prohaska's gripping journey to survival in his unyielding memoir. https://bigstevebigmoves.com/product/book/
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Subscribe to the podcast now: https://www.youtube.com/@michellebaroneredpodcast
Check out RED on Instagram: https://www.instagram.com/michellebaronered?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==
Follow Michelle Barone
Instagram: https://www.instagram.com/michellebaroneonline/
Tiktok: https://www.tiktok.com/@michellebarone?is_from_webapp=1&sender_device=pc
Follow Ashleigh McPherson
Instagram: https://www.instagram.com/ashhmcpherson/
Tiktok:
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In this episode of the RED, Michelle Barone and Ashleigh McPherson sit down with Anthony Sciarratta, founder of Sciarratta Public Relations, to explore the intersection of creativity, leadership, and innovation in today’s PR landscape. Anthony shares what inspired him to start his own firm and how his passion for storytelling and content creation has shaped the way he approaches public relations.
From behind-the-scenes looks at standout campaigns to candid reflections on the challenges of balancing content creation and business leadership, Anthony offers a fresh perspective on what it takes to succeed in the ever-evolving world of social media. He also reveals what he looks for in team members, how he stays ahead of trends, and his vision for the future of Sciarratta PR.
Whether you're an aspiring publicist, creative professional, or entrepreneur, this episode is packed with real-world insight, practical advice, and inspiration from one of PR’s rising stars.
Tune in and discover why authenticity, innovation, and heart are at the core of Anthony’s approach to business.
-----------------------------------------------------
Support Our Sponsors!
Mental Health America of Dutchess County: Dedicated to promoting mental health and providing comprehensive support services to individuals and families. Learn more and find resources at https://mhadutchess.org.
WAVA Water: Discover how Wava Water goes beyond hydration to fuel your body and mind. Visit wavawater.com to find your focus and stay refreshed.
Mahoney’s Irish Pub: Friday nights at Mahoney’s Irish Pub are where the vibes are HIGH, the drinks are flowing, and the weekend officially begins!
From Orphan to Millionaire: From the gunfire of a Colombian nightmare to the fulfillment of the American Dream, discover Steve Prohaska's gripping journey to survival in his unyielding memoir. https://bigstevebigmoves.com/product/book/
-----------------------------------------------------
Subscribe to the podcast now: https://www.youtube.com/@michellebaroneredpodcast
Check out RED on Instagram: https://www.instagram.com/michellebaronered?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==
Follow Michelle Barone
Instagram: https://www.instagram.com/michellebaroneonline/
Tiktok: https://www.tiktok.com/@michellebarone?is_from_webapp=1&sender_device=pc
Follow Ashleigh McPherson
Instagram: https://www.instagram.com/ashhmcpherson/
Tiktok:

Previous Episode

undefined - Glam, Grit & Real Estate with The Women of Netflix's Selling the City

Glam, Grit & Real Estate with The Women of Netflix's Selling the City

In this episode of RED, Michelle sits down with three powerhouse women changing the face of luxury real estate in New York City—Giselle Meneses Nunez, Jordyn Taylor Braff, and Abigail Godfrey from Netflix’s Selling the City.
– Giselle, a mom and former New Jersey agent, shares how she’s redefined success in NYC real estate while raising a daughter and navigating a past connection to Michael B. Jordan.
– Jordyn, an entertainment industry alum and founder of Twelve Months of Giving, opens up about her philanthropic mission and balancing bicoastal real estate life—plus how she handles public attention from her relationship with Trevor Noah.
– Abigail, with a background in psychology and a passion for equity in sports, explains how her Southern roots shaped her NYC hustle and how she builds authentic client relationships that last.
Expect real talk, bold moments, and lots of insider tea. This episode is as fierce and fabulous as New York itself.
From unexpected deal-breakers to navigating fame, personal histories, and high-stakes negotiations, these dynamic agents get candid about what it really takes to thrive in the city's most competitive market. They dish on everything from past relationships going public to behind-the-scenes filming secrets and the surprising ways their personal and professional lives intersect.
-----------------------------------------------------
Support Our Sponsors!
Mental Health America of Dutchess County: Dedicated to promoting mental health and providing comprehensive support services to individuals and families. Learn more and find resources at https://mhadutchess.org.
WAVA Water: Discover how Wava Water goes beyond hydration to fuel your body and mind. Visit wavawater.com to find your focus and stay refreshed.
Pixi Beauty: Discover the natural glow with Pixi Beauty products. Shop now at https://pixibeauty.com and let your skin shine.
Derma Laser Center: Schedule your Consultation Now! https://www.dermalasercenterny.com/
Mahoney’s Irish Pub: Friday nights at Mahoney’s Irish Pub are where the vibes are HIGH, the drinks are flowing, and the weekend officially begins!
From Orphan to Millionaire: From the gunfire of a Colombian nightmare to the fulfillment of the American Dream, discover Steve Prohaska's gripping journey to survival in his unyielding memoir. https://bigstevebigmoves.com/product/book/
Let’s Bag it: Your one-stop shop for trendy bags, jewelry, accessories & home goods.
Shop now on letsbagitonline.com
-----------------------------------------------------
Subscribe to the podcast now: https://www.youtube.com/@michellebaroneredpodcast
Check out RED on Instagram: https://www.instagram.com/michellebaronered?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==
Follow Michelle Barone
Instagram: https://www.instagram.com/michellebaroneonline/
Tiktok: https://www.tiktok.com/@michellebarone?is_from_webapp=1&sender_device=pc
Follow Ashleigh McPherson
Instagram: https://www.instagram.com/ashhmcpherson/
Tiktok: https://www.tiktok.com/@ashhmcpherson?is_from_webapp=1&sender_device=pc
YouTube: https://www.youtube.com/@Ashmcpherson
Check out RED for more: https://michellebaroneonline.com/

Next Episode

undefined - Ashleigh McPherson Takeover

Ashleigh McPherson Takeover

With Michelle out of the studio, Ashleigh McPherson takes over Michelle Barone RED — and let’s just say, things get real.
In this unfiltered, off-the-cuff takeover, we get to know the girl behind the glam. We flip the script and put Ashleigh front and center.From her title as the “Word Assassin” to the ride-or-die items in her influencer kit, Ashleigh shares the side of her we rarely get to see.
She spills on her wildest behind-the-scenes moments, her take on internet fame, and what it’s really like being part of the RED world. No script. No filter. Just Ash.
-----------------------------------------------------
Support Our Sponsors!
Mental Health America of Dutchess County: Dedicated to promoting mental health and providing comprehensive support services to individuals and families. Learn more and find resources at https://mhadutchess.org.
WAVA Water: Discover how Wava Water goes beyond hydration to fuel your body and mind. Visit wavawater.com to find your focus and stay refreshed.
Pixi Beauty: Discover the natural glow with Pixi Beauty products. Shop now at https://pixibeauty.com and let your skin shine.
Mahoney’s Irish Pub: Friday nights at Mahoney’s Irish Pub are where the vibes are HIGH, the drinks are flowing, and the weekend officially begins!
From Orphan to Millionaire: From the gunfire of a Colombian nightmare to the fulfillment of the American Dream, discover Steve Prohaska's gripping journey to survival in his unyielding memoir. https://bigstevebigmoves.com/product/book/
-----------------------------------------------------
Subscribe to the podcast now: https://www.youtube.com/@michellebaroneredpodcast
Check out RED on Instagram: https://www.instagram.com/michellebaronered?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==
Follow Michelle Barone
Instagram: https://www.instagram.com/michellebaroneonline/
Tiktok: https://www.tiktok.com/@michellebarone?is_from_webapp=1&sender_device=pc
Follow Ashleigh McPherson
Instagram: https://www.instagram.com/ashhmcpherson/
Tiktok: https://www.tiktok.com/@ashhmcpherson?is_from_webapp=1&sender_device=pc
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