Marketing News Canada

Canada's #1 show about all things marketing, advertising & communications hosted by:

-Darian Kovacs, Indigenous business leader and Managing Partner of Jelly Digital Marketing and PR

-Ted Lau, owner of digital marketing agency Ballistic Arts

-Daryl Louie, Co-Founder and CEO of AntiSocial Media Solutions

-Shelley McArthur-Everett, Founder & President, SMC Communications Inc.

-Jyll Saskin Gales, Digital Marketing Consultant, Jyll.ca

We’ve had guests from Google, LEGO, Spotify, Starbucks and thought leaders like Seth Godin, Guy Kawasaki, Neil Patel, Malcolm Gladwell and DHH. The hosts aim to unearth tips, tricks, and insights from the best marketers and business leaders from Canada and around the world. Presented by Marketing News Canada

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Top 10 Marketing News Canada Episodes

Goodpods has curated a list of the 10 best Marketing News Canada episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Marketing News Canada for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Marketing News Canada episode by adding your comments to the episode page.

Brian Scudamore (O2E Brands)

Marketing News Canada

06/09/22 • 34 min

The one where Darian interviews Brian from O2E Brands. Brian chats about the many businesses he has built and touches on the differences between starting a business from the ground up versus buying into a franchise.

Thanks to our sponsor, Canada Post! Open yourself up to new ways of thinking about marketing. Dive into INCITE magazine today.

Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program

Follow Marketing News Canada:

Twitter - twitter.com/MarketingNewsC2

Facebook - facebook.com/MarketingNewsCanada

LinkedIn - linkedin.com/company/marketing-news-canada

YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw

Website - marketingnewscanada.com

Follow Darian Kovacs:

Website - jellymarketing.com/darian

LinkedIn - linkedin.com/in/dariankovacs

Facebook - facebook.com/dariankovacspage

Instagram - instagram.com/dariankovacs

Twitter - twitter.com/dariankovacs

Follow Brian Scudamore:

Facebook: @bscudamore

Instagram: @brianscudamore

Twitter: @brianscudamore

LinkedIn: www.linkedin.com/in/scudamore

Follow O2E Brands

Facebook: O2E Brands

Instagram: @o2ebrands

Twitter: @o2ebrands

LinkedIn: www.linkedin.com/company/o2e-brands/

Follow 1-800-GOT-JUNK?

Facebook: @1800GOTJUNK

Instagram: @1800gotjunk

Twitter: @1800GOTJUNK

LinkedIn: www.linkedin.com/company/1-800-got-junk

Follow WOW 1 DAY PAINTING

Facebook: @wow1daypainting

Instagram: @wow1daypainting

Twitter: @WOW1DAYPAINTING

LinkedIn: www.linkedin.com/company/wow-1-day-painting/

Follow Shack Shine

Facebook:@shackshine

Instagram:@shackshine

Twitter: @ShackShineCo

LinkedIn: www.linkedin.com/company/shack-shine/

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Crystal Carter (Wix)

Marketing News Canada

05/19/23 • 37 min

The one where Darian chats with Crystal from Wix about:

What is SEO and Wix’s built-in tools and capabilities
Crystal’s journey that led her to join Wix
Crystal’s tips for speakers

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Follow Marketing News Canada:

Twitter - twitter.com/MarketingNewsC2

Facebook - facebook.com/MarketingNewsCanada

LinkedIn - linkedin.com/company/marketing-news-canada

YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw

Website - marketingnewscanada.com

Follow Darian Kovacs:

Website - jellymarketing.com/darian

LinkedIn - linkedin.com/in/dariankovacs

Facebook - facebook.com/dariankovacspage

Instagram - instagram.com/dariankovacs

Twitter - twitter.com/dariankovacs

Follow Crystal Carter:

LinkedIn - https://www.linkedin.com/in/crystal-carter-digital/

Twitter - https://twitter.com/CrystalontheWeb

Instagram - https://www.instagram.com/crystalontheweb_/

Website - https://www.crystalcarterseo.com/

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Brent Chaters (Accenture)

Marketing News Canada

04/29/22 • 41 min

The one where Darian interviews Brent from Accenture.

Thanks to our sponsor, Canada Post! Open yourself up to new ways of thinking about marketing. Dive into INCITE magazine today.

Follow Marketing News Canada:

Twitter - twitter.com/MarketingNewsC2

Facebook - facebook.com/MarketingNewsCanada

LinkedIn - linkedin.com/company/marketing-news-canada

YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw

Website - marketingnewscanada.com

Follow Darian Kovacs:

Website - jellymarketing.com/darian

LinkedIn - linkedin.com/in/dariankovacs

Facebook - facebook.com/dariankovacspage

Instagram - instagram.com/dariankovacs

Twitter - twitter.com/dariankovacs

Follow Brent Chaters :

LinkedIn - linkedin.com/in/brentchaters

Twitter - twitter.com/BrentChaters

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Rashel Hariri (Mcdonald's Canada)

Marketing News Canada

07/03/18 • 15 min

On this episode of Marketing Jam, Shaheed Devji talks to Rashel Hariri, the Digital Social Media Manager for McDonald's Canada. Rashel - who was named one of Marketing Magazine's Top 30 Marketers Under 30 in 2016 - joins Marketing Jam for the second time. In this visit, she dives into all things social media including the importance of social listening, turning social data into social action, and how marketing innovation is important even for the biggest brands. This interview is part of a series of interviews recorded at the 2018 Canadian Internet Marketing Conference (CIMC) hosted in Squamish, British Columbia. Marketing Jam thanks CIMC for being a partner of the show. --- Follow Jelly Marketing: Twitter - http://twitter.com/jellymarketing Facebook - http://facebook.com/jellymarketing Instagram - http://instagram.com/jellymarketing Website - http://jellymarketing.com Find Shaheed Devji: Website - http://shaheed.ca Facebook - http://facebook.com/shaheeddevjimedia Instagram - http://instagram.com/shaheeddevji Twitter - http://twitter.com/shaheeddevji Follow Rashel: Twitter - http://twitter.com/rashelhariri LinkedIn - http://linkedin.com/in/rashelhariri Follow McDonald's Canada: Website - http://mcdonalds.com/ca/en-ca.html Facebook - http://facebook.com/McDonaldsCanada Instagram - http://instagram.com/mcdonaldscanada Twitter - http://twitter.com/McDonaldsCanada YouTube - http://youtube.com/McDonaldsCanada Snapchat - http://snapchat.com/mcdonaldscanada
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Oli Garnder (Unbounce)

Marketing News Canada

06/18/18 • 22 min

On this episode of Marketing Jam, Shaheed Devji talks to Oli Gardner, who is a Co-Founder of Unbounce, a renowned public speaker, and an avid wildlife photographer. This interview is part of a series of interviews recorded at the 2018 Canadian Internet Marketing Conference (CIMC) hosted in Squamish, British Columbia. Marketing Jam thanks CIMC for being a partner of the show. Unbounce is a software company that has been at the forefront of making good landing pages a central part of digital marketing campaigns. After co-founding Unbounce, Oli has not only been focused on making the product the best in class, but he has also been touring the world speaking about digital marketing. On the show, Shaheed and Oli discuss why content marketing is broken, and why the concept of Oli's "Marketing Optimization Map" could be a solution; why focusing on a customer's "a-ha" moment is key in marketing, what makes a good public speaker, and why having a creative outlet - like wildlife photography - is necessary outlet for marketers. --- Follow Jelly Marketing: Twitter - http://twitter.com/jellymarketing Facebook - http://facebook.com/jellymarketing Instagram - http://instagram.com/jellymarketing Website - http://jellymarketing.com Find Shaheed Devji: Website - http://shaheed.ca Facebook - http://facebook.com/shaheeddevjimedia Instagram - http://instagram.com/shaheeddevji Twitter - http://twitter.com/shaheeddevji Follow Oli: Website - http://oli.unbounce.com Twitter - http://twitter.com/oligardner LinkedIn - http://ca.linkedin.com/in/oligardner Instagram - http://instagram.com/theoligardner Follow Unbounce: Website - http://unbounce.com
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Amber Mac (AmberMac Media)

Marketing News Canada

06/04/18 • 17 min

On this episode of Marketing Jam, Darian Kovacs talks to renowned technology, marketing, business, and digital media expert Amber Mac. This interview is part of a series of interviews recorded at the 2018 DX3 Digital Marketing and Retail event hosted in Toronto, Canada. Marketing Jam thanks DX3 for being a partner of the show. You can find and subscribe to Marketing Jam on iTunes, and Stitcher. Amber Mac(Arthur) started her career in San Francisco and Boston during the dot-com boom in the late 1990s. She has since worked with some of the biggest tech brands including Microsoft, PayPal, and General Electric. The best-selling author is a regular business host and expert for Fast Company, CNN, Bloomberg TV, CBS, BNN, The Marilyn Denis Show, and SiriusXM Radio. On the show, Darian and Amber touch on a variety of topics including Facebook Live vs Instagram Live, advice for taking your business digital, advice on how to make the most at conferences, and Amber shares a message to women on International Women's Day. Find Jelly Marketing: Twitter - http://twitter.com/jellymarketing Facebook - http://facebook.com/jellymarketing Instagram - http://instagram.com/jellymarketing Website - http://jellymarketing.com Find Darian Kovacs: Website - http://jellymarketing.com/darian/ Facebook - http://facebook.com/dariankovacspage/ Instagram - http://instagram.com/dariankovacs/ Twitter - http://twitter.com/dariankovacs Follow Amber Mac: Website - http://ambermac.com LinkedIn - http://linkedin.com/in/ambermac Instagram - http://instagram.com/ambermac Twitter - http://twitter.com/ambermac Facebook - http://facebook.com/ambermac
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David Labistour (MEC)

Marketing News Canada

05/28/18 • 20 min

On this episode of Marketing Jam, Shaheed Devji talks to David Labistour, CEO of MEC, one of Canada's most recognizable brands. MEC is a retail co-op that sells outdoor and adventure gear exclusively to members. It is a revered brand that has a strong social following. But that hasn't always been the case. In fact, as recently as six years ago, MEC was at somewhat of a crossroads. That's where Shaheed and David begin their conversation. The two also talk about a recent debate surrounding gun control that resulted in crisis public relations from MEC; the need for authenticity in both P.R. and social media marketing; the importance of providing consumer value in marketing; and testing new marketing technologies before implementation. Find Jelly Marketing: Twitter - http://twitter.com/jellymarketing Facebook - http://facebook.com/jellymarketing Instagram - http://instagram.com/jellymarketing Website - http://jellymarketing.com Find Shaheed Devji: Website - http://shaheed.ca Facebook - http://facebook.com/shaheeddevjimedia Instagram - http://instagram.com/shaheeddevji Twitter - http://twitter.com/shaheeddevji YouTube - http://youtube.com/essdee86 Follow MEC: Website - http://mec.ca Twitter - http://twitter.com/mec Facebook - http://facebook.com/mec Instagram - http://instagram.com/mec YouTube - http://youtube.com/mecvideos Pinterest - http://pinterest.ca/mec
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James Rubec (Cision Canada)

Marketing News Canada

05/22/18 • 38 min

On this episode of Marketing Jam, Darian Kovacs does a deep dive into P.R. tools for small business with Cision Canada's James Rubec. This interview is part of a series of interviews recorded at the 2018 DX3 Digital Marketing and Retail event hosted in Toronto, Canada. Marketing Jam thanks DX3 for being a partner of the show. Cision - which also owns P.R. Newswire and the Canadian Newswire - is one of the leading public relations tools in Canada and worldwide. On the show, Darian poses a series of questions aimed at weighing out of the pros and cons of using software such as Cision, and asks James how the tool would benefit a small-to-medium sized public relations agency. The two also discuss the effectiveness of news releases in today's media climate, social media as an emergent public relations tool, the importance of measuring brand perception, and what it's like to see a beaver in the wild! Find Jelly Marketing: Twitter - http://twitter.com/jellymarketing Facebook - http://facebook.com/jellymarketing Instagram - http://instagram.com/jellymarketing Website - http://jellymarketing.com Find Darian Kovacs: Website - http://jellymarketing.com/darian/ Facebook - http://facebook.com/dariankovacspage/ Instagram - http://instagram.com/dariankovacs/ Twitter - http://twitter.com/dariankovacs Follow Cision Canada: Website - http://cision.ca LinkedIn - http://linkedin.com/company/cision Instagram - http://instagram.com/cisionglobal Twitter - http://twitter.com/Cision_Canada Facebook - http://facebook.com/CisionCA Follow James: LinkedIn - http://linkedin.com/in/jamesrubec Twitter - http://twitter.com/JamesRRubec
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Adam Mills (Four Winds Brewing)

Marketing News Canada

05/14/18 • 17 min

On this episode of Marketing Jam, Shaheed Devji talks to Adam Mills, Co-Founder and Sales and Marketing Director of B.C. based craft brewery Four Winds Brewing. This interview is part of a series of interviews recorded at the 2018 Canadian Internet Marketing Conference (CIMC) hosted in Squamish, British Columbia. Marketing Jam thanks CIMC for being a partner of the show. Visit http://cimc.marketing for more. Since its inception in June 2013, Four Winds has become a staple in the British Columbia craft brewery scene. Headed by the Mills family,the brewery situated just off the banks of the Fraser River was named Canadian Brewing Awards Brewery of the Year in 2015, and won Beer of the Year in 2016. In this conversation focused on small business marketing (and beer), Mills talks about the importance "story" in marketing today, the impact of influencers and experts of product and brand popularity, marketing in an evolving social media landscape, and finding time for marketing as a startup. Find Jelly Marketing: Twitter - http://twitter.com/jellymarketing Facebook - http://facebook.com/jellymarketing Instagram - http://instagram.com/jellymarketing Website - http://jellymarketing.com Find Shaheed Devji: Website - http://shaheed.ca Facebook - http://facebook.com/shaheeddevjimedia Instagram - http://instagram.com/shaheeddevji Twitter - http://twitter.com/shaheeddevji YouTube - http://youtube.com/essdee86 Follow Four Winds Brewing: Website - http://fourwindsbrewing.ca Twitter - http://twitter.com/FourWindsBrewCo Facebook - http://facebook.com/FourWindsBrewingCo Instagram - http://instagram.com/fourwindsbrewco
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How to Increase YouTube Views with Video Marketing Expert Marlon Doll

Marketing News Canada

11/07/16 • 31 min

Guest: Marlon Doll Marlon Doll is a Vancouver-based entertainment producer and digital marketer with 7 years experience on YouTube. He’s a YouTube Certified Consultant in Audience Development and Digital Rights. He currently works at the World’s largest multi-platform network BroadbandTV as the music content manager, consulting and managing some of the World’s largest music channels and their content. Marlon also works independently with brands to help them reach their customers through his video marketing company Vireo Video, with a focus on sustainable food and health brands. Marlon produces and hosts a cooking show called ‘Bachelor on a Budget’ that teaches people how to create cheap, healthy, and tasty meals. Just over a year in, he’s built the channel to over 70 videos, 8000 Subscribers, and 500,000 views through organic growth, been featured on the Oprah Winfrey Network, on the Dr. Oz Show, and produced the series on a minimal budget. In this episode we discuss... Marlon's career path Marlins are all at broadband TV and a description of what they do BroadbandTV's two main services - 1_ Monetizing user generated content for brands, 2_ Helping individual creators grow their audience How the idea for the Bachelor on a Budget YouTube channel developed How Marlon ended up in the food genre The growth of Bachelor on a Budget Tips for improving your video's reach - Make sure you optimize your video with relevant keywords and tags, It's all about audience retention and watch time, Optimize your title and description, Share the video on credible sources like Facebook and other social platforms and Reddit, Also use paid ads, Provide value and then get people into a funnel Marlon's answers to our lightning round questions including what he likes to spread on his toast For links and other information about this podcast see jellymarketing.com/blog/podcast
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FAQ

How many episodes does Marketing News Canada have?

Marketing News Canada currently has 473 episodes available.

What topics does Marketing News Canada cover?

The podcast is about Marketing, Entrepreneurship, Podcasts and Business.

What is the most popular episode on Marketing News Canada?

The episode title 'Marketing Jam - Season 2' is the most popular.

What is the average episode length on Marketing News Canada?

The average episode length on Marketing News Canada is 36 minutes.

How often are episodes of Marketing News Canada released?

Episodes of Marketing News Canada are typically released every 4 days, 1 hour.

When was the first episode of Marketing News Canada?

The first episode of Marketing News Canada was released on Apr 25, 2016.

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Marketing News Canada