
Marketing Against The Grain
Hubspot Media


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Top 10 Marketing Against The Grain Episodes
Goodpods has curated a list of the 10 best Marketing Against The Grain episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Marketing Against The Grain for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Marketing Against The Grain episode by adding your comments to the episode page.

OpenAI Launches The ChatGPT AppStore (#105)
Marketing Against The Grain
03/30/23 • 24 min
Bing’s market share is up by 15%. Google is down by 1%.
Kipp and Kieran take you through the new AI revolutions and how it will transform your business. Learn how to take AI and build real use cases for your business, the three types of roles that have forever changed from AI, how AI equals out the playing field for employees, and how to leverage AI to grow your business.
Mentions
- ChatSpot https://chatspot.ai/
- ChatGPT https://chat.openai.com/chat
- Bing https://www.microsoft.com/en-us/bing?form=MA13FJ
- AI Pope on Daily Mail https://www.dailymail.co.uk/news/article-11907391/Social-media-stunned-AI-image-Pope-Francis-wearing-stylish-puffer-coat.html
- Midjourney https://www.midjourney.com
- Canva AI https://www.canva.com/ai-image-generator/
- Adobe AI https://www.adobe.com/sensei/generative-ai.html
- Peter Yang’s episode https://link.chtbl.com/CcPxrGsN
- Sam Altman on Lex Fridman podcast https://www.youtube.com/watch?v=L_Guz73e6fw
- David Sacks tweet https://twitter.com/DavidSacks/status/1640415817102934018
- Ben’s Bites Newsletter https://www.bensbites.co/
- Tiny https://www.tiny.com/
- Spencer Scott’s thread on AI & Shopify https://twitter.com/akaspencerscott/status/1638996893576601600?s=46&t=qo0rMvYEbESguv0k2b7KGw
- Microsoft AI https://www.microsoft.com/en-us/ai
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

2 Listeners

How DAOs Will Change Media In The Future with Peter Yang
Marketing Against The Grain
06/30/22 • 35 min
Does the average user care about decentralization? Kipp and Kieran are joined by Peter Yang (Founder of Odyssey DAO) to discuss the behind-the-scenes of DAOs, the importance of ownership, what motivates a community, and answer the question: does decentralized technology matter?
Who’s Peter Yang?
Peter founded Odyssey DAO to onboard the next 1 million people to web3 through quality education. He is a product lead at Reddit and previously worked at Twitch, Twitter, and Facebook.
Check out Peter’s work!
- Odyssey DAO https://www.odysseydao.com/
- Twitter https://twitter.com/petergyang
- Blog https://creatoreconomy.so/
If you like this episode, check out our episode on the Lessons In Marketing Web 3 with Matthew Howells-Barby! https://link.chtbl.com/3x1YKGTI
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
1 Listener

The 5 Biggest Marketing Opportunities For 2024 (#179)
Marketing Against The Grain
12/05/23 • 43 min
Offering alignment with your audience is more important than brand recognition.
Kipp is joined by Ralph Burns and Kasim Aslam (hosts of Perpetual Traffic) as they dive into the nuances of optimizing paid marketing. Learn more on pre-awareness targeting, the massive YouTube potential, and effective collaboration strategies with mid-tier creators.
About Ralph and Kasim
Ralph Burns has 20+ years of internet marketing experience, 25+ years of sales and sales management experience, his specialties include: Digital Marketing, Virtual Leadership, Guitar, CEO Stuff.
Kasim Aslam is a college dropout, entrepreneur, author, and a proud Front Row Dad. He’s the Founder of Solutions 8, one of the top-ranked Google Ads agencies in the world. Recently, he co-founded Driven Mastermind, an exclusive, invite-only community for high-performing entrepreneurs.
Connect with Ralph and Kasim!
- Ralph’s Twitter https://twitter.com/ralphhb
- Kasim Twitter https://twitter.com/kasimaslam
- Ralph’s LinkedIn https://www.linkedin.com/in/ralphburns/
- Kasim’s LinkedIn https://www.linkedin.com/in/kasimaslam/
Mentions
- Perpetual Traffic Podcast https://perpetualtraffic.com/
- HubSpot https://www.hubspot.com/
- Discount Tire https://www.discounttire.com/
- Creator Marketplace Meta https://creators.facebook.com/tools/branded-content/?locale=en_US
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

1 Listener

Top tips from Marketing experts!
Marketing Against The Grain
07/04/24 • 25 min
Ep. 240
Is distribution the undefeated catalyst in marketing?
Kipp and Kieran dive into some of the best episodes they’ve recorded on Marketing Against the Grain. Learn more on the critical importance of micro consumer segmentations, the value of combining brand and growth strategies, and the often misunderstood role of product marketing. In this episode, Kipp and Kieran spotlight invaluable insights from top marketing leaders to elevate your marketing game and boost business growth.
Mentions
- Gary Vaynerchuk https://garyvaynerchuk.com/
- Rand Fishkin https://www.linkedin.com/in/randfishkin/
- Wes Kao https://www.weskao.com/
- Shaan Puri https://www.shaanpuri.com/
- Jason Lemkin https://www.linkedin.com/in/jasonmlemkin/
- Joanna Lord https://www.linkedin.com/in/joannalord/
Resource
- [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Join our community https://landing.connect.com/matg
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

1 Listener

How I Use Loom + Ai To Automate Everything I Do - Steph Smith
Marketing Against The Grain
09/26/24 • 25 min
Ep. 264
Is AI finally ready to revolutionize the way we work day to day?
Kipp, Kieran, and Steph Smith (host of the a16z podcast) dive into practical use cases of AI that can transform your workflows and enhance productivity. Learn more about how recording processes in Loom can generate SOPs and give feedback on automation, leveraging AI to provide efficiency suggestions, and using AI to distill the core elements of why certain content performs well. Recorded from HubSpot’s Inbound 2024
Mentions
- Steph Smith https://a16z.com/author/stephanie-smith/
- A16z Podcast https://podcasts.apple.com/us/podcast/a16z-podcast/id842818711
- Indbound https://www.inbound.com/
- Loom https://www.loom.com/
- Midjourney https://www.midjourney.com/home
Resource
- [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Join our community https://landing.connect.com/matg
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

1 Listener

10 AI Predictions That Will Completely Change Life In 2024 (#186)
Marketing Against The Grain
12/28/23 • 35 min
2024 is the year everybody realizes that being an early adopter is the way.
Kipp and Kieran dive into 2024 predictions for tech giants, and anticipate the revolutionary Apple Vision Pro. Learn more insights on early adoption, the impact of open source, and the evolving realm of personalized marketing.
Mentions
- Pika https://pika.art/
- Microsoft https://www.microsoft.com/en-ph
- Apple https://www.apple.com/ph/
- Amazon https://www.amazon.com/
- Meta https://business.facebook.com/
- Google https://www.google.com/
- OpenAI https://openai.com/
- Apple Vision Pro https://www.apple.com/apple-vision-pro/
- Gemini https://gemini-ai.com/
- Stack Overflow https://stackoverflow.com/
- Figma https://www.figma.com/
- Adobe https://www.adobe.com/
- OpenAI GPT Store https://chat.openai.com/g/g-P6MdNuLzH-gpt-store
- YouTube https://www.youtube.com/
- Transformer Movie https://en.wikipedia.org/wiki/Transformers_(film_series)
- ChatGPT https://chat.openai.com/
Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

1 Listener

OpenAI Made A HUGE Mistake! Sora Launch + Product Review
Marketing Against The Grain
12/12/24 • 22 min
Ep. 285
Is OpenAI launching cookie dough instead of software?
Kipp and Kieran dive into the fumbled rollout of OpenAI's Sora, describing it as the most botched product launch of 2024. Learn more on the hilariously half-baked attempts at AI-generated memes, the reality behind text-to-video technology, and the chaotic landscape of AI data privacy.
Mentions
- Sora https://openai.com/sora/
- Grok https://x.ai/
- Marques Brownlee https://www.youtube.com/watch?v=OY2x0TyKzIQ
Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt
We’re creating our next round of content and want to ensure it tackles the challenges you’re facing at work or in your business.
To understand your biggest challenges we’ve put together a survey and we’d love to hear from you! https://bit.ly/matg-research
Resource
- [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Join our community https://landing.connect.com/matg
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

1 Listener

How a $1B+ Crypto Company Really Uses AI in Marketing | ft. Kraken CMO
Marketing Against The Grain
02/25/25 • 47 min
Ep. 304
How are billion-dollar companies like Kraken integrating AI into their marketing strategies to pave the way for future growth?
Kipp and Kieran delve into the transformative role of AI in marketing strategies at trailblazing companies, featuring insights from Kraken's CMO, Mayur Gupta. Learn more on how AI is being leveraged for creative innovations, the debate between using SaaS platforms vs. custom solutions, and the operational best practices companies can adopt for effective AI usage in their growth efforts.
Mentions
- Mayur Gupta https://www.linkedin.com/in/mayurgupta77/
- Kraken https://www.kraken.com/
- DeepSeek https://www.deepseek.com/
- Claude https://claude.ai/
Check out this episode on YouTube: https://www.youtube.com/watch?v=je0U5TTEr9Y
Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt
We’re creating our next round of content and want to ensure it tackles the challenges you’re facing at work or in your business.
To understand your biggest challenges we’ve put together a survey and we’d love to hear from you! https://bit.ly/matg-research
Resource
- [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Join our community https://landing.connect.com/matg
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

1 Listener

I lost 30% search traffic to AI… What do I do?
Marketing Against The Grain
11/21/24 • 27 min
Ep. 280
Are you seeing a decline in SEO traffic?
Kipp and Kieran dive into the disruptive impact AI-powered search engines are having on traditional SEO and how marketers can adapt to this transformative shift. Learn more about predicting future search trends, the role of AI in providing comprehensive answers without directing traffic to individual pages, and actionable strategies for diversifying your traffic sources to mitigate the impact.
Mentions
- Perplexity https://www.perplexity.ai/
- Claude https://claude.ai/
- ChatGPT https://openai.com/index/chatgpt/
We’re creating our next round of content and want to ensure it tackles the challenges you’re facing at work or in your business.
To understand your biggest challenges we’ve put together a survey and we’d love to hear from you! https://bit.ly/matg-research
Resource
- [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Join our community https://landing.connect.com/matg
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
1 Listener

This FREE AI Agent Does a Team’s Work in 35 Min (Manus AI)
Marketing Against The Grain
03/13/25 • 32 min
Ep. 309
Are you ready for agents like Manus AI to revolutionize entire workforces by cutting hours down to minutes?
Kipp and Kieran dive into the groundbreaking potential of the first true autonomous agent, Manus AI, and how it can perform complex tasks that once required human teams. Learn more about how Manus AI is transforming roles by building effective BDR use cases, rewriting product pages, and managing multiple social media accounts simultaneously.
Mentions
- Manus AI https://manus.im/
- Claude https://claude.ai/
- Cursor https://www.cursor.com/
- Lovable https://lovable.dev/
Check out this episode on YouTube: https://www.youtube.com/watch?v=dN3RsdCOsuw&t=412s
Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt
We’re creating our next round of content and want to ensure it tackles the challenges you’re facing at work or in your business.
To understand your biggest challenges we’ve put together a survey and we’d love to hear from you! https://bit.ly/matg-research
Resource
- [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
Twitter: https://twitter.com/matgpod
TikTok: https://www.tiktok.com/@matgpod
Join our community https://landing.connect.com/matg
Thank you for tuning into Marketing Against The Grain!
Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

1 Listener
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FAQ
How many episodes does Marketing Against The Grain have?
Marketing Against The Grain currently has 319 episodes available.
What topics does Marketing Against The Grain cover?
The podcast is about Marketing, Entrepreneurship, Podcasts and Business.
What is the most popular episode on Marketing Against The Grain?
The episode title 'OpenAI Launches The ChatGPT AppStore (#105)' is the most popular.
What is the average episode length on Marketing Against The Grain?
The average episode length on Marketing Against The Grain is 32 minutes.
How often are episodes of Marketing Against The Grain released?
Episodes of Marketing Against The Grain are typically released every 2 days, 13 hours.
When was the first episode of Marketing Against The Grain?
The first episode of Marketing Against The Grain was released on Mar 29, 2022.
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