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Making Creativity Pay

Making Creativity Pay

Dan Barnett

Welcome to ‘Making Creativity Pay’, this isn’t a podcast about making millions, more about speaking to people in creative industries whether that’s music, literature, art or anything that relies on creativity about how that ties in with making a living from it. The aim is not about selling out any creative endeavour but to ensure that there is at least some way to pay the bills and keep the lights on, money can be seen to be a vulgar part of the process but getting fairly paid for the time, effort and expertise you put in to something shouldn't be a bad thing.
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Top 10 Making Creativity Pay Episodes

Goodpods has curated a list of the 10 best Making Creativity Pay episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Making Creativity Pay for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Making Creativity Pay episode by adding your comments to the episode page.

Mark Steadman is founder of Podcode.co and helps podcasters develop, produce and promote their podcasts.

Mark has been involved in podcasting since it's inception and we talk about a range of areas in the industry such as:

Building momentum for your podcast

The future of podcasts: The open ecosystem of RSS vs. the walled garden approach of Spotify

Building an online community

Building and selling a podcasting company: Sale of Podiant to Castos

Payment propositions for online content: Pay what you want vs. Value for Value vs. Fixed Price

Mark and Podcode are available @aMarkSteadman on Twitter and loads of podcasting advice at Podcode.co their YouTube Channel and Facebook Page

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Making Creativity Pay - I Hope You Fail - AI and Art

I Hope You Fail - AI and Art

Making Creativity Pay

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04/21/24 • 13 min

It’s impossible to move at the moment for think pieces about the future of AI and for better or worse you’re getting another one here.

In this episode I’ll talk a bit about examples from art, music, writing and coding and how what could be an incredible advance for some will bring consequences for others.

I show how with text to speech advances it's hard to tell real and AI adverts apart, how whole songs can be created from just a sentence and the argument around 'homeopathic robbery' in that if you train on so much data it's impossible to tell where you've taken from then is it really theft or just a paradigm shift.

Links:

Text to Speech with Eleven Labs: https://elevenlabs.io/

Text to Music with Udio: https://www.udio.com/

Full episode of 'Hard Fork' that includes discussion around AI art and copyright issues:

https://www.nytimes.com/2023/01/20/podcasts/20hard-fork-elon-empire-artists-ai.html

Full episode with Andy Stanton on his book Benny the Blue Whale: A Descent into Story, Language and the Madness of ChatGPT

https://podcasting.makingcreativitypay.com/chatgpt-and-creativity-andy-stanton/

Find More about ‘Making Creativity Pay’

Website: https://podcasting.makingcreativitypay.com/episodes/

Twitter: https://twitter.com/Beyond_the_Pod
Instagram: https://www.instagram.com/makingcreativitypay/

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Making Creativity Pay - Megan Hayward - Podcast Producer
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05/19/23 • 17 min

Ahead of Podcast Show London on 24th/25th May, we’re running a series of short daily podcasts with a variety of people in the podcast industry.

Today’s episode is with Megan Hayward - Podcast Producer at editaudio

We talk about what encouraged Megan to pursue a career in podcasting, her work as a podcast producer and how she finds working as part of a team that’s based on both sides of the Atlantic.

We also discuss the impact of AI in podcast production and what talks she’s looking forward to seeing at the Podcast Show.

You can find Megan on Twitter: https://twitter.com/TheMeganHayward she is also one of PodPod’s faces to watch https://www.podpod.com/article/1821363/megan-hayward

More about editaudio: https://editaud.io/ and their Newsletter

More details about Podcast Show London: https://www.thepodcastshowlondon.com/ and editaudio’s founder Steph Colbourn will be taking part in the Ask The Experts stage:

https://www.thepodcastshowlondon.com/speakers/steph-colbourn

More episodes and blogs around making creativity pay at: https://podcasting.makingcreativitypay.com/blog/

Or find us on Twitter: https://twitter.com/Beyond_the_Pod

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Making Creativity Pay - Steph Aritone: Excelf-Esteem

Steph Aritone: Excelf-Esteem

Making Creativity Pay

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07/18/23 • 18 min

"Everything is data to me and everything is fascinating"- Steph talks about her new show Excelf-esteem which uses the data she finds all around her to drive her comedy.

We talk about the economics of running a show at the Edinburgh Fringe, promotion through social media, flyering and even using Near Field Communications to get the message out there.

We also cover her tactics for working with audiences at a Pay What You Can show, working on a "coward's hour" and also her evening compilation show "The Witching Hour" and her podcast "The Comedy Wine List"

You can find Steph at:

Twitter: https://twitter.com/Stephiiito

YouTube: https://www.youtube.com/channel/UCxpZebfBHAuwrIVVIhUYNGQ/featured

Steph at Camden Fringe: https://camdenfringe.com/events/excelf-esteem-work-in-progress/

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Making Creativity Pay - Stuart Goldsmith - Comedian's Comedian
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07/19/21 • 41 min

In this episode I spoke to Comedian and Podcaster Stuart Goldsmith. We discuss how he got started in podcasting almost a decade ago, his thoughts on different business models such as donations, subscriptions and advertisements as well as being a 'solopreneur' and how his comedy and podcast selves interact.

You can find Stuart at Comedian's Comedian.com on Twitter @comcompod and numerous other places.

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Making Creativity Pay - Chapters in Podcasts - It's a clip show!
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02/13/23 • 14 min

Chapters and Chapter art are a great way of adding extra context to a podcast or direct listeners to a specific part and what better way to show that with some clips from previous guests on Making Creativity Pay.

I know it's a huge ask of someone's time to listen to an hour long podcast of someone they've not listened to before and that can put someone off before they've even started. Good chapters and show notes can help encourage someone to take a leap of faith.

These chapters are quick snippets of each episode, there's a ton more great discussion in each full episode.

If you're listening via Apple Podcasts, chapter art and individual chapters will be visible if you start playing the episode then select the episode banner towards bottom of the screen and then you can scroll through, on Spotify, the timestamps will link to that point in the episode.

(00:00) Welcome to Making Creativity Pay

This episode serves two purposes, it’s an introduction to some of the people I’ve spoken to so far and also an example of what can be done using chapters within podcasting.

(00:39) Stuart Goldsmith - Comedian's Comedian

First guest up for the podcast was comedian Stuart Goldsmith who discussed how monetising his podcast developed. Stu's upcoming online special I Need You Alive is on 23rd Feb at https://www.moment.co/stuartgoldsmith

(01:41) Matt Curtis - Pellicle

Matt Curtis runs a beer, wine and travel related online magazine and podcast called Pellicle. Matt talked about the ethos of the site being free to view for everyone with a 'Pay if you Can' message so nobody misses out but gets across the point that without income there is no site. Lots of great content on there, not least this love letter to Scampi Fries https://www.pelliclemag.com/home/2023/1/16/the-anatomy-of-scampi-fries

(04:03) Mark Steadman - Origin FM

Mark Steadman - founder at podcasting company Origin.fm we discussed the value of Putting the effort in to your podcast for the future not just the immediate listener. Check out Mark's newsletter The Big Minute which every week picks a new podcast and details what makes it stand out https://thebigminute.com/

(06:55) Sophie Cross - Freelancer Magazine

With Sophie Cross Founder and Editor of Freelancer magazine talked about why she set up a print magazine in an increasingly digital world. The magazine is now entering it's third year and is available at https://www.freelancermagazine.co.uk/

(08:03) Joz Norris - Edinburgh Fringe Posters

I’ve also spoken to a number of comedian’s about the economics of performing at the Edinburgh Fringe, one of which was Joz Norris and the clip describes about how they tried to convey ethos of their Edinburgh Fringe show and encourage people to attend from just a poster. Find out more about Joz at https://www.joznorris.co.uk/

(09:30) Cerys Bradley - A Month at Edinburgh

On the same episode as Joz, I spoke To Cerys Bradley and they talked about why Edinburgh is different to other festivals and how performing the show daily improves it but that having to do a full month is maybe not the optimal way of doing things. https://www.cerysbradley.com/

(10:52) Suchandrika Chakrabarti - Show Marketing

On a separate episode I spoke to comedian Suchandrika Chakribati about the balance between Online vs Traditional marketing for getting people in to shows and how its becoming increasingly digital. https://vaultfestival.com/events/suchandrika-chakrabarti-reunion-afterparty-work-in-progress/

(12:58) James Cridland - Sustainable Creativity in Podcasting

I’ve also spoken to James Cridland, Editor of Podnews about the potential improvements and opportunities in podcasting from Chapters and Transcriptions through to microtransactions and subscriptions. https://podnews.net/

Chapters, images & show notes powered by vizzy.fm

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Making Creativity Pay - Transcription Testing

Transcription Testing

Making Creativity Pay

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10/16/22 • 3 min

We'll be doing an episode soon on importance of transcription in podcasting, this is just a test for now to compare the huge variety of tools out there that can be used. If you're listening to this - check out the back catalogue!

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Making Creativity Pay - AI Podcasting and Video Becky Lamb-Pritchard
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05/24/23 • 13 min

Ahead of Podcast Show London on 24th/25th May, we’re running a series of short daily podcasts with a variety of people in the podcast industry.

This episode is with Becky Lamb-Pritchard - Head of Marketing at Distorted

We talk about what Becky’s looking forward to most at the Podcast Show, the rise of video podcasting, its importance in podcast discovery and discuss how Distorted’s AI created podcast ‘Synthetic Stories’ was put together and what it could mean for content creation.

You can find Becky on Twitter: https://twitter.com/becklamb

More about Distorted: https://twitter.com/thisisdistorted https://www.thisisdistorted.com/

Synthetic Stories Podcast: https://pod.link/1677756948

More details about Podcast Show London: https://www.thepodcastshowlondon.com/

More episodes and blogs around making creativity pay at: https://podcasting.makingcreativitypay.com/blog/

Or find us on Twitter: https://twitter.com/Beyond_the_Pod

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Making Creativity Pay - Jay Lafferty and Kathleen Hughes - Comedy in Scotland
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03/11/24 • 59 min

Ahead of the Glasgow comedy festival which runs from the 13th to the 31st March I spoke to comedians Jay Lafferty and Kathleen Hughes two Scottish comedians who are performing at the festival.

We talk about Kathleen’s experiences as a relatively newer comedian who after a two week run last year is currently preparing for her first full Edinburgh Fringe run in 2024.

We also discuss Jay’s experiences as a full time comedian, going on a nationwide tour with her show ‘Bahookie’ and how the Scottish comedy has changed and the supportive nature within the scene.

See Jay and Kathleen Live

Jay Lafferty - Bahookie at Glasgow Comedy Festival (29th March):

https://www.glasgowcomedyfestival.com/performances/jay-lafferty-bahookie-special-live-recording/

Bahookie On Tour:

https://gildedballoon.co.uk/bahookie/

Kathleen Hughes - Cryptid (WiP) at Glasgow Comedy Festival (24th March):

https://www.glasgowcomedyfestival.com/performances/kathleen-hughes-cryptid-work-in-progress/

Cryptid at Edinburgh Fringe:

https://tickets.edfringe.com/whats-on/kathleen-hughes-cryptid

Jay

Website:https://www.watchthisspaceproductions.com/

Instagram: https://www.instagram.com/jayjaylaffs

Joy Agenda Podcast: https://pod.link/1719574893

Kathleen

Twitter: https://twitter.com/kathleenwho_

Instagram: https://www.instagram.com/kathleenwho_

The Humour Mill: https://www.humourmillglasgow.co.uk/

Find More about ‘Making Creativity Pay’

Website: https://podcasting.makingcreativitypay.com/episodes/

Twitter: https://twitter.com/Beyond_the_Pod

Instagram: https://www.instagram.com/makingcreativitypay/

Episode Photos:

Kathleen: https://www.instagram.com/_dunkan_/

https://www.instagram.com/tjstade/

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“It’s a romantic comedy with added sexy cowboys”

Eleanor Birdsall-Smith is producer of the sell-out Edinburgh Fringe show ‘Cowboys and Lesbians’ which is about to embark on a 3 week run at the Park Theatre in London and The Wardrobe Theatre in Bristol.

We talk about her background in TV, her Fringe experiences including the importance of reviews and the tactics of flyering as well as the impact of a name change to the show.

LINKS

Park Theatre London (Feb 21st - Mar 9th)

https://parktheatre.co.uk/whats-on/cowboys-and-lesbians

Wardrobe Theatre Bristol (Mar 12th - Mar 15th)

https://thewardrobetheatre.com/livetheatre/cowboys-lesbians/

Twitter: https://twitter.com/CowboysPlay

Instagram: https://instagram.com/cowboysandlesbians

TikTok: https://tiktok.com/@cowboysandlesbians

Times 4* Review discussed in the episode:

https://www.thetimes.co.uk/article/cowboys-and-lesbians-at-edinburgh-festival-saddle-up-for-this-brilliantly-funny-teen-drama-66bkcpkx5

Show Trailer: https://www.youtube.com/watch?v=fysK6vFtLj8

Find More about ‘Making Creativity Pay’

Website: https://podcasting.makingcreativitypay.com/episodes/

Twitter: https://twitter.com/Beyond_the_Pod

Instagram: https://www.instagram.com/makingcreativitypay/

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FAQ

How many episodes does Making Creativity Pay have?

Making Creativity Pay currently has 50 episodes available.

What topics does Making Creativity Pay cover?

The podcast is about Podcasts and Arts.

What is the most popular episode on Making Creativity Pay?

The episode title 'Mark Steadman of Podcode - Podcasting and Building Online Communities' is the most popular.

What is the average episode length on Making Creativity Pay?

The average episode length on Making Creativity Pay is 32 minutes.

How often are episodes of Making Creativity Pay released?

Episodes of Making Creativity Pay are typically released every 9 days, 13 hours.

When was the first episode of Making Creativity Pay?

The first episode of Making Creativity Pay was released on Jul 19, 2021.

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