Make Over Your Marketing
Erika Holmes
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Top 10 Make Over Your Marketing Episodes
Goodpods has curated a list of the 10 best Make Over Your Marketing episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Make Over Your Marketing for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Make Over Your Marketing episode by adding your comments to the episode page.
5 Email Marketing Rules To Live By
Make Over Your Marketing
07/22/20 • 18 min
Human beings are obsessed with checking emails. We’re all a little like Tom Hanks and Meg Ryan in "You’ve Got Mail," anxiously awaiting the next must-read email.
The average person gets more than 100 emails per day. So how are you making sure that the person receiving your email is opening your email, reading it, and actually taking action on it?
Well, in today’s episode, I’m going to share 5 tips for crafting emails that get people read, and more important, take action on.
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3 TIPS TO SPEAK YOUR IDEAL CLIENT’S LANGUAGE
Make Over Your Marketing
04/29/20 • 8 min
If you want to write copy that makes your ideal client feel like you’re speaking directly to them, you have to speak their language when you’re addressing their struggles and their desires, and also when you’re explaining the benefits of your offering. In today's super short episode, I'm sharing 3 introvert-friendly ways to find out what kind of language your ideal client is using, so you can work it into your marketing message.
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The 5 Brand Stories You Need to Be Telling Now
Make Over Your Marketing
03/17/21 • 34 min
As a copywriter, one of the most common questions people ask me and one of the #1 struggles entrepreneurs like you and I face is, “What do I write about... ? What do I say about ... ?”, followed closely by, “I hate talking about myself. Do I have to?”
Now, I have a deep love of all things pop culture, movies, and entertainment, so my goal for this workshop is to help you go from “Clueless” to “She’s All That” when it comes to talking about your business.
How To Lose An Email Subscriber in 10 Days
Make Over Your Marketing
01/20/21 • 15 min
In this episode, we're talking about what not to do in your welcome sequence if you don’t want your email subscribers to hit unsubscribe or ghost you, aka never open your emails.
After all, people sign up to your list for a reason. Now now the ball is in your court in terms of whether or not they stick around. So are you ready to dive into the most common mistakes I see service providers making in their welcome sequence?
Signs It's Time for a Rebrand or Website Makeover
Make Over Your Marketing
04/11/20 • 17 min
If you’ve ever wondered if it’s time for you to rebrand, then this episode is for you. I’m going to talk through some signs or red flags that it’s time to give your website a Princess Diaries-style, head-to-toe makeover. In this episode, I’m going to share the reasons behind why I rebranded, my inspiration, and I’ll also share how my messaging shifted and my hope is that it will help give you clarity on whether or not it’s time to rebrand or give your website a bit of a makeover.
13 Canned Email Templates Every Service Provider Needs
Make Over Your Marketing
09/09/20 • 27 min
For the most part, over the past almost 6 years, it’s been repeat business and referrals. It’s not just because I happen to be, not to toot my own horn, very good at what I do. I also put in a lot of effort to take great care of my clients and communication is the #1 thing. So today, we are chatting about 13 pre-written emails you should have in your business if you’re a service provider.
Create Your Brag Book: How to get Super "Grool" Testimonials
Make Over Your Marketing
04/22/20 • 27 min
What if each of us had our very own Brag Book? A Digital Brag Book full of AWESOME things your clients, students, members, colleagues and mentors say about you. Today, I’m going to walk you through how to create your very own Digital Brag Book by collecting testimonials and client stories.
We’re going to talk about ...
- Why testimonials should be a non-negotiable part of your client process and your marketing plan
- What makes a great testimonial
- How to ask for them in a way that makes sure the final testimonial creates a demand for your product, service, course or membership
- How to use them effectively to build know, like and trust, and create a demand for your service, product, course or membership
5 Questions Your Home Page Must Answer
Make Over Your Marketing
04/11/20 • 22 min
If the words on your website home page don’t clearly and simply communicate what you do and how you can help your ideal client, and if the information isn’t presented in the right order), then your hopeful customer may never get past the front door. I'm going to help you analyze your homepage like a pro, so you can see exactly what to tweak. The goal is to make sure your dream customer lingers long enough to end up exactly where you want them.
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FAQ
How many episodes does Make Over Your Marketing have?
Make Over Your Marketing currently has 19 episodes available.
What topics does Make Over Your Marketing cover?
The podcast is about Marketing, Entrepreneurship, Podcasts and Business.
What is the most popular episode on Make Over Your Marketing?
The episode title '5 Email Marketing Rules To Live By' is the most popular.
What is the average episode length on Make Over Your Marketing?
The average episode length on Make Over Your Marketing is 23 minutes.
How often are episodes of Make Over Your Marketing released?
Episodes of Make Over Your Marketing are typically released every 14 days.
When was the first episode of Make Over Your Marketing?
The first episode of Make Over Your Marketing was released on Apr 7, 2020.
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