How a Menswear Shirt Build a Women’s Wear Brand: Sadie Beaudet PT 2

11/07/18 • 44 min

This week Nada continues her conversation with Sadie Beaudet of Tradlands. In Part 1, Sadie shares how she solved a wardrobe problem by launching a business that specializes in essentials inspired by menswear. This week, Part 2, Sadie details how Tradlands has cultivated a vibrant community through listening to their customers. From e-mail marketing to Instagram stories, she offers practical advice to strategically grow your business by really understanding your consumers' needs and desires. Sadie’s obvious respect for each Tradelands customer, follower and fan is a lesson for all of us who want to connect and grow a loyal community.

Follow Sadie and Tradlands at @tradlands on Instagram and Facebook. And if you are looking for some beautiful essentials for your closet go to www.tradlands.com.

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Hosted on Acast. See acast.com/privacy for more information.

Follow Sadie and Tradlands at @tradlands on Instagram and Facebook. And if you are looking for some beautiful essentials for your closet go to www.tradlands.com.

Hosted on Acast. See acast.com/privacy for more information.

Previous Episode

How a Menswear Shirt Build a Women’s Wear Brand: Sadie Beaudet PT 1

Sadie Beaudet is the Founder and CEO of Tradlands, a clothing line offering essentials for women inspired by classic menswear.

In this episode, Sadie shares how it all started with a button up shirt. Although she didn’t hold a fashion-design degree, Sadie grew up sewing and learning how to sew from her grandmother and mom. She was always drawn to menswear clothing and found shopping for such items limited. Putting her sewing skills to good use, she made her own pieces. Sadie believed there were more women like her wanting this timeless clothing.

While Sadie never thought she would run her own business, she grew up with parents who encouraged her and her brother to be entrepreneurs. After spending time in the typical 9-5 jobs, she found herself wanting more ownership and growth in the work that she was doing. Since launching Tradlands, she reflects on how natural it feels to be an entrepreneur. It’s not without hardships, but there is something beautiful about putting out your vision and values into the world through business.

Sadie believes in the power of communication to build a community of customers. Whether it’s a survey, email, or questions asked in an Instagram post-- she works to create a platform where her followers are engaged with and heard.

Follow Sadie and Tradlands at @tradlands on Instagram and Facebook. And if you are looking for some beautiful essentials for your closet go to www.tradlands.com.

Hosted on Acast. See acast.com/privacy for more information.

Next Episode

How 2000lbs of Metal Turned a Perfectionist Into a Creative Entrepreneur: Jill Nieporte PT 1

Jill Nieporte is the Founder and CEO of Jill Cate Design and Letterpress, a design studio that offers bespoke stationery for special occasions and greeting cards.

In this episode, Jill shares how her full-time job left her in need of a creative outlet. Leaning into a childhood obsession; paper, ink, and words, Jill began designing special occasion stationery for fun.

While Jill has labeled herself a “middle of the road” artist, equal parts creative and organized, she found the letterpress to be a tool that allowed her “middle road” nature to flourish. With the encouragement of friends and family, she decided to invest in her own 2,000-pound letterpress and began learning the ancient art form. Jill is still cranking—literally, and has created thousands of custom wedding invitations, birth announcements, and stationery and has since added a line of greeting cards to inspire everyday connections—pen and stamp required!

Follow Jill at @jill.cate.letterpress on Instagram and Facebook. And if you are looking for some beautiful encouraging stationary go to www.jillcate.com.

Hosted on Acast. See acast.com/privacy for more information.