Lawyer to Baker: How Sarah Truesdell's Business Began to Boom During COVID

10/20/20 • 43 min

This week, we have the incredible Sarah Truesdell on the show. Sarah went to law school with the dream of becoming a public interest attorney and that's exactly what she did. She spent 8 years doing eviction defense and housing rights litigation and, unlike many of my previous lawyer guests, she actually loved practicing law. However, as many women find, she realized balancing her family with the demands of a legal career was near impossible. She took a break from working in 2016 to stay home with her children. While at home, Sarah dived back into her hobby of baking. Friends began asking if they could purchase baked goods and Sarah started charging. In 2018, she opened Sugar by Sarah and turned her hobby into a business.

However, once COVID hit, the demand for cakes declined. After posting some Facebook Lives of her baking, Sarah was hired by her friend to host a virtual baking class. It was a hit, and her virtual baking classes have been quickly growing ever since. Her story is a wonderful example of the fact that obstacles will always be present in our path but so will opportunities.

Find Sarah here:

We are running another round of our 12-week program, Stuck to Strategy! Sign up at https://www.quitterclub.com/group

Find Sarah here:

We are running another round of our 12-week program, Stuck to Strategy! Sign up at https://www.quitterclub.com/group

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