
Soft Skills are the New Hard Skills: How to Recruit with DE&I in Mind, with Denielle Pemberton-Heard, CLO and managing director of Diversified Search Group
05/11/21 • 29 min
This week on Left to Our Own Devices, Erica sits down with Denielle Pemberton-Heard, Chief Legal Officer and managing director at Diversified Search Group, a woman-founded search firm that recruits leadership through a DE&I lens.
Denielle is the perfect person to chat with about leading in this moment. As part of an organization that prioritizes giving underrepresented people a seat at the table, Denielle shares that now more than ever, it’s important to prioritize this framework of recruiting, as we all figure out how to approach flex and the future of work. The hard skills are table stakes at this point. Organizations want leaders who are empathic, self-confident, self-aware, emotionally intelligent, resilient, and willing to lead. In other words, companies want leaders who have excellent soft skills, which is where DivSearch comes in.
Denielle also highlights the importance of reaching out to ask for help, spending time in community, and finding grounding in simple rituals, like a twice-yearly phone call with an old friend or the simple joy of dance. This conversation with Denielle offers an inspired look at the future of work.
Please Subscribe, Rate and Review on Apple Podcasts
You can also listen to the show on:
Quotes:
5:00 – on defining terms: “Diversity tells you who’s in the room. Inclusion tells you who feels welcome in the room. Equity is who has access to the room. And Justice is really about who in the room is taken seriously; who has their concerns heard.”
7:40 – on the types of leadership skills their clients want: “A level of empathy and compassion. Gravitas and a track record of a history of accomplishment. A willingness to lead and to speak up. Individuals who are centered in however they present themselves—and that’s just really having a level of self-confidence and awareness. A high EQ, someone that can read the room and thoughtfully pivot and make adjustments. And a level of resiliency. Especially if you’re really going to bring new voices to the table. People that perhaps may have been shut out or, for whatever reason, not given opportunities. You really see what people are made of when you take the time to listen to their story, and you understand the level of resilience that it takes for certain people to achieve the level of accomplishment that individuals do.”
16:23 – “Covid has given us a bit more permission to understand that life can be imperfect and confusing and complicated, and we’ve all gone through a really scary time.”
17:02 – “We do need to bring our human to work and be productive in a way that’s best for our own health.”
28:40 – “This next generation of leaders and workers are unapologetically themselves.”
Diversified Search Group website
Order Erica’s book, Rituals Roadmap
Order Erica’s book, Bring Your Human to Work
Text ‘human’ to 66866 to sign up for Erica’s newsletter where she shares how to honor relationships well and how to bring your human to work and life.
Connect with Denielle:
Connect with Erica:
This week on Left to Our Own Devices, Erica sits down with Denielle Pemberton-Heard, Chief Legal Officer and managing director at Diversified Search Group, a woman-founded search firm that recruits leadership through a DE&I lens.
Denielle is the perfect person to chat with about leading in this moment. As part of an organization that prioritizes giving underrepresented people a seat at the table, Denielle shares that now more than ever, it’s important to prioritize this framework of recruiting, as we all figure out how to approach flex and the future of work. The hard skills are table stakes at this point. Organizations want leaders who are empathic, self-confident, self-aware, emotionally intelligent, resilient, and willing to lead. In other words, companies want leaders who have excellent soft skills, which is where DivSearch comes in.
Denielle also highlights the importance of reaching out to ask for help, spending time in community, and finding grounding in simple rituals, like a twice-yearly phone call with an old friend or the simple joy of dance. This conversation with Denielle offers an inspired look at the future of work.
Please Subscribe, Rate and Review on Apple Podcasts
You can also listen to the show on:
Quotes:
5:00 – on defining terms: “Diversity tells you who’s in the room. Inclusion tells you who feels welcome in the room. Equity is who has access to the room. And Justice is really about who in the room is taken seriously; who has their concerns heard.”
7:40 – on the types of leadership skills their clients want: “A level of empathy and compassion. Gravitas and a track record of a history of accomplishment. A willingness to lead and to speak up. Individuals who are centered in however they present themselves—and that’s just really having a level of self-confidence and awareness. A high EQ, someone that can read the room and thoughtfully pivot and make adjustments. And a level of resiliency. Especially if you’re really going to bring new voices to the table. People that perhaps may have been shut out or, for whatever reason, not given opportunities. You really see what people are made of when you take the time to listen to their story, and you understand the level of resilience that it takes for certain people to achieve the level of accomplishment that individuals do.”
16:23 – “Covid has given us a bit more permission to understand that life can be imperfect and confusing and complicated, and we’ve all gone through a really scary time.”
17:02 – “We do need to bring our human to work and be productive in a way that’s best for our own health.”
28:40 – “This next generation of leaders and workers are unapologetically themselves.”
Diversified Search Group website
Order Erica’s book, Rituals Roadmap
Order Erica’s book, Bring Your Human to Work
Text ‘human’ to 66866 to sign up for Erica’s newsletter where she shares how to honor relationships well and how to bring your human to work and life.
Connect with Denielle:
Connect with Erica:
Previous Episode

Hungry for Connection?: President of Focus Brands International (Cinnabon, Carvel, Auntie Annies!) Beto Guajardo, Shares his Secret Sauce for Successful Business During Covid and Beyond
On the first episode of Season Three of Left to Our Own Devices, Erica welcomes Beto Guajardo, President of Atlanta-based Focus Brands International, a leading developer of some of the most iconic and beloved brands in the foodservice industry—including Schlotzky’s, Cinnabon, Carvel, and Auntie Anne’s, among others. Long time friends from Kellogg Business School, Erica and Beto discuss what it was like for Beto to move into a new role in the middle of a pandemic, the long game to building up emotional capital with one’s team, and the company’s daily Covid contingency meeting—a ritual that sprung up virtually overnight when the world shut down last March. As the Hybrid work model approaches, Beto recognizes that while he and a handful of other leaders have been spending time working from the office, he understands that, as of right now, returning to the office is a personal choice that individuals have to make based on what’s best for themselves and their families. If there’s one thread that has weaved throughout Beto’s accomplished career, it’s his focus on connecting with people genuinely and authentically, which can be most clearly seen in his retelling of his final day as Head of Global Strategy at Starbucks. This season opener is a masterclass in connected leadership.
Please Subscribe, Rate and Review on Apple Podcasts
You can also listen to the show on:
Quotes:
5:42 – On the daily Covid contingency meeting: “That call every single morning really created a sense of purpose and being and belonging. And what’s really interesting about it—I can say with complete clarity—we became a better team because of the pandemic. We became a stronger and closer team because of the pandemic. And what drove us to get there was something that no one ever saw coming. And that was, we’ve got to change the way we work together. We’ve got to be together every single day if we’re going to move with the agility that we need to in order to help our business franchisees overcome the challenges they have out there in the field.”
18:17 – “As a leader in transition, the advice that I would give to another who might be going through the same thing is how important it is to take the the time to just talk about and listen to one another, not with regard to what’s happening in the business, but what’s happening in your life, right? How are you feeling; how is your family? How have you been dealing with this difficult time of isolation, given the pandemic? Let’s get to the point where, even if it is over a Zoom call, we can genuinely look each other in the eyes and say with compassion, ‘I care about you and want to know how you’re doing.’”
20:00 – On why he wants the camera on during meetings: “I shared with the team, ‘Hey it’s really important that I can see you, because I want to know who you are, and I want to know that you’re okay.’ And I think as a leader, it’s important that you set those expectations that connectedness matters to you. It really matters. You have to go out of your way to make sure that you are modeling and requesting that the right behaviors are in place in order for that connectedness to grow.”
29:21 – On the true measure of success: “The measure of success for the team is that we all recognize that there will be an end. That someday you’ll walk away, for whatever reason—new opportunity, personal reasons. And only then will you be able to look back on our time together, and if you can say that, ‘I grew as a person, and I grew as a professional, and I am better off today than what I was before I began this journey with you as an individual,’ then we were successful together.”
Order Erica’s book, Rituals Roadmap
Order Erica’s book, Bring Your Human to Work
Text ‘human’ to 66866 to sign up for Erica’s newsletter where she shares how to honor relationships well and how to bring your human to work and life.
Connect with Beto:
Connect with E...
Next Episode

Lessons From Your Covid Furry Friends: How to be Truly Human at Work with Banfield Pet Hospital President, Brian Garish
When Covid hit, several industries were hit hard, but some thrived immensely. One such industry that’s seen a huge uptick in business this past year has been the pet industry, as 11 million households got a new pet in 2020. Wow! That’s a lot of new family members. But Banfield Pet Hospital is here to help new pet owners manage all that animal energy.
On this week’s episode, Erica sits down with Banfield Pet Hospital president, Brian Garish, to talk all things cats, dogs, and leadership in the (hopefully pet-friendly) Hybrid Revolution. With over 1000 hospitals and over 19,000 associates servicing all these new furry friends, how does Brian lead through it all? By talking to his people. Brian leads with empathy and knows that the key to an empowered, passionate workforce is one that feels heard and sees vulnerability modeled at the top. This conversation imagines an optimistic future of work, where we can continue giving our pets the “best year of their lives” indefinitely, through flexible work options.
Please Subscribe, Rate and Review on Apple Podcasts
You can also listen to the show on:
Quotes:
4:23 – “When you think about being a leader in a company, and being part of the conversation of, ‘what’s the hybrid work force going to look like? what are the hybrid working conditions going to look like?’ It can’t be made with just an executive team, it has got to have your people’s voice involved in the conversation.”
10:16 – “Culture is my top priority and has been my top priority. The strategic direction of the company is a second priority because strategy without empathy is a wasted idea.”
10:41 – “More so now than ever, people want to be seen, they want to be heard, and they want to be understood. And we have that opportunity to do that even better.”
12:30 – “The theme of our session for the year for 2020 was ‘b empowered, b passionate, and b here.’ We wanted our associates to be empowered to truly own the hospital experience and own what they needed to do to take care of each other and take care of pets and clients. The passion is about really connecting to our purpose, which is making a better world for pets. And being here is out Banfield shows up for society. Well we were thankful that that was the theme because that really anchored us in 2020 once the pandemic really started to come in.”
17:35 – “We can’t be our best selves if we don’t take care of ourselves. Our hospitals and all of our associates need our leaders to be present and to be fully available. And you’re not going to be if you’re burned out.”
Links to Websites or Resources, text numbers email signups
Order Erica’s book, Rituals Roadmap
Order Erica’s book, Bring Your Human to Work
Text ‘human’ to 66866 to sign up for Erica’s newsletter where she shares how to honor relationships well and how to bring your human to work and life.
Connect with Brian:
Connect with Banfield:
Connect with Erica:
If you like this episode you’ll love
Episode Comments
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/left-to-our-own-devices-with-erica-keswin-38724/soft-skills-are-the-new-hard-skills-how-to-recruit-with-de-and-i-in-mi-13592096"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to soft skills are the new hard skills: how to recruit with de&i in mind, with denielle pemberton-heard, clo and managing director of diversified search group on goodpods" style="width: 225px" /> </a>
Copy