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Launching Logistics - Talking to Ryan Schreiber from Metafora

Talking to Ryan Schreiber from Metafora

10/16/24 • 49 min

Launching Logistics

In Episode 5 of Launching Logistics, Jim Becker interviews Ryan Schreiber, Chief Growth Officer at Metafora, for a deep discussion on leadership, innovation, and mindset in the logistics industry. Drawing from his extensive experience in both logistics and technology, Ryan shares how adopting a growth mindset and being open to failure has shaped his career and leadership style.

Throughout the conversation, Ryan opens up about his early days in freight brokerage, his transition to tech, and the lessons he's learned along the way. He also discusses the critical role of embracing change and empowering teams to solve business problems, whether through innovative technology or human-centered leadership.

In this episode, Jim and Ryan explore:

  • The dangers of a fixed mindset and how to overcome it
  • How vulnerability and transparency build stronger teams
  • The role of technology in driving business efficiency and growth
  • How to foster innovation within your organization

If you're a leader, entrepreneur, or logistics professional looking to transform your business, this episode is full of valuable insights on leadership, growth, and technology.

Episode Highlights:

  • Why vulnerability is a leadership superpower
  • Key strategies for overcoming business challenges with technology
  • How adopting a growth mindset fuels success in logistics and tech
  • The importance of empowering teams to drive innovation

Tune in to learn how Ryan’s journey from logistics to tech can help you lead your organization to new heights. Don’t miss it!
More About Ryan Schreiber:
Check out Ryan on LinkedIn.
Take a look at Metafora.net

More about Jim Becker:

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In Episode 5 of Launching Logistics, Jim Becker interviews Ryan Schreiber, Chief Growth Officer at Metafora, for a deep discussion on leadership, innovation, and mindset in the logistics industry. Drawing from his extensive experience in both logistics and technology, Ryan shares how adopting a growth mindset and being open to failure has shaped his career and leadership style.

Throughout the conversation, Ryan opens up about his early days in freight brokerage, his transition to tech, and the lessons he's learned along the way. He also discusses the critical role of embracing change and empowering teams to solve business problems, whether through innovative technology or human-centered leadership.

In this episode, Jim and Ryan explore:

  • The dangers of a fixed mindset and how to overcome it
  • How vulnerability and transparency build stronger teams
  • The role of technology in driving business efficiency and growth
  • How to foster innovation within your organization

If you're a leader, entrepreneur, or logistics professional looking to transform your business, this episode is full of valuable insights on leadership, growth, and technology.

Episode Highlights:

  • Why vulnerability is a leadership superpower
  • Key strategies for overcoming business challenges with technology
  • How adopting a growth mindset fuels success in logistics and tech
  • The importance of empowering teams to drive innovation

Tune in to learn how Ryan’s journey from logistics to tech can help you lead your organization to new heights. Don’t miss it!
More About Ryan Schreiber:
Check out Ryan on LinkedIn.
Take a look at Metafora.net

More about Jim Becker:

Previous Episode

undefined - Talking to Jennifer Karpus-Romain from the TMSA

Talking to Jennifer Karpus-Romain from the TMSA

In episode 4 of Launching Logistics, Jim Becker sits down with Jennifer Karpus-Romain, Executive Director of the Transportation Marketing and Sales Association (TMSA), to explore how marketing and storytelling can elevate brands in the logistics industry.

With over a decade of experience in journalism and B2B marketing, Jennifer shares her journey from teaching social media and content marketing to leading a national association for marketing and sales professionals in transportation. Throughout the episode, she offers practical advice on how logistics companies can leverage marketing to better connect with their customers and drive business growth.

In this episode, Jennifer and Jim discuss:

  • The evolution of social media marketing and its impact on logistics
  • The power of storytelling in building stronger customer relationships
  • How companies can align sales and marketing for better results
  • The importance of crafting multi-channel content to reach diverse audiences

Whether you're in logistics marketing, sales, or leadership, this episode is full of actionable insights to help you rethink your approach to communication and customer engagement.

Episode Highlights:

  • Key marketing trends reshaping the logistics industry
  • How TMSA supports marketing and sales professionals in transportation
  • Practical tips on using storytelling and content to build trust and loyalty
  • The growing role of AI in content creation and marketing efficiency

Listen now to gain valuable insights on how marketing can transform your logistics business. Don't miss out!

More About Jennifer Karpus-Romain:

More about Jim Becker:

Next Episode

undefined - Talking to Jessica Windham from Solving Work

Talking to Jessica Windham from Solving Work

In Episode 6 of Launching Logistics, Jim Becker welcomes Jessica Windham, Founder and CEO of Solving Work, for an inspiring conversation on leadership, workplace culture, and sustainable change in the logistics industry. With extensive experience across the logistics ecosystem—from carriers to 3PLs and technology providers—Jessica shares her unique insights into balancing people and processes for long-term success.

Throughout the episode, Jessica discusses her philosophy of heart-centered leadership, emphasizing the importance of authenticity, care, and accountability in creating more engaged, motivated teams. She also breaks down her three-step process for identifying and solving root problems in logistics operations, while offering practical strategies to overcome burnout and avoid the industry's notorious "doom loop."

In this episode, Jim and Jessica explore:

  • The role of authenticity and empathy in modern leadership
  • How to break the logistics doom loop and build sustainable solutions
  • The value of using creativity and mindfulness to clear mental clutter
  • Jessica’s process for pain point discovery, root cause analysis, and implementing effective solutions
  • How leaders can hold themselves and their teams accountable for lasting change

Whether you're a logistics leader, entrepreneur, or someone looking to improve your leadership approach, this episode is packed with actionable advice to help you lead with intention and purpose.

Episode Highlights:

  • Why heart-centered leadership is key to building engaged, high-performing teams
  • The three-step process to tackle deep-rooted operational challenges
  • How to use creativity and nature to fuel personal and professional breakthroughs
  • Strategies for avoiding burnout and staying aligned with your values

Tune in to discover how Jessica’s fresh approach to leadership and logistics can help you foster a healthier, more productive workplace. Don’t miss it!
More About Jessica Windham:
Check out Jessica on Linkedin.
Find out more about Solving Work.

More about Jim Becker:

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