#030: Creating Change Through Marketing - Evan Wise

04/16/24 • -1 min

Often, marketing gets a bad rap - coming across as unethical, manipulative, and leading us to spend money on things we don't really need. But what if marketing could be a force for good? A tool to unify organizations around a shared vision and purpose that truly betters the world?

Join us today on the Lasting Change podcast, where we talk with Evan Wise, Sr. Director of Advancement at One Collective. Together, we explore the power of ethical, values-driven marketing. Evan shares how marketing can be leveraged to drive sustainable, long-term change - when it's focused on deeply understanding your audience's needs and providing genuine value rather than just chasing short-term conversions.

Learn more about how you can get involved today at onecollective.org/podcasts

Learn more about how you can get involved today at onecollective.org/podcasts

Previous Episode

#029: Learning the Value of Slowing Down - Robert L. Gallagher

We live in a fast-paced world, and most of us are always trying to do more in less time. It is often immensely difficult for leaders to slow down amidst the pressures and demands of work and life and this can often lead to burn out and leaders not finishing well. How can we as leaders find the value of slowing down, and how can leaders practically implement rest into their lives?
Join us today on the Lasting Change podcast, where we talk with Robert L. Gallagher, a professor of mission and intercultural studies. Together we talk about the difficulty people, particularly leaders, face in slowing down amidst the pressures and demands of modern life. We explore the need for time for solitude, prayer and silence, following the example of Jesus.

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BONUS: Discovering Purpose at One Collective - Michael Proctor

Everyone knows the struggle of finding a job that feels impactful, especially those planning to transition from school to the workforce. What could it look like to choose a job that is full of purpose and connects with the work Jesus is doing around the world?

Join us today on the Lasting Change podcast, where we are talking with Michael Proctor, One Collective’s Marketing Manager and Podcast producer. Together we talk about Michael’s journey of discovering One Collective and how he has participated in lasting change.