JFDI with The Two Lauras - For Freelance Social Media Managers
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Top 10 JFDI with The Two Lauras - For Freelance Social Media Managers Episodes
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34: How to keep children safe on social media [Interview]
JFDI with The Two Lauras - For Freelance Social Media Managers
11/08/22 • 29 min
Before becoming a child online safety expert, Jessica Chalmers was a freelance social media manager, and it was during that time she started feeling uneasy about social media and worrying about how to keep her children safe on social media.
While social media was a great way for her clients to reach new people in a marketing context, she had this niggly feeling in her head that this was less good for children and young people.
After watching the Netflix documentary, The Social Dilemma, and learning more about the power and influence that the online world has over us, she realized very quickly that she was not equipped to keep her children safe online.
That doubt led her on a journey of discovery. She has trained with some of the world’s leading child safety experts and wants to share everything she knows. From monitoring screen time to talking about tricky topics such as porn, Jess helps people to navigate the choppy cyber waters and become a truly confident digital parent.
The importance of keeping children safe on social media
Regardless of whether you have children of your own, knowing how to keep children safe on social media is so important.
While Jess often talks about the risks, she is pro-technology and acknowledges there are loads of benefits to our children growing up with this amazing tech at their fingertips. But of course, with anything going online, there are risks and the kind of general risks that you get online, which of course, are also translated to social media.
There's a risk of cyberbullying, children seeing inappropriate content, whether that's porn or hateful content, and dreadful things like self-harm and suicide content. Then there's the risk of online grooming, which unfortunately has risen a lot since the pandemic. The FBI recently recorded that there are over 500,000 predators online. And these are problems that we must all be aware of.
There are so many more things you need to be aware of these days, and while risks still exist for children who are out and about on the streets, don't talk to strangers, don't get in people's cars etc. digital risks that can take place when they're in your home in their safe place.
When your kids are set on their devices, even next to you, they can be having conversations with people they naively shouldn't be having conversations with. Jess told us she remembered when she had her son, that one of the things that really struck her was realising that these days a bully can follow them home, go in the front door, up the stairs into their bedroom and continue to bully them even in the safety of their home.
Jess pointed out that most social media platforms require you to be 13+ to create an account. But lots of children join social platforms as young as eight when they should be 13.
But most parents don't realise that if a child joins social media at age 8 and tells the platform, they are 13, then once they actually are 13, the algorithm thinks that they're 18 and shows them content suitable for adults, with no restrictions.
In this episode, Jess shares some simple tactics to help you to keep children safe on social media networks, including one thing you should teach your child as early as possible to ensure they know how to protect themselves too.
Connect with Jess on Instagram @the_socialjess or via her website at socialjess.com
If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!
We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.
To access this podcast with captions and a transcript, please click here or go to podcast.thetwolauras.com
106: Use Our Simple Framework to Make More Money as a Social Media Manager
JFDI with The Two Lauras - For Freelance Social Media Managers
04/30/24 • 28 min
What comes to mind when you think of “business security”? If you answered having lots of retainer clients, well then, today’s episode should be going right in your queue! You’d be surprised how easily it can happen that a few clients roundabout the same time as each other will end services for one reason or another, leaving you panicking about signing a new one - as you’ve no doubt taken your foot off the marketing accelerator due to being busy or just not seeing the point.
Our solution to this is “The Offer Triangle” and building your offers around this will help you to have more peace, security and fun in your business - who doesn’t want more of that?! Hit that play button to find out what The Offer Triangle is and ways you can apply it to your business today.
In this episode, we’re chatting about:
- Why we think you should be diversifying your offers
- Things we’ve sold to implement the offer triangle in our own businesses in the past
- All the different things we could think of that you could sell to create your own offer triangle
- Our very special calculator to help you work this all out
Check out the full show notes here!
Connect with us
If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras!
We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.
Mentioned in this episode:
Check out the Adobe Express video editor at adobe.com/express/create/video/social #AdobeExpressAmbassadors #Ad
01: Welcome to the podcast!
JFDI with The Two Lauras - For Freelance Social Media Managers
10/12/21 • 3 min
Find out exactly what JFDI with The Two Lauras is all about!
04: We are OBSESSED with Reels!
JFDI with The Two Lauras - For Freelance Social Media Managers
10/12/21 • 32 min
We've been posting up to 4 Reels a day lately and in this episode, we share some things we've discovered since going all in! We talk about whether social media managers should be using Reels themselves and if it's a good service to offer to their clients. Plus we discuss what's working for us so you can try it too.
Subscribe to our Reels Review weekly emails and get simple ideas you can use to create awesome Reels in minutes thetwolauras.com/reels-review.
Submit a question or idea for us to cover in the podcast at thetwolaura.com/podcast-questions
Find us on Instagram @thetwolauras.
03: Our biggest business regret revealed
JFDI with The Two Lauras - For Freelance Social Media Managers
10/12/21 • 9 min
In this episode, we answer a question from one of our Inner Hub members and share the biggest business regret we have, in the hope you can avoid it!
If you'd like to submit a question for us to answer on the podcast go to thetwolauras.com/podcast-questions
Find out more about The Inner Hub at thetwolauras.com/inner-hub
02: Overcome Your Instagram Hashtag Headaches
JFDI with The Two Lauras - For Freelance Social Media Managers
10/12/21 • 29 min
Instagram Hashtags are the hot topic right now, thanks in part to some terrible advice shared by a big account! In this episode, we bust those myths and share how Hashtags actually work on Instagram. We explain how hashtags help your content be discovered and how you can rank in the hashtag feed.
We mentioned Flick which we for hashtag research and analytics and highly recommend.
Head to our blog for more advice about using Hashtags on Instagram.
Find us on Instagram @TheTwoLauras.
08: Pricing mistake to avoid as a social media manager
JFDI with The Two Lauras - For Freelance Social Media Managers
10/19/21 • 19 min
If you are a freelance social media manager trying to increase your income, this episode is for you.
Pricing is always a hot topic in our membership, The Inner Hub, and we get asked almost daily how much someone should charge.
So in this episode, we make it easier for you by sharing some of the biggest mistakes to avoid when it comes to pricing your services.
Just getting started? Check out The Social Media Managers Toolkit here
39: Marketing strategies for 2023 from 13 guest experts
JFDI with The Two Lauras - For Freelance Social Media Managers
12/13/22 • 25 min
We recently reached out to some of our amazing marketing friends to ask them one simple question 'what marketing strategy do you think people should prioritise in 2023?' and in this episode, you'll hear their answers.
If something one of our guests had an impact on you, we know they'd love to hear from you. Drop them a DM to let them know; their handles are below.
Big thanks to Keenya Kelly, Matt Navarra, Camilla Richardson, Jerry Potter, Dan & Lloyd, Andy Lambert, Andrew & Pete, Rob & Kennedy, Shana Lynn and Britney Crosson for sharing their knowledge and expertise in this episode.
Let us know which one of these fantastic strategies you will focus on in 2023?
If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!
We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.
IS THE INNER HUB® FOR YOU?
Yes, if you are a freelance marketer! The Inner Hub® is our monthly membership for freelance social media marketers, and we'd love to welcome you inside. In the membership, you'll get access to training, support and resources to help you grow your business. The doors only open a couple of times a year, and as a podcast listener, you can get an exclusive invitation by joining our waiting list here.
Meet our guests:
Keenya Kelly - https://keenyakelly.com/
Matt Navarra - https://www.linkedin.com/in/mattnavarra/
Camilla Richardson - https://www.instagram.com/pinkstormsocial/
Jerry Potter - https://www.instagram.com/mrjerrypotter/
Andy Lambert - https://www.linkedin.com/in/andyrlambert/
Andrew & Pete - https://www.instagram.com/andrewandpete/
Rob & Kennedy - https://www.instagram.com/robandkennedy/
Britney Crosson - https://www.instagram.com/britneycrosson/
Shana Lynn - https://www.instagram.com/shanaspeaks/
Dan & Lloyd Knowlton - https://www.instagram.com/danknowlton1/ and https://www.instagram.com/lloydknowlton/
To access this podcast with captions and a transcript, please click here or go to podcast.thetwolauras.com
130: 2024’s Social Media Icks: Our (Strong) Opinions on Shoddy Behaviour, Dodgy Trends & Crap Marketing
JFDI with The Two Lauras - For Freelance Social Media Managers
11/12/24 • 43 min
Social media – sometimes it just feels like the land of the icks. From shady MRR to banner posts that just don’t bloody make sense, we’re honestly sick of it all and used this episode as a good excuse for a rant. There’s so much we want to leave behind us in 2024, but also a few things that we’ve really enjoyed this year that we hope to see more of in 2025, so don’t worry, it’s not all doom and gloom. You’ll want to pop the kettle on and buckle in for this one!
In this episode, we’re chatting about:
- Our top icks we’ve seen on social media in 2024 that we definitely don’t want to see in 2025
- Going in on faceless marketers and why we hope the whole MRR thing dies a death
- Getting on our high horses about banner posts
- Speaking of horses – why we personally want to see more horses and alligators in 2025 🐴🐊 and how you can apply that to your content (no, we haven’t gone mad, promise)
- ...and so much more – there’s been a lot of icks this year!
Check out the full show notes here!
Connect with us
If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras!
We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.
This episode is sponsored by Constant Contact
Mentioned in this episode:
Check out our sponsors - Constant Contact
www.constantcontact.com
137: What Are You Going to Start/Stop/Continue Doing on Social Media in 2025?
JFDI with The Two Lauras - For Freelance Social Media Managers
12/31/24 • 18 min
It’s officially 2025 tomorrow! Have you thought about how you might make next year different to this one? No? Well, this episode’s clearly come at the right time for you!
In this special episode, you’re going to hear from us (as normal!) and also some other voices who are sharing what they’re going to start, stop and continue doing on social media in 2025. Hopefully this will give you lots of inspiration so that you can make next year your best one yet on whatever platforms you choose to be on!
In this episode, we’re chatting about:
- Threads, LinkedIn, Instagram, and other platforms too
- New content types to try
- Prioritising yourself and your business
- Remembering to share your offers and sell them!
Check out the full show notes here!
Connect with us
If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras!
We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.
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FAQ
How many episodes does JFDI with The Two Lauras - For Freelance Social Media Managers have?
JFDI with The Two Lauras - For Freelance Social Media Managers currently has 141 episodes available.
What topics does JFDI with The Two Lauras - For Freelance Social Media Managers cover?
The podcast is about Marketing, Entrepreneurship, Podcasts and Business.
What is the most popular episode on JFDI with The Two Lauras - For Freelance Social Media Managers?
The episode title '82: Don't risk losing your business! Follow these steps to secure your income for the future.' is the most popular.
What is the average episode length on JFDI with The Two Lauras - For Freelance Social Media Managers?
The average episode length on JFDI with The Two Lauras - For Freelance Social Media Managers is 26 minutes.
How often are episodes of JFDI with The Two Lauras - For Freelance Social Media Managers released?
Episodes of JFDI with The Two Lauras - For Freelance Social Media Managers are typically released every 7 days.
When was the first episode of JFDI with The Two Lauras - For Freelance Social Media Managers?
The first episode of JFDI with The Two Lauras - For Freelance Social Media Managers was released on Oct 4, 2021.
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